{"id":100111,"date":"2023-07-17T15:33:24","date_gmt":"2023-07-17T19:33:24","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=100111"},"modified":"2023-07-17T15:33:27","modified_gmt":"2023-07-17T19:33:27","slug":"plus-de-70-entreprises-joignent-le-mouvement-media-dici","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/plus-de-70-entreprises-joignent-le-mouvement-media-dici\/","title":{"rendered":"Plus de 70 entreprises joignent le Mouvement m\u00e9dia d\u2019ici"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"538\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630-1024x538.png\" alt=\"\" class=\"wp-image-100112\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630-1024x538.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630-300x158.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630-768x403.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>17 juillet 2023<\/p>\n<p><strong>Quelques jours apr\u00e8s le lancement de l\u2019engagement public \u00ab J\u2019appuie le Mouvement m\u00e9dia d\u2019ici \u00bb, qui a \u00e9t\u00e9 initi\u00e9 dans la foul\u00e9e de l\u2019annonce de Meta de bloquer les nouvelles canadiennes de ses plateformes, plus de 70 entreprises y ont adh\u00e9r\u00e9.<\/strong><\/p>\n<p>Celles-ci t\u00e9moignent ainsi leur soutien aux m\u00e9dias canadiens d\u2019information, en investissant d\u00e9j\u00e0 un minimum de 25 % de leur budget marketing num\u00e9rique dans ces derniers ou s\u2019engageant \u00e0 \u00e9valuer les alternatives pour atteindre cet objectif.<\/p>\n<p>Ces actions concr\u00e8tes s\u2019ajoutent aux annonces des gouvernements f\u00e9d\u00e9ral et provincial, de m\u00eame qu&rsquo;\u00e0 celles de plusieurs soci\u00e9t\u00e9s d\u2019\u00c9tat, villes et organismes, qui ont annonc\u00e9, de leur c\u00f4t\u00e9, le retrait de leurs investissements m\u00e9dias chez Meta. Parmi les grands annonceurs ayant joint leur voix, notons A. Lassonde, Desjardins, le Fonds de solidarit\u00e9 FTQ, Metro et VIA Rail Canada.<\/p>\n<p>L\u2019engagement \u00ab J\u2019appuie le Mouvement m\u00e9dia d\u2019ici \u00bb a \u00e9t\u00e9 lanc\u00e9 par l\u2019Association des agences de communication cr\u00e9ative (A2C) afin d&rsquo;encourager les entreprises \u00e0 investir davantage dans les m\u00e9dias locaux.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Il s\u2019agit d\u2019une solution p\u00e9renne qui mise sur l\u2019efficience des m\u00e9dias locaux. Nous sommes enthousiastes par les engagements confirm\u00e9s jusqu\u2019\u00e0 pr\u00e9sent et invitons toute entreprises et organisation \u00e0 s\u2019y joindre et pour faire une diff\u00e9rence \u00bb, ajoute Dominique Villeneuve, pr\u00e9sidente-directrice g\u00e9n\u00e9rale de l\u2019A2C.<\/p>\n<\/blockquote>\n<p>La liste des <a href=\"https:\/\/docs.google.com\/document\/d\/10r95MtznX_RdpVz_TtNdUzIQfCjPA7mip_RPjvRMk_s\/edit\" target=\"_blank\" rel=\"noreferrer noopener\">entreprises signataires <\/a>est disponible via le lien ci-dessous et sera mise \u00e0 jour quotidiennement.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_100111\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/plus-de-70-entreprises-joignent-le-mouvement-media-dici\/\"  data-item_title=\"Plus de 70 entreprises joignent le Mouvement m\u00e9dia d\u2019ici\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630-1024x538.png\"  data-item_date=\"2023-07-17T15:33:24-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Quelques jours apr\u00e8s le lancement de l\u2019engagement public \u00ab J\u2019appuie le Mouvement m\u00e9dia d\u2019ici \u00bb, qui a \u00e9t\u00e9 initi\u00e9 dans la foul\u00e9e de l\u2019annonce de Meta de bloquer les nouvelles canadiennes de ses plateformes, plus de 70 entreprises y ont adh\u00e9r\u00e9.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_100111\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/plus-de-70-entreprises-joignent-le-mouvement-media-dici\/\"  data-item_title=\"Plus de 70 entreprises joignent le Mouvement m\u00e9dia d\u2019ici\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/07\/Jappuie_Mouvement_Media_Ici_1200x630-1024x538.png\"  data-item_date=\"2023-07-17T15:33:24-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":100112,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[238,206,1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/100111"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=100111"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/100111\/revisions"}],"predecessor-version":[{"id":100113,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/100111\/revisions\/100113"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/100112"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=100111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=100111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=100111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}