{"id":13458,"date":"2015-01-27T17:28:48","date_gmt":"2015-01-27T22:28:48","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=13458"},"modified":"2015-01-28T17:25:40","modified_gmt":"2015-01-28T22:25:40","slug":"nfl-une-publicite-pour-contrer-la-violence-conjugale-lors-du-super-bowl","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/nfl-une-publicite-pour-contrer-la-violence-conjugale-lors-du-super-bowl\/","title":{"rendered":"NFL: Une publicit\u00e9 contre la violence conjugale sera diffus\u00e9e lors du Super Bowl"},"content":{"rendered":"<p style=\"text-align: justify;\">Tout le monde connait l&rsquo;histoire de violence conjugale impliquant le porteur de ballon des Ravens de Baltimore, Ray Rice! La vid\u00e9o, <a href=\"https:\/\/www.youtube-nocookie.com\/watch?v=VbwTMJroTbI\">montrant une des\u00a0vedettes de la NFL en train d&rsquo;ass\u00e9ner\u00a0un coup de poing d\u00e9vastateur \u00e0 sa femme dans un ascenseur d&rsquo;h\u00f4tel<\/a>, a fait le tour du monde en quelques jours seulement.<\/p>\n<p style=\"text-align: justify;\">Cette publicit\u00e9 involontaire, tr\u00e8s n\u00e9gative pour la r\u00e9putation et les int\u00e9r\u00eats de la NFL, a oblig\u00e9 ses dirigeants \u00e0 r\u00e9agir au probl\u00e8me de violence end\u00e9mique qui mine\u00a0la\u00a0cr\u00e9dibilit\u00e9 de ce sport spartiate depuis plusieurs ann\u00e9es.<\/p>\n<p style=\"text-align: justify;\">Le plus r\u00e9cent r\u00e9sultat de cette campagne intitul\u00e9e NO MORE&rsquo;S est la mise en ligne, pour le prochain Super Bowl qui aura lieu dimanche prochain le 2 f\u00e9vrier, d&rsquo;une publicit\u00e9 qui cible directement\u00a0la violence conjugale:<\/p>\n<p style=\"text-align: justify;\"><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/rTJT3fVv1vU\" width=\"425\" height=\"350\"><\/iframe><\/p>\n<p style=\"text-align: justify;\"><a href=\"http:\/\/www.businessinsider.com\/list-of-nfl-player-arrests-2014-9\">Alors que 27 \u00e0 28 joueurs de la NFL se font arr\u00eat\u00e9s annuellement<\/a> pour des crimes allant de la possession de drogues diverses au meurtre en passant par la violence conjugale, la NFL a d\u00e9cid\u00e9\u00a0de passer par la publicit\u00e9 pour sensibiliser ses joueurs \u00e0 ce\u00a0fl\u00e9au.<\/p>\n<p style=\"text-align: justify;\">Mais dans les faits, cette campagne est plut\u00f4t destin\u00e9e \u00e0 redorer l&rsquo;image de la NFL aupr\u00e8s d&rsquo;un public qui paie les billets\u00a0et des commanditaires qui ach\u00e8tent de la visibilit\u00e9 au profit\u00a0<a href=\"http:\/\/argent.canoe.ca\/argent-du-sport\/nfl-beaucoup-dargent-dans-les-annees-venir-18082014\">d&rsquo;une industrie ayant\u00a0g\u00e9n\u00e9r\u00e9, en 2014, des revenus d\u00e9passant les\u00a010$ milliards<\/a>.<\/p>\n<p style=\"text-align: justify;\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_13458\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nfl-une-publicite-pour-contrer-la-violence-conjugale-lors-du-super-bowl\/\"  data-item_title=\"NFL: Une publicit\u00e9 contre la violence conjugale sera diffus\u00e9e lors du Super Bowl\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/01\/imrs-1024x767.jpg\"  data-item_date=\"2015-01-27T17:28:48-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tout le monde connait l&rsquo;histoire de violence conjugale impliquant le porteur de ballon des Ravens de Baltimore, Ray Rice! La vid\u00e9o, montrant une des\u00a0vedettes de la NFL en train d&rsquo;ass\u00e9ner\u00a0un coup de poing d\u00e9vastateur \u00e0 sa femme dans un ascenseur d&rsquo;h\u00f4tel, a fait le tour du monde en quelques jours seulement. Cette publicit\u00e9 involontaire, tr\u00e8s [&hellip;]<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_13458\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nfl-une-publicite-pour-contrer-la-violence-conjugale-lors-du-super-bowl\/\"  data-item_title=\"NFL: Une publicit\u00e9 contre la violence conjugale sera diffus\u00e9e lors du Super Bowl\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/01\/imrs-1024x767.jpg\"  data-item_date=\"2015-01-27T17:28:48-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":31,"featured_media":13463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/13458"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=13458"}],"version-history":[{"count":11,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/13458\/revisions"}],"predecessor-version":[{"id":13494,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/13458\/revisions\/13494"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/13463"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=13458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=13458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=13458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}