{"id":103037,"date":"2024-03-18T10:21:26","date_gmt":"2024-03-18T14:21:26","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=103037"},"modified":"2024-03-16T11:28:04","modified_gmt":"2024-03-16T15:28:04","slug":"turbulences-signe-la-nouvelle-campagne-de-pelletier-deco-surfaces","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/turbulences-signe-la-nouvelle-campagne-de-pelletier-deco-surfaces\/","title":{"rendered":"Turbulences signe la nouvelle campagne de Pelletier D\u00e9co Surfaces"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"536\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher-1024x536.jpg\" alt=\"\" class=\"wp-image-103038\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher-1024x536.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher-300x157.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher-768x402.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>18 mars 2024<\/p>\n<p><strong>Pelletier D\u00e9co Surfaces, le plus grand d\u00e9taillant de couvre-planchers au Qu\u00e9bec, lance sa nouvelle campagne publicitaire \u00ab Les meilleurs sur le plancher \u00bb, une r\u00e9alisation sign\u00e9e par son agence, Turbulences. Elle met en vedette une Miss Plancher p\u00e9tillante, r\u00f4le assum\u00e9 pleinement par Sabrina Pelletier, associ\u00e9e et directrice des ventes.<\/strong><\/p>\n<p>Dans cette campagne, l\u2019associ\u00e9e de troisi\u00e8me g\u00e9n\u00e9ration se pr\u00eate au jeu, dans un r\u00f4le qui lui colle \u00e0 la peau, soit celui d\u2019une r\u00e9elle experte dans son domaine : la sommeli\u00e8re du plancher! Elle teste \u00e0 l\u2019aveugle les essences de bois, \u00e9prouve la r\u00e9sistance des c\u00e9ramiques, exp\u00e9rimente le yoga sur le plancher chauffant, et r\u00e9alise m\u00eame de l\u2019ASMR avec diff\u00e9rents rev\u00eatements de bois.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Publicit\u00e9 Pelletier D\u00e9co Surfaces Miss Plancher Printemps 2024\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/6ZvU-KCno_Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n<p>En plus de son lancement officiel lors de la derni\u00e8re \u00e9dition d\u2019Expo habitat de Qu\u00e9bec, la campagne est pr\u00e9sentement diffus\u00e9e \u00e0 la t\u00e9l\u00e9vision et d\u00e9ploy\u00e9e sur les plateformes num\u00e9riques et sur les r\u00e9seaux sociaux.<\/p>\n<p>Cette campagne est le fruit d\u2019une collaboration de longue date entre Turbulences et Pelletier D\u00e9co Surfaces, qui a d\u00e9but\u00e9 il y a d\u00e9j\u00e0 neuf ans. \u00c0 l\u2019origine de la refonte de son image de marque et de son positionnement comme leader incontest\u00e9 en mati\u00e8re de couvre-plancher au Qu\u00e9bec, l\u2019\u00e9quipe de Turbulences vient de mettre aujourd\u2019hui en lumi\u00e8re sa cliente par le biais de son concept audacieux.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>C\u2019est en exploitant l\u2019humour et l\u2019authenticit\u00e9 que l\u2019on reconna\u00eet \u00e0 Sabrina que l\u2019\u00e9quipe a r\u00e9ussi d\u2019une merveilleuse fa\u00e7on de donner vie \u00e0 Miss Plancher \u00bb, a d\u00e9clar\u00e9 Maryse Beauchemin, associ\u00e9e de Turbulences.<\/p>\n<\/blockquote>\n<blockquote class=\"wp-block-quote\">\n<p>Nous sommes tr\u00e8s fiers de cette nouvelle campagne \u00bb, a d\u00e9clar\u00e9 Yvan Pelletier, pr\u00e9sident de Pelletier D\u00e9co Surfaces. \u00ab Turbulences a su comprendre nos besoins et nous proposer une campagne publicitaire percutante, correspondant parfaitement \u00e0 notre image et \u00e0 nos valeurs, et qui saura assur\u00e9ment attirer l\u2019attention. \u00bb<\/p>\n<\/blockquote>\n<p>Pelletier D\u00e9co Surfaces est une entreprise familiale qui existe depuis plus de 70 ans. L\u2019entreprise offre maintenant une exp\u00e9rience de magasinage en ligne ainsi que dans ses boutiques de Qu\u00e9bec, L\u00e9vis, Boucherville et Alma.<\/p>\n<p><strong>Cr\u00e9dits :<br \/><\/strong>Client : Pelletier D\u00e9co Surfaces \u2013 Sabrina Pelletier<br \/>Agence : Turbulences<br \/>M\u00e9dia : M\u00e9dialliance et Turbulences<br \/>Production : OKOK Productions<br \/>R\u00e9alisation : Laurence Tremblay<br \/>Son : Studio Expression<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_103037\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/turbulences-signe-la-nouvelle-campagne-de-pelletier-deco-surfaces\/\"  data-item_title=\"Turbulences signe la nouvelle campagne de Pelletier D\u00e9co Surfaces\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher-1024x536.jpg\"  data-item_date=\"2024-03-18T10:21:26-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pelletier D\u00e9co Surfaces, le plus grand d\u00e9taillant de couvre-planchers au Qu\u00e9bec, lance sa nouvelle campagne publicitaire \u00ab Les meilleurs sur le plancher \u00bb, une r\u00e9alisation que son agence, Turbulences, signe fi\u00e8rement. Elle met en vedette une Miss Plancher p\u00e9tillante, r\u00f4le assum\u00e9 pleinement par Sabrina Pelletier, associ\u00e9e et directrice des ventes.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_103037\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/turbulences-signe-la-nouvelle-campagne-de-pelletier-deco-surfaces\/\"  data-item_title=\"Turbulences signe la nouvelle campagne de Pelletier D\u00e9co Surfaces\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/03\/Pelletier-Deco-Surfaces-les-meilleurs-sur-le-plancher-1024x536.jpg\"  data-item_date=\"2024-03-18T10:21:26-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":103038,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[229],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/103037"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=103037"}],"version-history":[{"count":2,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/103037\/revisions"}],"predecessor-version":[{"id":103041,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/103037\/revisions\/103041"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/103038"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=103037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=103037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=103037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}