{"id":105570,"date":"2024-10-02T05:00:43","date_gmt":"2024-10-02T09:00:43","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=105570"},"modified":"2024-10-02T05:00:50","modified_gmt":"2024-10-02T09:00:50","slug":"canide-signe-la-nouvelle-campagne-de-la-centrale-des-syndicats-du-quebec","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/canide-signe-la-nouvelle-campagne-de-la-centrale-des-syndicats-du-quebec\/","title":{"rendered":"Canid\u00e9 signe la nouvelle campagne de la centrale des syndicats du Qu\u00e9bec"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"572\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1024x572.jpg\" alt=\"\" class=\"wp-image-105576\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1024x572.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-300x168.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-768x429.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed.jpg 1248w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>30 septembre 2024<\/p>\n<p><strong>La\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/www.lacsq.org\/\" target=\"_blank\">Centrale des syndicats du Qu\u00e9bec\u00a0<\/a>(CSQ), un acteur historique dans la d\u00e9fense des droits des travailleuses et des travailleurs, a confi\u00e9 \u00e0\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/canide.co\/fr\/accueil\" target=\"_blank\">l\u2019agence Canid\u00e9<\/a>\u00a0sa nouvelle campagne intitul\u00e9e\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/www.lacsq.org\/interet-commun\/\" target=\"_blank\">\u00ab\u00a0L\u2019int\u00e9r\u00eat commun\u00a0\u00bb<\/a>. D\u00e9ploy\u00e9e cet automne, cette initiative vise \u00e0 positionner la CSQ sous un nouvel angle, tout en consolidant son r\u00f4le essentiel dans la d\u00e9fense des droits des travailleuses et des travailleurs.<\/strong><\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Notre objectif \u00e9tait d&rsquo;amener les Qu\u00e9b\u00e9coises et les Qu\u00e9b\u00e9cois, en particulier les travailleuses et travailleurs affili\u00e9s \u00e0 la CSQ, \u00e0 r\u00e9aliser l&rsquo;importance et l&rsquo;impact positif de la Centrale dans leur quotidien. Nous avons con\u00e7u cette campagne de rayonnement pour souligner la mission essentielle de la CSQ, qui concr\u00e8tement est de soutenir celles et ceux qui nous soutiennent,\u00a0\u00bb\u00a0indique\u00a0Rachel Desbiens-Despr\u00e9s, pr\u00e9sidente-directrice g\u00e9n\u00e9rale chez Canid\u00e9.<\/p>\n<\/blockquote>\n<figure class=\"wp-block-image\"><img src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXcvBbbci2apaXtzbgrXD53KttZrxczl_z8Eta1przJaJD3EIEJH0PrXkT-CMTYRi1N_TN0DWpZVMoL1MFyfRYgxKd0LWe26ltZcdb21Oky-w1nQIdlLAuZzm8cM69RJp-2Stb4cVwFn3BSahcoE_cc01CbdZ3eahM8SczKt3hG_sx8yPPIpVAQ?key=WUNLcda5ZPG0DX5ybC8UMA\" alt=\"Une image contenant texte, transport, V\u00e9hicule terrestre, v\u00e9hicule\n\nDescription g\u00e9n\u00e9r\u00e9e automatiquement\"\/><\/figure>\n<p>La campagne met en lumi\u00e8re les accomplissements de l\u2019organisation, illustrant son impact positif sur la vie de toute la population touch\u00e9e par les actions significatives pos\u00e9es par la CSQ. En associant la grandeur de sa mission \u00e0 des \u00e9l\u00e9ments tangibles, la CSQ vise \u00e0 g\u00e9n\u00e9rer un sentiment de fiert\u00e9 parmi ses membres.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CSQ - Le bien-\u00eatre de chacun est dans l\u2019int\u00e9r\u00eat commun.\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/4XeqxyAH3L4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n<p>La strat\u00e9gie de diffusion s&rsquo;articule autour d&rsquo;un plan 360<sup>o<\/sup>&nbsp;qui comprend notamment une publicit\u00e9 t\u00e9l\u00e9vis\u00e9e, deux messages radio, une grande pr\u00e9sence num\u00e9rique ainsi que de l&rsquo;affichage ext\u00e9rieur.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Pour la CSQ, l\u2019int\u00e9r\u00eat commun est plus qu\u2019un concept\u00a0: c\u2019est la mission qui guide chacune de ses actions, et ce, depuis sa fondation. Avec cette campagne, nous souhaitons signifier \u00e0 nos membres et \u00e0 la population qu\u00e9b\u00e9coise que nous sommes fortement engag\u00e9s \u00e0 avoir un impact positif dans leur quotidien, que ce soit \u00e0 travers les n\u00e9gociations pour des conditions de travail plus justes ou nos initiatives pour am\u00e9liorer les services publics\u00a0\u00bb, ajoute Carole Du\u00a0Sault, directrice des communications \u00e0 la CSQ.<\/p>\n<\/blockquote>\n<p>La campagne \u00ab\u00a0L\u2019int\u00e9r\u00eat commun\u00a0\u00bb de la CSQ est pr\u00e9sente partout au Qu\u00e9bec pour garantir une visibilit\u00e9 maximale et engager ses membres ainsi que le grand public.<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"578\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1-1024x578.jpg\" alt=\"\" class=\"wp-image-105577\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1-1024x578.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1-768x434.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1.jpg 1248w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p><strong>Cr\u00e9dits&nbsp;:<\/strong><\/p>\n<p><strong>Annonceur&nbsp;:<\/strong>&nbsp;Centrale des syndicats du Qu\u00e9bec (CSQ)<\/p>\n<p><strong>Client&nbsp;:<\/strong>&nbsp;Carole Du Sault, directrice des communications<\/p>\n<p><strong>Agence&nbsp;:<\/strong>&nbsp;Canid\u00e9<\/p>\n<p><strong>Production&nbsp;:<\/strong>&nbsp;Soma et Parade Studios<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_105570\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/canide-signe-la-nouvelle-campagne-de-la-centrale-des-syndicats-du-quebec\/\"  data-item_title=\"Canid\u00e9 signe la nouvelle campagne de la centrale des syndicats du Qu\u00e9bec\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1024x572.jpg\"  data-item_date=\"2024-10-02T05:00:43-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La Centrale des syndicats du Qu\u00e9bec (CSQ), un acteur historique dans la d\u00e9fense des droits des travailleuses et des travailleurs, a confi\u00e9 \u00e0 l\u2019agence Canid\u00e9 sa nouvelle campagne intitul\u00e9e \u00ab L\u2019int\u00e9r\u00eat commun \u00bb. D\u00e9ploy\u00e9e cet automne, cette initiative vise \u00e0 positionner la CSQ sous un nouvel angle, tout en consolidant son r\u00f4le essentiel dans la d\u00e9fense des droits des travailleuses et des travailleurs.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_105570\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/canide-signe-la-nouvelle-campagne-de-la-centrale-des-syndicats-du-quebec\/\"  data-item_title=\"Canid\u00e9 signe la nouvelle campagne de la centrale des syndicats du Qu\u00e9bec\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2024\/10\/unnamed-1024x572.jpg\"  data-item_date=\"2024-10-02T05:00:43-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":105576,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[472,206],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/105570"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=105570"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/105570\/revisions"}],"predecessor-version":[{"id":105578,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/105570\/revisions\/105578"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/105576"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=105570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=105570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=105570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}