The ideal candidate for the newly created Content Manager position at Sanuvox is a creative, motivated, and experienced marketing professional. He/she will be responsible for developing marketing copy to promote our products, writing blog posts on industry-related topics, and managing/coordinating content promotion on social media platforms. The successful candidate will be capable of producing engaging and brand-consistent content across various platforms, from initial concept to final delivery.
RESPONSIBILITIES
Content creation
- Collaborate with internal teams to develop content strategies and ideas.
- Plan, create and publish engaging and on-brand content for a variety of mediums such as websites, blogs, videos, video scripts, social media posts/campaigns, email campaigns, podcasts, and more.
- Understand and adhere to brand guidelines to maintain a consistent brand voice.
- Research industry-related topics to ensure content is relevant, informative, and attracts our target audience.
Social media coordination
- Manage and oversee social media content and platforms.
- Provide guidance and recommend which social media platforms are favoured for diffusing content.
- Promote content and adjust strategies to maximize ROI
- Engage the audience using all available tools
- Monitor and analyze the performance of key performance metrics, and tweak strategies as needed.
- Respect and ensure compliance with copyright and privacy laws in content creation.
EDUCATION AND EXPERIENCE
- Bachelor’s degree in communications or marketing or combined education and experience in other related disciplines
- Minimum 3 years of experience in a similar role
Technical knowledge
Technical tools:
- Content management systems (CMS): WordPress, Shopify, Umbraco
- Graphic design software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva
- Video editing software or online platforms
- Social media management tools: Meta Business Suite,
- Analytics Tools: Google Analytics, and Google Looker
- CRM knowledge
Skills and Competencies
- Proven experience as a Content Creator or similar role
- Bilingual – French and English (required)
- Excellent writing, editing, and proofreading skills.
- Familiarity with SEO and content marketing strategies
- Ability to work independently and as part of a team
- Strong organizational and time-management skills
- Creativity and a keen eye for detail