{"id":111636,"date":"2026-04-16T04:09:00","date_gmt":"2026-04-16T08:09:00","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=111636"},"modified":"2026-04-16T08:30:09","modified_gmt":"2026-04-16T12:30:09","slug":"les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-165","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-165\/","title":{"rendered":"Les nouvelles de l&rsquo;industrie qu\u00e9b\u00e9coise des communications"},"content":{"rendered":"<p>16 avril 2026<\/p>\n<p><strong>Que s\u2019est-il pass\u00e9 dans l\u2019industrie des communications et du marketing au Qu\u00e9bec ces derniers jours?&nbsp;Nominations, campagnes, r\u00e9compenses, nouveaux mandats\u2026 On vous fait la synth\u00e8se ici.<\/strong><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/atelier-direct-la-presse-sadapte-au-marche-publicitaire-avec-une-offre-bonifiee-pour-les-pme-dici\/\" target=\"_blank\" rel=\"noreferrer noopener\">Atelier Direct La Presse s\u2019adapte au march\u00e9 publicitaire avec une offre bonifi\u00e9e pour les PME d\u2019ici<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/atelier-direct-la-presse-sadapte-au-marche-publicitaire-avec-une-offre-bonifiee-pour-les-pme-dici\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/unnamed-2-300x198-215x193.png\" alt=\"Atelier Direct La Presse s\u2019adapte au march\u00e9 publicitaire avec une offre bonifi\u00e9e pour les PME d\u2019ici\" title=\"Atelier Direct La Presse s\u2019adapte au march\u00e9 publicitaire avec une offre bonifi\u00e9e pour les PME d\u2019ici\"\/><\/a><\/figure>\n<\/div>\n<p>Fort de son succ\u00e8s depuis son lancement, la plateforme publicitaire en libre-service Atelier Direct La Presse propose une offre de service enrichie pour maximiser le succ\u00e8s commercial des PME qu\u00e9b\u00e9coises. Avec la demande grandissante pour la publicit\u00e9 libre-service, La Presse a mis \u00e0 profit la r\u00e9troaction re\u00e7ue de son r\u00e9seau d\u2019annonceurs pour adapter son offre en donnant acc\u00e8s \u00e0 un service plus personnalis\u00e9, \u00e0 des audiences locales et qualifi\u00e9es ainsi qu\u2019\u00e0 des donn\u00e9es de march\u00e9s.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/atelier-direct-la-presse-sadapte-au-marche-publicitaire-avec-une-offre-bonifiee-pour-les-pme-dici\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/atelier-direct-la-presse-sadapte-au-marche-publicitaire-avec-une-offre-bonifiee-pour-les-pme-dici\/\"><\/a><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/merites-francopub-2026-loffice-quebecois-de-la-langue-francaise-lance-son-appel-de-candidatures\/\" target=\"_blank\" rel=\"noreferrer noopener\">M\u00e9rites Francopub 2026 : L\u2019Office qu\u00e9b\u00e9cois de la langue fran\u00e7aise lance son appel de candidatures<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/merites-francopub-2026-loffice-quebecois-de-la-langue-francaise-lance-son-appel-de-candidatures\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/Merite-franco-pub-300x192-215x192.png\" alt=\"M\u00e9rites Francopub 2026 : L\u2019Office qu\u00e9b\u00e9cois de la langue fran\u00e7aise lance son appel de candidatures\" title=\"M\u00e9rites Francopub 2026 : L\u2019Office qu\u00e9b\u00e9cois de la langue fran\u00e7aise lance son appel de candidatures\"\/><\/a><\/figure>\n<\/div>\n<p>L\u2019Office qu\u00e9b\u00e9cois de la langue fran\u00e7aise invite les concepteurs-r\u00e9dacteurs et conceptrices-r\u00e9dactrices \u00e0 poser leur candidature aux M\u00e9rites Francopub d\u2019ici au vendredi 22 mai 2026.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/merites-francopub-2026-loffice-quebecois-de-la-langue-francaise-lance-son-appel-de-candidatures\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/merites-francopub-2026-loffice-quebecois-de-la-langue-francaise-lance-son-appel-de-candidatures\/\"><\/a><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/la-societe-de-developpement-commercial-du-centre-ville-de-quebec-fait-confiance-aux-agences-featuring-et-kffein\/\" target=\"_blank\" rel=\"noreferrer noopener\">La Soci\u00e9t\u00e9 de d\u00e9veloppement commercial du centre-ville de Qu\u00e9bec fait confiance aux agences Featuring et KFFEIN<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/la-societe-de-developpement-commercial-du-centre-ville-de-quebec-fait-confiance-aux-agences-featuring-et-kffein\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/feautring_global_facebook-300x158-215x158.jpg\" alt=\"La Soci\u00e9t\u00e9 de d\u00e9veloppement commercial du centre-ville de Qu\u00e9bec fait confiance aux agences Featuring et KFFEIN\" title=\"La Soci\u00e9t\u00e9 de d\u00e9veloppement commercial du centre-ville de Qu\u00e9bec fait confiance aux agences Featuring et KFFEIN\"\/><\/a><\/figure>\n<\/div>\n<p>La Soci\u00e9t\u00e9 de d\u00e9veloppement commercial du centre-ville de Qu\u00e9bec (SDC St-Roch) annonce l\u2019octroi d\u2019un mandat \u00e0 l\u2019agence Featuring, en collaboration avec KFFEIN, afin d\u2019amorcer une nouvelle \u00e9tape dans l\u2019affirmation de son identit\u00e9 et de son positionnement strat\u00e9gique.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/la-societe-de-developpement-commercial-du-centre-ville-de-quebec-fait-confiance-aux-agences-featuring-et-kffein\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/la-societe-de-developpement-commercial-du-centre-ville-de-quebec-fait-confiance-aux-agences-featuring-et-kffein\/\"><\/a><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/le-met-et-sid-lee-entament-une-nouvelle-collaboration\/\" target=\"_blank\" rel=\"noreferrer noopener\">Le MET et Sid Lee entament une nouvelle collaboration<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/le-met-et-sid-lee-entament-une-nouvelle-collaboration\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/MET_Campagne_Presentation-creation_Fev04-2-300x169-215x169.jpg\" alt=\"Le MET et Sid Lee entament une nouvelle collaboration\" title=\"Le MET et Sid Lee entament une nouvelle collaboration\"\/><\/a><\/figure>\n<\/div>\n<p>\u00c0 l\u2019occasion de l\u2019ouverture de son tout nouveau terminal, le MET \u2013 A\u00e9roport m\u00e9tropolitain de Montr\u00e9al, d\u00e9voile une campagne publicitaire sign\u00e9e Sid Lee, qui s\u2019inscrit dans la promesse d\u2019une exp\u00e9rience a\u00e9roportuaire revisit\u00e9e. Simple, rapide et agr\u00e9able, le MET se pr\u00e9sente comme une alternative aux a\u00e9roports traditionnels. Ce lancement marque \u00e9galement le d\u00e9but de la collaboration entre le MET et Sid Lee.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/le-met-et-sid-lee-entament-une-nouvelle-collaboration\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/le-met-et-sid-lee-entament-une-nouvelle-collaboration\/\"><\/a><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/quand-le-travail-social-se-raconte-espressotoast-signe-la-nouvelle-campagne-de-lotstcfq\/\" target=\"_blank\" rel=\"noreferrer noopener\">Quand le travail social se raconte : EspressoToast signe la nouvelle campagne de l\u2019OTSTCFQ<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/quand-le-travail-social-se-raconte-espressotoast-signe-la-nouvelle-campagne-de-lotstcfq\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/toast-300x167-215x167.jpg\" alt=\"Quand le travail social se raconte : EspressoToast signe la nouvelle campagne de l\u2019OTSTCFQ\" title=\"Quand le travail social se raconte : EspressoToast signe la nouvelle campagne de l\u2019OTSTCFQ\"\/><\/a><\/figure>\n<\/div>\n<p>\u00c0 l\u2019occasion de la Semaine des travailleuses sociales et des travailleurs sociaux (T.S.), tenue du 22 au 28 mars 2026, l\u2019Ordre des travailleurs sociaux et des th\u00e9rapeutes conjugaux et familiaux du Qu\u00e9bec (OTSTCFQ) a lanc\u00e9, en collaboration avec EspressoToast, une campagne vid\u00e9o de notori\u00e9t\u00e9 visant \u00e0 humaniser la profession, \u00e0 d\u00e9construire les st\u00e9r\u00e9otypes et \u00e0 rappeler son importance au quotidien, toute l\u2019ann\u00e9e<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/quand-le-travail-social-se-raconte-espressotoast-signe-la-nouvelle-campagne-de-lotstcfq\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_111636\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-165\/\"  data-item_title=\"Les nouvelles de l&#039;industrie qu\u00e9b\u00e9coise des communications\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/Merite-franco-pub.png\"  data-item_date=\"2026-04-16T04:09:00-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La Presse, M\u00e9rites Francopub, Featuring, Sid Lee, EspressoToast&#8230; Voici les nouvelles marquantes de l\u2019industrie des communications et du marketing au Qu\u00e9bec cette semaine.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_111636\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-165\/\"  data-item_title=\"Les nouvelles de l&#039;industrie qu\u00e9b\u00e9coise des communications\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/04\/Merite-franco-pub.png\"  data-item_date=\"2026-04-16T04:09:00-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":111625,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,117,137],"tags":[1176,818],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111636"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=111636"}],"version-history":[{"count":2,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111636\/revisions"}],"predecessor-version":[{"id":111644,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111636\/revisions\/111644"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/111625"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=111636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=111636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=111636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}