{"id":111455,"date":"2026-04-01T10:15:39","date_gmt":"2026-04-01T14:15:39","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=111455"},"modified":"2026-04-01T10:15:49","modified_gmt":"2026-04-01T14:15:49","slug":"in-house-initiative-nommee-agence-de-reference-de-teaology-canada-pour-ses-relations-publiques","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/in-house-initiative-nommee-agence-de-reference-de-teaology-canada-pour-ses-relations-publiques\/","title":{"rendered":"In-House Initiative nomm\u00e9e agence de r\u00e9f\u00e9rence de Teaology Canada pour ses relations publiques"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"778\" height=\"472\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/RP.png\" alt=\"\" class=\"wp-image-111461\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/RP.png 778w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/RP-300x182.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/RP-768x466.png 768w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/><figcaption>L&rsquo;\u00e9quipe d&rsquo;In-House Initiative<\/figcaption><\/figure>\n<p>31 mars, 2026<\/p>\n<p><strong>Teaology, la marque de beaut\u00e9 naturelle, annonce la nomination d&rsquo;In-House Initiative \u00e0 titre d&rsquo;agence de r\u00e9f\u00e9rence pour ses relations publiques. Cette nomination marque la plus r\u00e9cente \u00e9volution d&rsquo;une relation amorc\u00e9e en 2018, lorsqu&rsquo;In-House Initiative s&rsquo;est jointe \u00e0 Teaology Canada en tant qu&rsquo;agence de RP multi-services pour le lancement de la marque \u00e0 l&rsquo;\u00e9chelle nationale. <\/strong><\/p>\n<p>Au fil des ans, ce partenariat s&rsquo;est approfondi d&rsquo;une mani\u00e8re qui refl\u00e8te l&rsquo;engagement des deux entreprises envers<br \/>l&rsquo;authenticit\u00e9 et la vision \u00e0 long terme ; In-House Initiative r\u00e9int\u00e8gre ainsi officiellement l&rsquo;\u00e9quipe.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>In-House Initiative fait partie de l&rsquo;histoire de Teaology Canada depuis le tout d\u00e9but \u00bb, a d\u00e9clar\u00e9 Jacques P\u00e9russe, pr\u00e9sident de Teaology Canada. \u00ab Ce qui distingue Maria et Fiona, c&rsquo;est qu&rsquo;elles n&rsquo;ont jamais abord\u00e9 cette collaboration de mani\u00e8re transactionnelle. Elles comprennent profond\u00e9ment notre marque, nos valeurs et le march\u00e9 canadien. Les avoir int\u00e9gr\u00e9es \u00e0 notre \u00e9quipe \u00e0 Montr\u00e9al nous semble l&rsquo;\u00e9volution la plus naturelle qui soit, et nous sommes impatients de voir ce que nous b\u00e2tirons ensemble. \u00bb<\/p>\n<\/blockquote>\n<p>Fond\u00e9e en Italie en 2015 par Cecilia Garofano et Paolo Bevegni, Teaology est aujourd&rsquo;hui pr\u00e9sente dans 40 pays et d\u00e9tient la certification B Corp. Au Canada, la marque est distribu\u00e9e \u00e0 l&rsquo;\u00e9chelle nationale chez Pharmaprix (Shoppers Drug Mart), PJC Jean Coutu, Familiprix, Brunet, Rexall et London Drugs, entre autres, ainsi qu&rsquo;en ligne sur teaologyskincare.ca.<\/p>\n<p>In-House Initiative apporte \u00e0 ce partenariat plus de quatre d\u00e9cennies d&rsquo;expertise en communications dans les secteurs de la mode, de la beaut\u00e9 et du style de vie, ainsi qu&rsquo;une philosophie ancr\u00e9e dans une approche narrative cr\u00e9ative et humaine.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Teaology Canada est une marque que nous soutenons depuis sept ans, \u00e0 travers chaque \u00e9tape et chaque version de cette relation \u00bb, a soulign\u00e9 Maria Toumanova, cofondatrice d&rsquo;In-House Initiative. \u00ab \u00catre int\u00e9gr\u00e9es \u00e0 l&rsquo;\u00e9quipe de Montr\u00e9al est un v\u00e9ritable privil\u00e8ge. Nous connaissons cette marque par c\u0153ur et nous sommes pr\u00eates \u00e0 raconter son histoire avec toute l&rsquo;\u00e9nergie dont nous disposons. \u00ab\u00a0<\/p>\n<\/blockquote>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_111455\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/in-house-initiative-nommee-agence-de-reference-de-teaology-canada-pour-ses-relations-publiques\/\"  data-item_title=\"In-House Initiative nomm\u00e9e agence de r\u00e9f\u00e9rence de Teaology Canada pour ses relations publiques\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/RP.png\"  data-item_date=\"2026-04-01T10:15:39-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Teaology, la marque de beaut\u00e9 naturelle, annonce la nomination d&rsquo;In-House Initiative \u00e0 titre d&rsquo;agence de r\u00e9f\u00e9rence pour ses relations publiques. Cette nomination marque la plus r\u00e9cente \u00e9volution d&rsquo;une relation amorc\u00e9e en 2018, lorsqu&rsquo;In-House Initiative s&rsquo;est jointe \u00e0 Teaology Canada en tant qu&rsquo;agence de RP multi-services pour le lancement de la marque \u00e0 l&rsquo;\u00e9chelle nationale. <\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_111455\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/in-house-initiative-nommee-agence-de-reference-de-teaology-canada-pour-ses-relations-publiques\/\"  data-item_title=\"In-House Initiative nomm\u00e9e agence de r\u00e9f\u00e9rence de Teaology Canada pour ses relations publiques\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/RP.png\"  data-item_date=\"2026-04-01T10:15:39-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":111461,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[1497,243],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111455"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=111455"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111455\/revisions"}],"predecessor-version":[{"id":111462,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111455\/revisions\/111462"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/111461"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=111455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=111455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=111455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}