{"id":102357,"date":"2024-01-30T14:13:00","date_gmt":"2024-01-30T19:13:00","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=102357"},"modified":"2024-01-31T14:26:36","modified_gmt":"2024-01-31T19:26:36","slug":"clark-influence-elabore-une-charte-ethique-pour-les-createurs-de-contenus-au-canada","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/clark-influence-elabore-une-charte-ethique-pour-les-createurs-de-contenus-au-canada\/","title":{"rendered":"Clark Influence \u00e9labore une charte \u00e9thique pour les cr\u00e9ateurs de contenus au Canada"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"616\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-1024x616.jpeg\" alt=\"\" class=\"wp-image-102368\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-1024x616.jpeg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-300x180.jpeg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-768x462.jpeg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-1536x924.jpeg 1536w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-2048x1232.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>Montr\u00e9al, le 6 d\u00e9cembre 2023<\/p>\n<p><strong>Clark Influence vient de d\u00e9voiler sa premi\u00e8re <a rel=\"noreferrer noopener\" href=\"https:\/\/www.clarkinfluence.com\/charteethique\" target=\"_blank\">charte \u00e9thique<\/a> d\u00e9di\u00e9e aux cr\u00e9ateurs de contenu au Canada. Cette initiative vise \u00e0 guider l&rsquo;industrie vers des pratiques plus responsables, incluant la transparence, l&rsquo;\u00e9thique et l&rsquo;\u00e9coresponsabilit\u00e9.<\/strong><\/p>\n<p>La Charte \u00c9thique, \u00e9labor\u00e9e avec l&rsquo;aide d&rsquo;un comit\u00e9 \u00e9thique de 15 membres, propose des directives sur divers aspects du marketing d&rsquo;influence. Elle encourage la cr\u00e9ation de partenariats authentiques et la prise en compte des enjeux \u00e9cologiques, \u00e9tablissant des normes pour une communication responsable dans l&rsquo;industrie.<\/p>\n<p>Vincent Bronner, co-fondateur de Clark Influence, souligne l&rsquo;importance de cette charte dans le paysage actuel du marketing d&rsquo;influence. Il invite les professionnels du secteur \u00e0 adopter ces pratiques pour favoriser un changement positif et professionnel dans l&rsquo;industrie au Canada et ailleurs.<\/p>\n<p>Plus de 15 agences, parmi lesquelles lg2, Cartier, Canid\u00e9, La Bo\u00eete D\u2019influence, La Boite Nath H\u00e9bert, Muze Influence, ont d\u00e9j\u00e0 rejoint cette initiative, soulignant l&rsquo;engagement croissant de l&rsquo;industrie envers des pratiques responsables dans le marketing d&rsquo;influence.&nbsp;<\/p>\n<p>Clark Influence esp\u00e8re que cette Charte \u00c9thique encouragera les pratiques responsables d\u00e9j\u00e0 pr\u00e9sentes dans l&rsquo;industrie et renforcera l&rsquo;engagement collectif envers des normes \u00e9thiques \u00e9lev\u00e9es. La Charte est d\u00e9sormais disponible sur le site de Clark Influence, marquant une \u00e9tape cl\u00e9 dans la valorisation du travail des cr\u00e9ateurs et la responsabilisation de l&rsquo;industrie.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_102357\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/clark-influence-elabore-une-charte-ethique-pour-les-createurs-de-contenus-au-canada\/\"  data-item_title=\"Clark Influence \u00e9labore une charte \u00e9thique pour les cr\u00e9ateurs de contenus au Canada\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-1024x616.jpeg\"  data-item_date=\"2024-01-30T14:13:00-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Clark Influence vient de d\u00e9voiler sa premi\u00e8re charte \u00e9thique d\u00e9di\u00e9e aux cr\u00e9ateurs de contenu au Canada. Cette initiative vise \u00e0 guider l&rsquo;industrie vers des pratiques plus responsables, incluant la transparence, l&rsquo;\u00e9thique et l&rsquo;\u00e9coresponsabilit\u00e9.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_102357\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/clark-influence-elabore-une-charte-ethique-pour-les-createurs-de-contenus-au-canada\/\"  data-item_title=\"Clark Influence \u00e9labore une charte \u00e9thique pour les cr\u00e9ateurs de contenus au Canada\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/01\/clark-1024x616.jpeg\"  data-item_date=\"2024-01-30T14:13:00-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":102368,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[570],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/102357"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=102357"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/102357\/revisions"}],"predecessor-version":[{"id":102369,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/102357\/revisions\/102369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/102368"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=102357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=102357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=102357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}