{"id":101914,"date":"2023-12-11T15:48:35","date_gmt":"2023-12-11T20:48:35","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=101914"},"modified":"2023-12-14T11:00:09","modified_gmt":"2023-12-14T16:00:09","slug":"cossette-concoit-la-nouvelle-campagne-ecrire-ca-libere-damnistie-internationale","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/cossette-concoit-la-nouvelle-campagne-ecrire-ca-libere-damnistie-internationale\/","title":{"rendered":"Cossette con\u00e7oit la nouvelle campagne \u00ab\u00a0\u00c9crire, \u00e7a lib\u00e8re\u00a0\u00bb d\u2019Amnistie internationale"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-1024x576.png\" alt=\"\" class=\"wp-image-101917\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-1024x576.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-300x169.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-768x432.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-1536x864.png 1536w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b.png 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>11 d\u00e9cembre 2023<\/p>\n<p><strong>Dans le cadre de la 23<sup>e<\/sup>&nbsp;\u00e9dition de son Marathon d\u2019\u00e9criture&nbsp;<em>\u00c9crire, \u00e7a lib\u00e8re<\/em>,<a rel=\"noreferrer noopener\" href=\"https:\/\/amnistie.ca\/\" target=\"_blank\">&nbsp;Amnistie internationale<\/a>&nbsp;poursuit sa collaboration avec&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.cossette.com\/fr\/accueil\" target=\"_blank\">Cossette<\/a>&nbsp;pour faire rayonner cette campagne annuelle. La th\u00e9matique&nbsp;<em>Une lueur d\u2019espoir<\/em>&nbsp;prend forme \u00e0 travers trois illustrations inspir\u00e9es de victimes qui mettent en lumi\u00e8re avec sensibilit\u00e9 et subtilit\u00e9 les enjeux li\u00e9s aux droits humains.&nbsp;<\/strong><\/p>\n<p>\u00c0 l\u2019occasion de la Journ\u00e9e internationale des droits humains, le 10 d\u00e9cembre, le Marathon d\u2019\u00e9criture encourage le plus de gens possible \u00e0 \u00e9crire des lettres de soutien et d\u2019encouragement \u00e0 celles et ceux dont les droits les plus fondamentaux sont bafou\u00e9s.<\/p>\n<figure class=\"wp-block-image\"><img src=\"https:\/\/assets.grenier.qc.ca\/uploads\/images\/Fr-c-320648.jpg\" alt=\"\u00e9crire 3\"\/><\/figure>\n<blockquote class=\"wp-block-quote\">\n<p>Participer au Marathon d\u2019\u00e9criture, c\u2019est poser un geste concret pour changer les choses, puisque plus de 75 % des personnes\u00a0pour\u00a0lesquelles Amnistie internationale s\u2019est mobilis\u00e9e par le pass\u00e9 dans le cadre de la campagne<em>\u00a0\u00c9crire, \u00e7a lib\u00e8re<\/em>\u00a0ont \u00e9t\u00e9 lib\u00e9r\u00e9es<em>\u00a0\u00bb,<\/em>\u00a0d\u00e9clare\u00a0France-Isabelle Langlois, directrice g\u00e9n\u00e9rale d\u2019Amnistie internationale Canada francophone.\u00a0\u00ab On veut montrer de mani\u00e8re artistique que les lettres permettent de donner aux victimes l\u2019espoir d\u2019un futur meilleur. \u00bb<\/p>\n<\/blockquote>\n<figure class=\"wp-block-embed is-type-rich is-provider-soundcloud wp-block-embed-soundcloud wp-embed-aspect-4-3 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Cossette Amnistie Disparition 30FR by FJR\" width=\"500\" height=\"400\" scrolling=\"no\" frameborder=\"no\" src=\"https:\/\/w.soundcloud.com\/player\/?visual=true&#038;url=https%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F1689730500&#038;show_artwork=true&#038;maxheight=750&#038;maxwidth=500\"><\/iframe>\n<\/div>\n<\/figure>\n<p>L\u2019agence et Amnistie se sont associ\u00e9es \u00e0&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/strautniekas.com\/\" target=\"_blank\">Karolis Strautniekas<\/a>&nbsp;afin de cr\u00e9er trois illustrations qui d\u00e9fendent des victimes d\u2019injustice dans le monde : Ahmed Mansoor Al Shehhi,&nbsp;qui est emprisonn\u00e9 pour avoir d\u00e9fendu les droits humains&nbsp;(\u00c9mirats arabes unis), la communaut\u00e9 autochtone&nbsp;Wet\u2019suwet\u2019en, qui s\u2019oppose \u00e0 la construction d\u2019un gazoduc sur leur territoire (Canada), ainsi que la militante Justyna Wydrzy\u0144ska, qui a \u00e9t\u00e9 condamn\u00e9e pour avoir d\u00e9fendu le droit \u00e0 l\u2019avortement (Pologne).&nbsp;<\/p>\n<figure class=\"wp-block-image\"><img src=\"https:\/\/assets.grenier.qc.ca\/uploads\/images\/Abribus_fr-320651.jpg\" alt=\"ecrire 4\"\/><\/figure>\n<p>Chaque illustration pr\u00e9sente un personnage central dans un environnement hostile, dans l\u2019ombre. Tenant une lettre, le personnage \u00e9met un faisceau lumineux formant la pointe d\u2019un crayon qui d\u00e9voile une sc\u00e8ne positive et color\u00e9e. Ann\u00e9e apr\u00e8s ann\u00e9e, la figure du crayon demeure un symbole de la campagne qui rappelle que l\u2019\u00e9criture peut litt\u00e9ralement sauver des vies.&nbsp;<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>C\u2019est tout un d\u00e9fi de traiter de sujets aussi sombres sans tomber dans le sensationnalisme et surtout, en ouvrant la porte \u00e0 l\u2019espoir \u00bb, explique&nbsp;Fran\u00e7ois-Julien Rainville, directeur de cr\u00e9ation adjoint chez Cossette.&nbsp;\u00ab Se tourner vers l\u2019illustration nous permettait d\u2019aborder ces r\u00e9alit\u00e9s de mani\u00e8re sensible, tout en pr\u00e9servant l\u2019impact et la clart\u00e9 du message. \u00bb<\/p>\n<\/blockquote>\n<p>Les messages publicitaires se d\u00e9clinent \u00e0 la radio, sur le web et en affichage, et ce, jusqu\u2019\u00e0 la fin du mois de d\u00e9cembre.<\/p>\n<figure class=\"wp-block-image\"><img src=\"https:\/\/assets.grenier.qc.ca\/uploads\/images\/Affichage_Sauvage_Fr-320654.jpg\" alt=\"ecrire 5\"\/><\/figure>\n<p><strong>Cr\u00e9dits&nbsp;<\/strong><\/p>\n<p>ANNONCEUR : Amnistie internationale Canada francophone \u2013 Maude Choquette, Gabrielle Pauz\u00e9, France-Isabelle Langlois<\/p>\n<p>AGENCE : Cossette&nbsp;<\/p>\n<p>CR\u00c9ATION : Anne-Claude Ch\u00e9nier, Alexandre Jutras, Fran\u00e7ois-Julien Rainville, Marc-Antoine Vall\u00e9e, Steven Morie<\/p>\n<p>STRAT\u00c9GIE : Michel-Alex Lessard, Hugo Fournier<\/p>\n<p>PRODUIT&nbsp;: Sophie Couvrette, Justine Ouellet, Alexanne P\u00e9loquin<\/p>\n<p>PRODUCTION D\u2019AGENCE (Septi\u00e8me) : M\u00e9lissa Audette<\/p>\n<p>POST PRODUCTION : Colette Dumay, Daniel Cartier, Maxime Bluteau<\/p>\n<p>MAISON D\u2019ILLUSTRATION : Folio illustration and animation agency<\/p>\n<p>ILLUSTRATION : Karolis Strautniekas<\/p>\n<p>AGENCE M\u00c9DIA : Cossette M\u00e9dia \u2013&nbsp;Maude Larue, B\u00e9a Beaini<\/p>\n<p>STUDIO DE SON: LaMajeure (Jacob Gauthier-Robitaille)<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_101914\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cossette-concoit-la-nouvelle-campagne-ecrire-ca-libere-damnistie-internationale\/\"  data-item_title=\"Cossette con\u00e7oit la nouvelle campagne &quot;\u00c9crire, \u00e7a lib\u00e8re&quot; d\u2019Amnistie internationale\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-1024x576.png\"  data-item_date=\"2023-12-11T15:48:35-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans le cadre de la 23e \u00e9dition de son Marathon d\u2019\u00e9criture \u00c9crire, \u00e7a lib\u00e8re, Amnistie internationale poursuit sa collaboration avec Cossette pour faire rayonner cette campagne annuelle. La th\u00e9matique Une lueur d\u2019espoir prend forme \u00e0 travers trois illustrations touchantes qui mettent en lumi\u00e8re avec sensibilit\u00e9 et subtilit\u00e9 les enjeux li\u00e9s aux droits humains. <\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_101914\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cossette-concoit-la-nouvelle-campagne-ecrire-ca-libere-damnistie-internationale\/\"  data-item_title=\"Cossette con\u00e7oit la nouvelle campagne &quot;\u00c9crire, \u00e7a lib\u00e8re&quot; d\u2019Amnistie internationale\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/12\/Fr-b-1024x576.png\"  data-item_date=\"2023-12-11T15:48:35-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":101917,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/101914"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=101914"}],"version-history":[{"count":3,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/101914\/revisions"}],"predecessor-version":[{"id":101972,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/101914\/revisions\/101972"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/101917"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=101914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=101914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=101914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}