{"id":12774,"date":"2015-01-08T17:21:44","date_gmt":"2015-01-08T22:21:44","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=12774"},"modified":"2015-01-10T09:41:39","modified_gmt":"2015-01-10T14:41:39","slug":"echos-de-lindustrie-tact-intelligence-conseil-revampe-lidentite-visuelle-daluquebec","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/echos-de-lindustrie-tact-intelligence-conseil-revampe-lidentite-visuelle-daluquebec\/","title":{"rendered":"\u00c9CHOS DE L&rsquo;INDUSTRIE: TACT Intelligence-conseil revampe l&rsquo;identit\u00e9 visuelle d&rsquo;AluQu\u00e9bec."},"content":{"rendered":"<p class=\"p1\" style=\"text-align: center;\"><span style=\"font-size: 12pt; color: #000080;\"><b>LA NOUVELLE IDENTIT\u00c9\u00a0DE LA GRAPPE INDUSTRIELLE DE L\u2019ALUMINIUM DU QU\u00c9BEC<\/b><\/span><\/p>\n<p class=\"p3\" style=\"text-align: justify;\">La Grappe industrielle de l\u2019aluminium du Qu\u00e9bec a r\u00e9cemment d\u00e9voil\u00e9 sa nouvelle identit\u00e9 \u00ab\u00a0AluQu\u00e9bec\u00a0\u00bb. Son objectif consiste \u00e0 faire rayonner l\u2019offre de service qu\u00e9b\u00e9coise de la transformation d\u2019aluminium et des \u00e9quipementiers de l\u2019industrie aupr\u00e8s des publics nationaux et internationaux.<\/p>\n<p class=\"p3\" style=\"text-align: justify;\"><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/01\/image003.jpg\"><img loading=\"lazy\" class=\"  wp-image-12779 aligncenter\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/01\/image003.jpg\" alt=\"image003\" width=\"187\" height=\"139\" \/><\/a>La r\u00e9alisation de ce mandat a \u00e9t\u00e9 confi\u00e9e \u00e0 l\u2019\u00e9quipe de <a href=\"http:\/\/www.tactconseil.ca\/\">TACT Intelligence-conseil<\/a> et \u00e0 celle de CGCOM au terme d\u2019un processus de s\u00e9lection rigoureux.<\/p>\n<p class=\"p3\" style=\"text-align: justify;\">AluQu\u00e9bec voulait refl\u00e9ter son r\u00f4le de coordination au sein de l\u2019industrie de la transformation de l\u2019aluminium au Qu\u00e9bec. Il s\u2019agissait donc de concevoir un tout nouveau branding, du logo de l\u2019organisme en passant par toutes les composantes de son image.<\/p>\n<p class=\"p3\" style=\"text-align: justify;\">La conception et la cr\u00e9ation du logo \u00ab<span style=\"color: #000080;\"><b>AluQu\u00e9bec<\/b><\/span>\u00bb ont \u00e9t\u00e9 pens\u00e9es sous un d\u00e9nominateur commun : le mot aluminium. Il fait r\u00e9f\u00e9rence \u00e0 une partie de la structure de l\u2019atome d\u2019aluminium et les cercles repr\u00e9sentent les trois \u00e9lectrons les plus excentriques de l\u2019atome. Quant aux couleurs, le bleu pr\u00e9dominant symbolise le Qu\u00e9bec alors que le gris repr\u00e9sente l\u2019aluminium.<\/p>\n<p class=\"p1\" style=\"text-align: justify;\">CGCOM a \u00e9galement con\u00e7u le site web d\u2019AluQu\u00e9bec\u00a0: <a href=\"file:\/\/\/C:\/Users\/lfossat\/AppData\/Local\/Microsoft\/Windows\/Temporary%20Internet%20Files\/Content.Outlook\/Library\/Containers\/com.apple.mail\/Data\/Library\/Mail%20Downloads\/5DCDFB42-7FBF-4583-8BB8-F9183A80C9C3\/aluquebec.com\"><span class=\"s1\">aluquebec.com<\/span><\/a> qui est en parfaite harmonie avec tout le branding. R\u00e9alis\u00e9 avec le gestionnaire de contenu (CMS) WordPress, le site, qui b\u00e9n\u00e9ficie d\u2019une conception adaptative (<i>responsive design<\/i>), pr\u00e9sente donc un contenu qui \u00ab\u00a0s\u2019adapte\u00a0\u00bb \u00e0 l\u2019appareil sur lequel il s\u2019affiche.<\/p>\n<p class=\"p1\" style=\"text-align: justify;\">Le site est convivial et repr\u00e9sente tous les acteurs de l\u2019industrie de l\u2019aluminium: producteurs, transformateurs, \u00e9quipementiers, etc. Il met bien en valeur les producteurs de m\u00e9tal gris et place leur r\u00f4le et leurs objectifs bien en \u00e9vidence<\/p>\n<p class=\"p3\" style=\"text-align: justify;\"><span style=\"line-height: 1.5;\"><\/p>\n<div class=\"brdr2\"><\/div>\n<p>\u00a0<\/span><\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_12774\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/echos-de-lindustrie-tact-intelligence-conseil-revampe-lidentite-visuelle-daluquebec\/\"  data-item_title=\"\u00c9CHOS DE L&#039;INDUSTRIE: TACT Intelligence-conseil revampe l&#039;identit\u00e9 visuelle d&#039;AluQu\u00e9bec.\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/01\/TACT-Intelligence-Conseil.jpg\"  data-item_date=\"2015-01-08T17:21:44-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>LA NOUVELLE IDENTIT\u00c9\u00a0DE LA GRAPPE INDUSTRIELLE DE L\u2019ALUMINIUM DU QU\u00c9BEC La Grappe industrielle de l\u2019aluminium du Qu\u00e9bec a r\u00e9cemment d\u00e9voil\u00e9 sa nouvelle identit\u00e9 \u00ab\u00a0AluQu\u00e9bec\u00a0\u00bb. Son objectif consiste \u00e0 faire rayonner l\u2019offre de service qu\u00e9b\u00e9coise de la transformation d\u2019aluminium et des \u00e9quipementiers de l\u2019industrie aupr\u00e8s des publics nationaux et internationaux. La r\u00e9alisation de ce mandat a [&hellip;]<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_12774\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/echos-de-lindustrie-tact-intelligence-conseil-revampe-lidentite-visuelle-daluquebec\/\"  data-item_title=\"\u00c9CHOS DE L&#039;INDUSTRIE: TACT Intelligence-conseil revampe l&#039;identit\u00e9 visuelle d&#039;AluQu\u00e9bec.\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/01\/TACT-Intelligence-Conseil.jpg\"  data-item_date=\"2015-01-08T17:21:44-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":12776,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/12774"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=12774"}],"version-history":[{"count":3,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/12774\/revisions"}],"predecessor-version":[{"id":12778,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/12774\/revisions\/12778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/12776"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=12774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=12774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=12774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}