{"id":1350,"date":"2011-04-08T13:03:59","date_gmt":"2011-04-08T17:03:59","guid":{"rendered":"http:\/\/emplois.isarta.com\/event\/showthread.php?t=746"},"modified":"2014-03-14T21:40:28","modified_gmt":"2014-03-15T01:40:28","slug":"twitter-et-sa-quick-bar-ou-limportance-detre-a-lecoute","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/twitter-et-sa-quick-bar-ou-limportance-detre-a-lecoute\/","title":{"rendered":"Twitter et sa \u00ab quick bar \u00bb ou l\u2019importance d\u2019\u00eatre \u00e0 l\u2019\u00e9coute."},"content":{"rendered":"<div><b><font size=\"3\"><font color=\"#000000\"><font face=\"Calibri\">Naissance et mort de la \u00ab quick bar \u00bb ou l\u2019importance d\u2019\u00eatre \u00e0 l\u2019\u00e9coute.<\/font><\/font><\/font><\/b><\/p>\n<p><font face=\"Calibri\"><font size=\"3\"><font color=\"#000000\"><b>3 mars 2011<\/b> -Twitter lance la version 3.3 de son application mobile pour IPhone. Parmi les nouveaut\u00e9s, une barre d\u2019acc\u00e8s rapide ou \u00ab quick bar \u00bb donnant acc\u00e8s aux tendances de l\u2019heure sur Twitter ainsi qu\u2019\u00e0 des liens commandit\u00e9s.<\/font><\/font><\/font><\/p>\n<p><font size=\"3\"><font color=\"#000000\"><font face=\"Calibri\">La r\u00e9action des usagers \u00e0 cette nouveaut\u00e9 est imm\u00e9diate et explosive : plaintes sur les diff\u00e9rents blogues et forums, mauvaises notes sur iTunes. Pire encore, les usagers t\u00e9l\u00e9chargent en masse les autres applications mobiles non-officielles d\u2019acc\u00e8s \u00e0 Twitter. <\/font><\/font><\/font><\/p>\n<p><font color=\"#000000\"><font face=\"Calibri\"><font size=\"3\"><b>4 mars<\/b> <b>2011<\/b> \u2013 Une mise \u00e0 jour de l\u2019applicationest offerte, rendant entre autres la \u00ab quick bar \u00bb moins intrusive. Cette mise\u00e0 jour <\/font><\/font><\/font><a href=\"http:\/\/twitter.com\/sg\/status\/44200177090838529\" target=\"_blank\"><font face=\"Times New Roman\"><font size=\"3\"><font color=\"#0000ff\">est annonc\u00e9e<\/font><\/font><\/font><\/a><font face=\"Calibri\"><font size=\"3\"><font color=\"#000000\">, sur Twitter \u00e9videmment par le responsable des communications de l\u2019entreprise.<\/font><\/font><\/font><\/p>\n<p><font face=\"Calibri\"><font size=\"3\"><font color=\"#000000\"> <b>31 mars 2011<\/b> \u2013 R\u00e9alisant que la \u00ab quick bar \u00bb est toujours impopulaire malgr\u00e9 les am\u00e9liorations, on d\u00e9cide de la retirer.<\/font><\/font><\/font><\/p>\n<p><font size=\"3\"><font color=\"#000000\"><font face=\"Calibri\">J\u2019imagine que depuis le d\u00e9but du mois de mars, des milliers de produits ont \u00e9t\u00e9 lanc\u00e9s sur le march\u00e9 partout dans le monde, et que plusieurs d\u2019entre eux ne sont pas appr\u00e9ci\u00e9s par les consommateurs. Malheureusement, plusieurs entreprises ont tr\u00e8s peu de moyens de prendre le pouls du march\u00e9, alors que d\u2019autres ne sont simplement pas l\u2019\u00e9coute. De ce fait, aucune action n\u2019est mise en place pour corriger la situation ou m\u00eame pour \u00e9tablir un dialogue avec les consommateurs.<\/font><\/font><\/font><\/p>\n<p><font size=\"3\"><font color=\"#000000\"><font face=\"Calibri\">Le cas pr\u00e9sent de Twitter est pour moi le meilleur exemple des opportunit\u00e9s mais aussi des d\u00e9fis qu\u2019am\u00e8nent les m\u00e9dias sociaux. Si cesderniers permettent mieux que jamais de tendre l\u2019oreille au march\u00e9, ils peuvent condamner en quelques heures les mauvais coups des entreprises.<\/font><\/font><\/font><\/p>\n<p><font size=\"3\"><font color=\"#000000\"><font face=\"Calibri\">Selon moi, les dirigeants de Twitter sont ici un exemple \u00e0 suivre en terme d\u2019\u00e9coute et de rapidit\u00e9 d\u2019action. <\/font><\/font><\/font><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_1350\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/twitter-et-sa-quick-bar-ou-limportance-detre-a-lecoute\/\"  data-item_title=\"Twitter et sa \u00ab quick bar \u00bb ou l\u2019importance d\u2019\u00eatre \u00e0 l\u2019\u00e9coute.\"  data-item_date=\"2011-04-08T13:03:59-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Naissance et mort de la \u00ab quick bar \u00bb ou l\u2019importance d\u2019\u00eatre \u00e0 l\u2019\u00e9coute. 3 mars 2011 -Twitter lance la version 3.3 de son application mobile pour IPhone. Parmi les nouveaut\u00e9s, une barre d\u2019acc\u00e8s rapide ou \u00ab quick bar \u00bb donnant acc\u00e8s aux tendances de l\u2019heure sur Twitter ainsi qu\u2019\u00e0 des liens commandit\u00e9s. La r\u00e9action [&hellip;]<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_1350\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/twitter-et-sa-quick-bar-ou-limportance-detre-a-lecoute\/\"  data-item_title=\"Twitter et sa \u00ab quick bar \u00bb ou l\u2019importance d\u2019\u00eatre \u00e0 l\u2019\u00e9coute.\"  data-item_date=\"2011-04-08T13:03:59-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/1350"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=1350"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/1350\/revisions"}],"predecessor-version":[{"id":1796,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/1350\/revisions\/1796"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=1350"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=1350"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=1350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}