{"id":107488,"date":"2025-03-25T07:41:07","date_gmt":"2025-03-25T11:41:07","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=107488"},"modified":"2025-03-25T07:41:11","modified_gmt":"2025-03-25T11:41:11","slug":"tourisme-montreal-choisit-cossette-comme-agence-de-reference-en-communications-marketing","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/tourisme-montreal-choisit-cossette-comme-agence-de-reference-en-communications-marketing\/","title":{"rendered":"Tourisme Montr\u00e9al choisit Cossette comme agence de r\u00e9f\u00e9rence  en communications marketing"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-1024x576.png\" alt=\"\" class=\"wp-image-107489\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-1024x576.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-300x169.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-768x432.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-1536x864.png 1536w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>23 mars 2025<\/p>\n<p><strong>Tourisme Montr\u00e9al s\u00e9lectionne Cossette comme agence de r\u00e9f\u00e9rence pour sa marque et ses communications marketing. Forte de son expertise \u00e9prouv\u00e9e en tourisme, l\u2019agence accompagnera Tourisme Montr\u00e9al dans la conception et le d\u00e9ploiement de ses campagnes afin de positionner Montr\u00e9al comme une destination incontournable aupr\u00e8s des voyageur\u00b7euse\u00b7s d\u2019agr\u00e9ment et d\u2019affaires.<\/strong><\/p>\n<p>Dans un contexte o\u00f9 le tourisme \u00e9volue \u00e0 vitesse grand V \u2013 nouvelles attentes des consommateur\u00b7trice\u00b7s, avanc\u00e9es technologiques et influence du contexte socio-\u00e9conomique sur les intentions de voyage \u2013 Cossette mettra \u00e0 profit l\u2019ensemble de ses disciplines, notamment en strat\u00e9gie, cr\u00e9ativit\u00e9 et innovation, au service de la performance d\u2019affaires de l\u2019organisation. L\u2019objectif : mettre en valeur l\u2019offre distinctive de Montr\u00e9al en tant que ville vivante, accueillante et tourn\u00e9e vers l\u2019avenir.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Notre partenariat avec Tourisme Montr\u00e9al perdure depuis plus de huit ans d\u00e9j\u00e0, et ensemble, nous avons mis en place des solutions num\u00e9riques qui font maintenant office de r\u00e9f\u00e9rence dans l\u2019industrie touristique. Nous sommes emball\u00e9\u00b7e\u00b7s de faire \u00e9voluer notre collaboration en ajoutant nos forces en strat\u00e9gie de marque et en cr\u00e9ation de campagnes \u00e0 celles d\u00e9j\u00e0 bien activ\u00e9es en\u00a0 innovation technologique pour faire rayonner Montr\u00e9al \u00e0 l\u2019\u00e9chelle internationale\u202f\u00bb, souligne Jean Hugo Filion, vice-pr\u00e9sident principal et directeur g\u00e9n\u00e9ral, Cossette Montr\u00e9al.<\/p>\n<\/blockquote>\n<blockquote class=\"wp-block-quote\">\n<p>Nous sommes ravi\u00b7e\u00b7s de nous associer \u00e0 Cossette pour continuer de renforcer le positionnement d\u00e9j\u00e0 remarquable de notre destination sur la sc\u00e8ne nationale et internationale. Leur expertise en strat\u00e9gie de marque et en campagnes publicitaires multi-march\u00e9s ainsi que leur grande compr\u00e9hension de l\u2019\u00e9cosyst\u00e8me touristique s\u2019alignent parfaitement \u00e0 nos ambitions d\u2019impact et d&rsquo;innovation, ajoute Sylvie Charette, chef de la direction marketing, Tourisme Montr\u00e9al.<\/p>\n<\/blockquote>\n<p>Gr\u00e2ce \u00e0 une \u00e9quipe de talents issus de l\u2019ensemble de ses bureaux, Cossette contribuera au rayonnement optimal de la marque au Canada, aux \u00c9tats-Unis et en France.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_107488\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/tourisme-montreal-choisit-cossette-comme-agence-de-reference-en-communications-marketing\/\"  data-item_title=\"Tourisme Montr\u00e9al choisit Cossette comme agence de r\u00e9f\u00e9rence en communications marketing\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-1024x576.png\"  data-item_date=\"2025-03-25T07:41:07-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tourisme Montr\u00e9al s\u00e9lectionne Cossette comme agence de r\u00e9f\u00e9rence pour sa marque et ses communications marketing. Forte de son expertise \u00e9prouv\u00e9e en tourisme, l\u2019agence accompagnera Tourisme Montr\u00e9al dans la conception et le d\u00e9ploiement de ses campagnes afin de positionner Montr\u00e9al comme une destination incontournable aupr\u00e8s des voyageur\u00b7euse\u00b7s d\u2019agr\u00e9ment et d\u2019affaires.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_107488\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/tourisme-montreal-choisit-cossette-comme-agence-de-reference-en-communications-marketing\/\"  data-item_title=\"Tourisme Montr\u00e9al choisit Cossette comme agence de r\u00e9f\u00e9rence en communications marketing\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/03\/Cossette-x-TM-Header-1024x576.png\"  data-item_date=\"2025-03-25T07:41:07-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":107489,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[230,243,1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/107488"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=107488"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/107488\/revisions"}],"predecessor-version":[{"id":107493,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/107488\/revisions\/107493"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/107489"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=107488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=107488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=107488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}