{"id":105036,"date":"2024-09-05T16:25:26","date_gmt":"2024-09-05T20:25:26","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=105036"},"modified":"2024-09-05T16:25:32","modified_gmt":"2024-09-05T20:25:32","slug":"les-evades-signe-la-nouvelle-campagne-de-recyc-quebec","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-evades-signe-la-nouvelle-campagne-de-recyc-quebec\/","title":{"rendered":"Les \u00c9vad\u00e9s signe la nouvelle campagne de RECYC-QU\u00c9BEC"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-1024x576.jpeg\" alt=\"\" class=\"wp-image-105037\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-1024x576.jpeg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-300x169.jpeg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-768x432.jpeg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-1536x864.jpeg 1536w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ.jpeg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>4 septembre 2024<\/p>\n<p><strong>Les \u00c9vad\u00e9s et RECYC-QU\u00c9BEC souhaitent sensibiliser les citoyen\u00b7nes \u00e0 l\u2019importance de continuer \u00e0 poser les bons gestes au quotidien pour r\u00e9cup\u00e9rer les mati\u00e8res r\u00e9siduelles. Car au Qu\u00e9bec, la grande majorit\u00e9 des mati\u00e8res mises dans le bac sont transform\u00e9es en ressources qui se retrouvent partout autour de nous.<\/strong><\/p>\n<blockquote class=\"wp-block-quote\">\n<p>L\u2019histoire se poursuit apr\u00e8s le bac, souligne Andr\u00e9a Fortin, strat\u00e8ge chez Les \u00c9vad\u00e9s. Pour valider les gestes pos\u00e9s par la population qui pourrait entretenir un doute envers le syst\u00e8me de gestion des mati\u00e8res recyclables, nous voulions qu\u2019elle sache que plus de 75% des mati\u00e8res r\u00e9cup\u00e9r\u00e9es dans son bac sont achemin\u00e9es \u00e0 des fins de recyclage. Pr\u00e8s de 800 000 tonnes de mati\u00e8res provenant des collectes municipales sont envoy\u00e9es aux centres de tri chaque ann\u00e9e. La campagne est une invitation \u00e0 la population \u00e0 poursuivre ses efforts de tri. C\u2019est ce que nous voulions mettre en perspective avec cette initiative \u00bb.<\/p>\n<\/blockquote>\n<p>Les diff\u00e9rentes ex\u00e9cutions de la campagne illustrent des objets de notre quotidien qui sont transform\u00e9s et qui ont une deuxi\u00e8me vie : les assiettes d\u2019aluminium sont transform\u00e9es en v\u00e9los, les bouteilles de plastique en v\u00eatements de laine polaire, ou encore les contenants de plastique en mobilier urbain.<\/p>\n<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1000922888?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"RECYC_Confiance-Nos ressources_30s_FR\"><\/iframe><\/div>\n<p><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script><\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Il faut continuer de mettre les bonnes mati\u00e8res aux bons endroits. Et pour aider les citoyen\u00b7nes, nous les invitons \u00e0 t\u00e9l\u00e9charger et consulter l\u2019application \u00c7a va o\u00f9?, mentionne Josiane Cousineau, directrice, communications, relations publiques et marketing social chez RECYC-QU\u00c9BEC \u00bb.<\/p>\n<\/blockquote>\n<p>La campagne sera d\u00e9ploy\u00e9e sur le Web et en mobile, en vid\u00e9o et en banni\u00e8res ainsi qu\u2019en affichage et contenu co-marqu\u00e9 jusqu\u2019\u00e0 la mi-octobre.<\/p>\n<p>Cr\u00e9dits :<br \/>Client : RECYC-QU\u00c9BEC<br \/>Agence : Les \u00c9vad\u00e9s<br \/>Production vid\u00e9o : Gorditos<br \/>Studio de son : Octave<br \/>R\u00e9alisation : Dave B\u00e9lisle<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_105036\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-evades-signe-la-nouvelle-campagne-de-recyc-quebec\/\"  data-item_title=\"Les \u00c9vad\u00e9s signe la nouvelle campagne de RECYC-QU\u00c9BEC\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-1024x576.jpeg\"  data-item_date=\"2024-09-05T16:25:26-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Les \u00c9vad\u00e9s et RECYC-QU\u00c9BEC souhaitent sensibiliser les citoyen\u00b7nes \u00e0 l\u2019importance de continuer \u00e0 poser les bons gestes au quotidien pour r\u00e9cup\u00e9rer les mati\u00e8res r\u00e9siduelles. Car au Qu\u00e9bec, la grande majorit\u00e9 des mati\u00e8res mises dans le bac sont transform\u00e9es en ressources qui se retrouvent partout autour de nous.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_105036\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-evades-signe-la-nouvelle-campagne-de-recyc-quebec\/\"  data-item_title=\"Les \u00c9vad\u00e9s signe la nouvelle campagne de RECYC-QU\u00c9BEC\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/09\/vh8HPosQ-1024x576.jpeg\"  data-item_date=\"2024-09-05T16:25:26-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":105037,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[229],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/105036"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=105036"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/105036\/revisions"}],"predecessor-version":[{"id":105038,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/105036\/revisions\/105038"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/105037"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=105036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=105036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=105036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}