{"id":106237,"date":"2024-11-18T11:42:00","date_gmt":"2024-11-18T16:42:00","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=106237"},"modified":"2024-11-20T12:04:55","modified_gmt":"2024-11-20T17:04:55","slug":"vicky-boudreau-heylist-bicom-nommee-aux-prix-marcomms-most-influential-2024-de-the-pr-net","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/vicky-boudreau-heylist-bicom-nommee-aux-prix-marcomms-most-influential-2024-de-the-pr-net\/","title":{"rendered":"Vicky Boudreau (Heylist, bicom) nomm\u00e9e aux prix \u00ab Marcomms\u2019 Most Influential \u00bb 2024 de The PR Net"},"content":{"rendered":"
\"\"<\/figure>\n

18 novembre 2024<\/p>\n

Le r\u00e9seau international The PR Net nomme la qu\u00e9b\u00e9coise Vicky Boudreau comme r\u00e9cipiendaire du prix \u00ab Marcomms\u2019 Most Influential \u00bb 2024. La PDG et co-fondatrice de la startup en marketing d\u2019influence Heylist et cofondatrice de l\u2019agence bicom est l\u2019une des deux r\u00e9cipiendaires d\u2019origine canadienne \u00e0 se hisser au prestigieux palmar\u00e8s qui compte une cinquantaine de nomin\u00e9s.<\/strong><\/p>\n

\n

C\u2019est un privil\u00e8ge de me retrouver aux c\u00f4t\u00e9s de grandes pointures de l\u2019industrie des communications marketing \u00e0 l\u2019international. Je suis surtout touch\u00e9e de r\u00e9aliser que notre mission de d\u00e9mocratiser l\u2019\u00e9conomie de la cr\u00e9ation de contenu d\u00e9passe d\u00e9j\u00e0 les fronti\u00e8res!\u00bb indique Vicky Boudreau.<\/p>\n<\/blockquote>\n

Marcomms\u2019 Most Influential est un programme de r\u00e9compenses international mettant en lumi\u00e8re les meilleurs sp\u00e9cialistes du marketing et de la communication. Le concours est ouvert aux professionnels de l’industrie, quel que soit leur emplacement g\u00e9ographique ou leur secteur d’activit\u00e9. <\/p>\n

Les candidats doivent occuper un poste de direction au sein de leur entreprise, dans un r\u00f4le li\u00e9 au marketing ou \u00e0 la communication, ou dans une agence, et avoir clairement d\u00e9montr\u00e9 des qualit\u00e9s de leadership, d’innovation et de r\u00e9ussite dans leur domaine.<\/p>\n

Un comit\u00e9 ind\u00e9pendant compos\u00e9 de personnalit\u00e9s de renom de l’industrie a \u00e9valu\u00e9 les candidatures, notamment :<\/p>\n

    \n
  • Tracy Doyle, SVP, Brands in Culture, Diageo<\/li>\n
  • Aarti Parekh, Chief Communications Officer, USA Track & Field<\/li>\n
  • Richard McLeod, Chief Marketing Officer, Champion<\/li>\n
  • Stephen Larkin, Chief Communications Officer, Douglas Elliman Real Estate<\/li>\n
  • Fatima Jones, CMO, Dance Theatre of Harlem<\/li>\n
  • Elizabeth Delhagen, Global Head of Communications & Events, SAMSUNG<\/li>\n
  • Margot Leeds Markel, VP, Communications, American Express<\/li>\n
  • Meaghan Cox, Partner et Chief Creative Officer, Westview Ventures, et ancienne Chief
    Brand Officer, Jenni Kayne<\/li>\n
  • Blair Aires, Vice-pr\u00e9sidente, Communications, Centric Brands<\/li>\n<\/ul>\n
      \n
    • Meredith Klein, Responsable des Communications, pr\u00e9c\u00e9demment chez Pinterest<\/li>\n
    • Matt Prince, Responsable des Relations Publiques, Taco Bell<\/li>\n
    • Deidrea Miller, Consultante en Communication et ancienne SVP des Communications,
      Christie\u2019s<\/li>\n<\/ul>\n

      Les juges se concentrent sur les aspects d’innovation dans le travail des candidats, les campagnes r\u00e9ussies qu’ils ont men\u00e9es, leur impact en tant que leaders d’opinion et la mani\u00e8re dont leurs initiatives marketing ont positivement influenc\u00e9 la culture, \u00e0 la fois en interne et en externe.<\/p>\n

      <\/span><\/p>\n
      <\/div>\n","protected":false},"excerpt":{"rendered":"

      Le r\u00e9seau international The PR Net nomme la qu\u00e9b\u00e9coise Vicky Boudreau comme r\u00e9cipiendaire du prix \u00ab Marcomms\u2019 Most Influential \u00bb 2024. La PDG et co-fondatrice de la startup en marketing d\u2019influence Heylist et cofondatrice de l\u2019agence bicom est l\u2019une des deux r\u00e9cipiendaires d\u2019origine canadienne \u00e0 se hisser au prestigieux palmar\u00e8s qui compte une cinquantaine de nomin\u00e9s.<\/p>\n

      <\/span>
      <\/div>","protected":false},"author":23,"featured_media":106244,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[319,1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/106237"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=106237"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/106237\/revisions"}],"predecessor-version":[{"id":106245,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/106237\/revisions\/106245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/106244"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=106237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=106237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=106237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}