{"id":111841,"date":"2026-05-06T09:51:00","date_gmt":"2026-05-06T13:51:00","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=111841"},"modified":"2026-05-07T09:53:56","modified_gmt":"2026-05-07T13:53:56","slug":"double-recompense-pour-simons-et-adviso-aux-etailtm-innovation-awards-2026","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/double-recompense-pour-simons-et-adviso-aux-etailtm-innovation-awards-2026\/","title":{"rendered":"Double r\u00e9compense pour Simons et adviso aux eTailTM Innovation Awards 2026"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-1024x576.jpg\" alt=\"\" class=\"wp-image-111843\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-1024x576.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-768x432.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-1536x863.jpg 1536w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-1200x674.jpg 1200w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO.jpg 1806w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<p>7 mai 2026<\/p>\n<p><strong>Le 4 mai \u00e0 Toronto, Simons et adviso ont \u00e9t\u00e9 r\u00e9compens\u00e9es aux eTailTM Innovation Awards 2026 pour des campagnes multicanales d\u00e9velopp\u00e9es conjointement au cours de la derni\u00e8re ann\u00e9e. Elles ont remport\u00e9 les prix Best Multichannel Campaign et Rising Canadian Brand, soulignant \u00e0 la fois la performance des campagnes et la croissance de la marque \u00e0 l\u2019\u00e9chelle canadienne.<\/strong><\/p>\n<p>Ces distinctions mettent en lumi\u00e8re la qualit\u00e9 du travail r\u00e9alis\u00e9 par les \u00e9quipes de Simons, notamment sous le leadership d\u2019\u00c9tienne Bellavance-Martin et Frederick Lecoq, ainsi que la collaboration \u00e9troite avec les \u00e9quipes de donn\u00e9es et de strat\u00e9gie m\u00e9dia d\u2019adviso.<\/p>\n<p>D\u00e9ploy\u00e9e \u00e0 travers le Canada, la strat\u00e9gie visait \u00e0 mieux aligner les investissements m\u00e9dia avec les r\u00e9alit\u00e9s d\u2019affaires, en tenant compte des diff\u00e9rences r\u00e9gionales, linguistiques et commerciales. En structurant les campagnes autour de la valeur d\u2019affaires et en int\u00e9grant des approches d\u2019automatisation et d\u2019intelligence artificielle, les \u00e9quipes ont pu am\u00e9liorer significativement la performance globale tout en optimisant les investissements.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Ce type de reconnaissance confirme qu\u2019une strat\u00e9gie m\u00e9dia bien structur\u00e9e, appuy\u00e9e par des donn\u00e9es solides et des objectifs d\u2019affaires clairs, permet de g\u00e9n\u00e9rer un impact concret et durable \u00bb, souligne Nicolas Villeneuve, directeur m\u00e9dia chez adviso. Cette double reconnaissance illustre le potentiel d\u2019une collaboration \u00e9troite entre une marque \u00e9tablie et un partenaire strat\u00e9gique, lorsque les objectifs d\u2019affaires, la donn\u00e9e et l\u2019ex\u00e9cution sont pleinement align\u00e9s.<\/p>\n<\/blockquote>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_111841\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/double-recompense-pour-simons-et-adviso-aux-etailtm-innovation-awards-2026\/\"  data-item_title=\"Double r\u00e9compense pour Simons et adviso aux eTailTM Innovation Awards 2026\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-1024x576.jpg\"  data-item_date=\"2026-05-06T09:51:00-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le 4 mai \u00e0 Toronto, Simons et adviso ont \u00e9t\u00e9 r\u00e9compens\u00e9es aux eTailTM Innovation Awards 2026 pour des campagnes multicanales d\u00e9velopp\u00e9es conjointement au cours de la derni\u00e8re ann\u00e9e. Elles ont remport\u00e9 les prix Best Multichannel Campaign et Rising Canadian Brand, soulignant \u00e0 la fois la performance des campagnes et la croissance de la marque \u00e0 l\u2019\u00e9chelle canadienne.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_111841\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/double-recompense-pour-simons-et-adviso-aux-etailtm-innovation-awards-2026\/\"  data-item_title=\"Double r\u00e9compense pour Simons et adviso aux eTailTM Innovation Awards 2026\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2026\/05\/Simons-x-adviso-Prix-ETAIL-TORONTO-1024x576.jpg\"  data-item_date=\"2026-05-06T09:51:00-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":111843,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[273],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111841"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=111841"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111841\/revisions"}],"predecessor-version":[{"id":111844,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/111841\/revisions\/111844"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/111843"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=111841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=111841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=111841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}