{"id":102579,"date":"2024-02-13T17:21:45","date_gmt":"2024-02-13T22:21:45","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=102579"},"modified":"2024-02-13T17:21:50","modified_gmt":"2024-02-13T22:21:50","slug":"marie-eve-robert-devient-vice-presidente-marketing-rse-du-groupe-bel-canada","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/marie-eve-robert-devient-vice-presidente-marketing-rse-du-groupe-bel-canada\/","title":{"rendered":"Marie-\u00c8ve Robert devient Vice-pr\u00e9sidente Marketing &#038; RSE du Groupe Bel Canada"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"400\" height=\"400\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert.jpeg\" alt=\"\" class=\"wp-image-102580\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert.jpeg 400w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert-300x300.jpeg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert-150x150.jpeg 150w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert-144x144.jpeg 144w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\n<\/div>\n<p>13 f\u00e9vrier 2024<\/p>\n<p><strong>Marie-\u00c8ve Robert s\u2019est jointe \u00e0 l\u2019\u00e9quipe du Groupe Bel Canada en 2013. Depuis son arriv\u00e9e, elle a occup\u00e9 plusieurs postes au sein de l\u2019\u00e9quipe marketing et a agi \u00e0 titre de vice-pr\u00e9sidente depuis 2020. Membre active du comit\u00e9 de direction, elle est responsable des objectifs d\u2019affaires reli\u00e9s aux marques telles que Babybel, Boursin et La Vache qui rit. <\/strong><\/p>\n<p>Marie-\u00c8ve dirige l\u2019\u00e9quipe marketing incluant la gestion des communications et des relations publiques pour les marques ainsi que du p\u00f4le responsabilit\u00e9 sociale et environnementale pour l\u2019entreprise (RSE) qui est au c\u0153ur de l\u2019entreprise. Passionn\u00e9e par les initiatives RSE, elle travaille quotidiennement pour faire vivre la mission du Groupe Bel\u00a0: offrir une alimentation saine et responsable pour tous. <\/p>\n<p>Marie-\u00c8ve jouera un r\u00f4le cl\u00e9 pour mettre en valeur les piliers RSE de Bel\u00a0: une alimentation plus saine, une agriculture durable, des emballages plus responsables, l\u2019accessibilit\u00e9 aux produits et la lutte contre le r\u00e9chauffement climatique.<\/p>\n<p>\u0152uvrant dans l\u2019univers agroalimentaire et marketing depuis plus de 20 ans, elle a d\u00e9velopp\u00e9 une expertise en valorisation et d\u00e9veloppement de marques et de produits, communications num\u00e9riques et commandites, et innovation. <\/p>\n<p>Elle excelle dans l\u2019\u00e9laboration de strat\u00e9gies et de programmes marketing dans un environnement omnicanal. Avant de se joindre au Groupe Bel Canada,\u00a0Marie-\u00c8ve a acquis une vaste exp\u00e9rience en tant que chef de marque pour Molson Coors Canada et Saputo Boulangerie, et \u00e0 titre de Directrice Service Conseil pour l\u2019agence FCB Global.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_102579\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/marie-eve-robert-devient-vice-presidente-marketing-rse-du-groupe-bel-canada\/\"  data-item_title=\"Marie-\u00c8ve Robert devient Vice-pr\u00e9sidente Marketing &amp; RSE du Groupe Bel Canada\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert.jpeg\"  data-item_date=\"2024-02-13T17:21:45-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marie-\u00c8ve Robert s\u2019est jointe \u00e0 l\u2019\u00e9quipe du Groupe Bel Canada en 2013. Depuis son arriv\u00e9e, elle a occup\u00e9 plusieurs postes au sein de l\u2019\u00e9quipe marketing et a agi \u00e0 titre de vice-pr\u00e9sidente depuis 2020. Membre active du comit\u00e9 de direction, elle est responsable des objectifs d\u2019affaires reli\u00e9s aux marques telles que Babybel, Boursin et La Vache qui rit. <\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_102579\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/marie-eve-robert-devient-vice-presidente-marketing-rse-du-groupe-bel-canada\/\"  data-item_title=\"Marie-\u00c8ve Robert devient Vice-pr\u00e9sidente Marketing &amp; RSE du Groupe Bel Canada\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/02\/Marieeve-Robert.jpeg\"  data-item_date=\"2024-02-13T17:21:45-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":102580,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[225],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/102579"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=102579"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/102579\/revisions"}],"predecessor-version":[{"id":102581,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/102579\/revisions\/102581"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/102580"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=102579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=102579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=102579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}