{"id":15948,"date":"2015-03-17T08:15:37","date_gmt":"2015-03-17T12:15:37","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=15948"},"modified":"2015-03-17T21:40:23","modified_gmt":"2015-03-18T01:40:23","slug":"nouvelle-image-de-marque-pour-tourisme-montreal","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/nouvelle-image-de-marque-pour-tourisme-montreal\/","title":{"rendered":"Nouvelle image de marque pour Tourisme Montr\u00e9al, imagin\u00e9e par lg2boutique"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong><span style=\"color: #000080;\">Montr\u00e9al, le 17 mars 2015 \u2013 <a href=\"http:\/\/www.tourisme-montreal.org\/\">Tourisme Montr\u00e9al<\/a> d\u00e9voilait plus t\u00f4t cette semaine une toute nouvelle image de marque,\u00a0imagin\u00e9e par <a href=\"http:\/\/lg2boutique.com\/fr\">lg2boutique<\/a>.<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\"><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/03\/tourisme-MTL.jpg\"><img loading=\"lazy\" class=\"alignleft wp-image-15949 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/03\/tourisme-MTL.jpg\" alt=\"tourisme MTL\" width=\"247\" height=\"366\" \/><\/a>\u00c0 l\u2019image de la m\u00e9tropole, cr\u00e9ative, \u00e9nergique et dynamique, cette nouvelle identit\u00e9 variera au\u00a0rythme des saisons et des \u00e9v\u00e9nements qui font de Montr\u00e9al un creuset de cr\u00e9ativit\u00e9, une force d\u2019attraction pour les talents de\u00a0calibre mondial, un terrain fertile pour les nouveaux \u00e9v\u00e9nements et un incubateur pour les id\u00e9es novatrices passionnantes.<\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"color: #000080;\">Le logo au coeur de la vision<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\">Tant\u00f4t gastronomique, tant\u00f4t \u00e9v\u00e9nementielle, imaginative, musicale ou sportive et toujours actuelle, la ville b\u00e9n\u00e9ficie\u00a0dor\u00e9navant d\u2019un logo adaptatif. \u00ab En imaginant ce logo, nous voulions permettre \u00e0 la marque de souligner les \u00e9l\u00e9ments qui\u00a0font la renomm\u00e9e internationale de Montr\u00e9al, explique Claude Auchu, vice-pr\u00e9sident et directeur de cr\u00e9ation chez\u00a0lg2boutique. C\u2019est pourquoi nous avons choisi, de concert avec Tourisme Montr\u00e9al, de placer l<span class=\"s1\">a ville elle-m\u00eame au coeur du\u00a0<\/span>design de la nouvelle image de marque. \u00bb<\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"color: #000080;\">Moments th\u00e9matiques<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\">Tout au long de l\u2019ann\u00e9e, la plateforme de communication de Tourisme Montr\u00e9al s\u2019adaptera aux moments qui font vibrer la\u00a0ville. L\u2019hiver, le printemps, l\u2019\u00e9t\u00e9 et l\u2019automne, avec leur offre culturelle et \u00e9v\u00e9nementielle bien d\u00e9finie, feront ainsi de Montr\u00e9al\u00a0une ville qui s\u2019allume, qui s\u2019\u00e9clate, qui s\u2019exprime, qui se r\u00e9gale ou qui c\u00e9l\u00e8bre.<\/p>\n<p style=\"text-align: justify;\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_15948\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nouvelle-image-de-marque-pour-tourisme-montreal\/\"  data-item_title=\"Nouvelle image de marque pour Tourisme Montr\u00e9al, imagin\u00e9e par lg2boutique\"  data-item_date=\"2015-03-17T08:15:37-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tourisme Montr\u00e9al d\u00e9voilait plus t\u00f4t cette semaine une toute nouvelle image de marque, imagin\u00e9e par lg2boutique.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_15948\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nouvelle-image-de-marque-pour-tourisme-montreal\/\"  data-item_title=\"Nouvelle image de marque pour Tourisme Montr\u00e9al, imagin\u00e9e par lg2boutique\"  data-item_date=\"2015-03-17T08:15:37-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/15948"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=15948"}],"version-history":[{"count":4,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/15948\/revisions"}],"predecessor-version":[{"id":15964,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/15948\/revisions\/15964"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=15948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=15948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=15948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}