{"id":107613,"date":"2025-04-07T18:52:16","date_gmt":"2025-04-07T22:52:16","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=107613"},"modified":"2025-04-07T18:52:22","modified_gmt":"2025-04-07T22:52:22","slug":"cossette-signe-la-nouvelle-campagne-dhydrosolution-bien-plus-que-des-chauffe-eau","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/cossette-signe-la-nouvelle-campagne-dhydrosolution-bien-plus-que-des-chauffe-eau\/","title":{"rendered":"Cossette signe la nouvelle campagne d&rsquo;HydroSolution, \u00ab\u00a0bien plus que des chauffe-eau\u00a0\u00bb"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-1024x576.jpg\" alt=\"\" class=\"wp-image-107614\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-1024x576.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-768x432.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-1536x864.jpg 1536w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>2 avril 2025<\/p>\n<p><strong>HydroSolution s\u2019allie \u00e0 Cossette pour concevoir une campagne visant \u00e0 renforcer la notori\u00e9t\u00e9 de l\u2019ensemble de ses services, bien au-del\u00e0 du chauffe-eau. En mettant l\u2019accent sur la diversit\u00e9 de son offre, HydroSolution souhaite rappeler aux consommateur\u00b7trice\u00b7s qu\u2019elle est bien plus qu\u2019un sp\u00e9cialiste du chauffe-eau : elle est un partenaire de confiance pour plusieurs solutions r\u00e9sidentielles, de la thermopompe au purificateur d\u2019eau en passant par la borne de recharge.<\/strong><\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/1-vw9HrHXHo?si=Mao6cw67A6rc1J-t\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Pour concr\u00e9tiser cette vision, Cossette a choisi de faire d\u2019une pierre deux coups avec un message bien simple : HydroSolution installe bien plus que des chauffe-eau. Chaque ex\u00e9cution de la campagne, qui comporte quatre vid\u00e9os de 15 secondes, rappelle ainsi l\u2019expertise en installation de chauffe-eau d\u2019HydroSolution, tout en mettant de l\u2019avant sa nouvelle offre de service quant \u00e0 l\u2019installation de bornes de recharge, de thermopompes et de purificateurs d\u2019eau.\u00a0<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/cCNz84Q5P5o?si=7IHvXwaPJq8V-C7Y\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Nos clients et clientes choisissent HydroSolution pour leur chauffe-eau en raison de notre expertise et de notre service cl\u00e9s en main. Avec cette campagne, nous souhaitons d\u00e9montrer que cette m\u00eame fluidit\u00e9 s\u2019applique \u00e0 tous nos services \u00bb, affirme Caroline Blazy, directrice principale, ventes et marketing chez HydroSolution. \u00ab En mettant chaque produit en vedette, nous consolidons notre r\u00e9putation comme le choix incontournable pour toutes les installations r\u00e9sidentielles. \u00bb<\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/xECNmyg8BiI?si=_R0IkfKBio_KhOrl\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>D\u00e9ploy\u00e9e \u00e0 travers tout le Qu\u00e9bec, la campagne publicitaire sera diffus\u00e9e \u00e0 la t\u00e9l\u00e9vision, \u00e0 la radio et sur le web, du 21 avril au 18 mai.<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/L0YetCe0H_E?si=93cuiE7uIuiFNWPg\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><strong>Cr\u00e9dits<\/strong><\/p>\n<p>Annonceur : HydroSolution<\/p>\n<p>Client\u00b7e\u00b7s: Nicolas Ayotte, Caroline Blazy, Sarah Fernandes<\/p>\n<p>Agence : Cossette<\/p>\n<p>Vice-pr\u00e9sidence cr\u00e9ation : Richard Rochette-Villeneuve<\/p>\n<p>Conception-r\u00e9daction : S\u00e9bastien Forget<\/p>\n<p>Direction artistique : Nicolas Baillargeon<\/p>\n<p>Strat\u00e9gie : Daphn\u00e9 Brunelle<\/p>\n<p>Service-conseil : Zo\u00e9 B\u00e9land, Katharina Gaudreau, L\u00e9a Breton<\/p>\n<p>Production d\u2019agence : Septi\u00e8me \u2013 Joannie Roy<\/p>\n<p>Agence m\u00e9dia : Cossette M\u00e9dia<\/p>\n<p>Planification m\u00e9dia : Marie-Pierre Desrochers, Karine Grenier<\/p>\n<p>Activation m\u00e9dia : Gwladys Gaudens<\/p>\n<p>Maison de production : Nova Film<\/p>\n<p>R\u00e9alisation : Fran\u00e7ois Lallier<\/p>\n<p>Production : Samuel Petitclerc, Anna Charbonney<\/p>\n<p>Post-production offline : William Pouliot<\/p>\n<p>Post-production online : Louis-Philippe Gagn\u00e9<\/p>\n<p>Colorisation : Arketype, Chuck<\/p>\n<p>VFX : Studio Apollo, Jumper<\/p>\n<p>Studio de son : Circonflex<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_107613\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cossette-signe-la-nouvelle-campagne-dhydrosolution-bien-plus-que-des-chauffe-eau\/\"  data-item_title=\"Cossette signe la nouvelle campagne d&#039;HydroSolution, &quot;bien plus que des chauffe-eau&quot;\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-1024x576.jpg\"  data-item_date=\"2025-04-07T18:52:16-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>HydroSolution s\u2019allie \u00e0 Cossette pour concevoir une campagne visant \u00e0 renforcer la notori\u00e9t\u00e9 de l\u2019ensemble de ses services, bien au-del\u00e0 du chauffe-eau. En mettant l\u2019accent sur la diversit\u00e9 de son offre, HydroSolution souhaite rappeler aux consommateur\u00b7trice\u00b7s qu\u2019elle est bien plus qu\u2019un sp\u00e9cialiste du chauffe-eau : elle est un partenaire de confiance pour plusieurs solutions r\u00e9sidentielles, de la thermopompe au purificateur d\u2019eau en passant par la borne de recharge.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_107613\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cossette-signe-la-nouvelle-campagne-dhydrosolution-bien-plus-que-des-chauffe-eau\/\"  data-item_title=\"Cossette signe la nouvelle campagne d&#039;HydroSolution, &quot;bien plus que des chauffe-eau&quot;\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2025\/04\/0a-HydroSolution-x-Cossette-Image-den-te\u0302te-2560x1440-1-1024x576.jpg\"  data-item_date=\"2025-04-07T18:52:16-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":107614,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[229,230,1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/107613"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=107613"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/107613\/revisions"}],"predecessor-version":[{"id":107615,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/107613\/revisions\/107615"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/107614"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=107613"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=107613"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=107613"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}