COMPANY DESCRIPTION
Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose - to uplift everyone, everywhere by being the best way to pay and be paid.
Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.
JOB DESCRIPTION
This Manager level role will support the development and execution of holistic marketing plans to drive growth while strengthening the Visa brand. This role will assist with the expansion of our Marketing Consulting Practice (Visa Marketing Services) by selling and executing engagements that help Visa's clients (Issuers, Merchants, Acquirers, Fintechs) strengthen their business through market research, media strategy, performance-based marketing and sponsorships. This position will collaborate with internal Visa teams such as: Product, Sales, Research, Legal and Marketing teams from other regions. Ability to navigate a matrix organization and excellent interpersonal skills are critical. The ideal candidate should be analytically savvy and should have a strong knowledge of multi-channel marketing with emphasis on social, digital media, search and website management. Candidate should be passionate about Marketing and have experience working with creative and media agencies. We are looking for a determined self-starter who likes to problem solve and is comfortable managing clients and stakeholders and will contribute to the strong and inclusive team culture we have created.
Primary Responsibilities:
- Serve as marketing point of contact for Canada Client Marketing
- Nurture client relationships, establishing Canada Client Marketing as preferred marketing partner.
- Manage annual marketing plans including revenue targets, budget, and monthly forecasting with the NA Marketing Services team.
- Participate in client meetings and quarterly business reviews, champion marketing services in shaping client program strategy.
- Support sell-in and implementation of marketing services including research and insights, marketing strategy, creative development, execution, analysis, and sponsorships to help advance client marketing initiatives and business objectives.
- Collaborate across client, agency partners and Visa stakeholders (account executives, digital partnerships, product, sponsorships, operations, legal and compliance as well as NA Client Marketing Delivery) to ideate and launch innovative, high-impact marketing campaigns.
- Lead the measurement, analysis, and reporting of marketing program performance and its impact on business results, where applicable.
This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.
Visa welcomes and encourages applications from persons with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
QUALIFICATIONS
Basic Qualifications:
- 3-5 years progressively responsible business experience, with majority in marketing, or marketing consulting experience in the financial services or payments
- Successful in operating in a fast-paced, highly matrixed organizations.
- Strong executive presence, excellent written and verbal communication skills, Proficient on all Microsoft products including Excel, Word, Outlook, and PowerPoint?
Preferred Qualifications
- Bachelor's degree (Business degree preferred)
- 3-5 years of work experience, ideally in payments, marketing, advertising or consulting roles, with a track record of delivering measurable business results.
- Experience navigating highly matrixed organizations to secure approvals and go-to-market
- Experience managing agency partners to execute integrated marketing programs and communications, on behalf of the client.
- Analytical and problem-solving skills, with demonstrated intellectual and analytical rigor applied to a wide variety of marketing problems.
- Strong interpersonal and leadership skills
- Strong communication and presentation skills
- Excellent PowerPoint skills, particularly in developing sleek, client-ready decks
- Prior understanding of payment landscape in Canada and relevant Visa product offerings from major Visa Clients (Issuers, FinTech's, Merchant and Acquirers) a bonus
ADDITIONAL INFORMATION
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.