{"id":19400,"date":"2015-06-08T09:58:55","date_gmt":"2015-06-08T13:58:55","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=19400"},"modified":"2015-06-08T17:18:43","modified_gmt":"2015-06-08T21:18:43","slug":"les-membres-du-jury-des-cassies-2016-devoiles","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-membres-du-jury-des-cassies-2016-devoiles\/","title":{"rendered":"Les membres du jury des CASSIES 2016 d\u00e9voil\u00e9s"},"content":{"rendered":"<p class=\"p1\"><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/06\/Juryqc_Cassies2016.jpg\"><img loading=\"lazy\" class=\"aligncenter wp-image-19401 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/06\/Juryqc_Cassies2016.jpg\" alt=\"Juryqc_Cassies2016\" width=\"576\" height=\"288\" \/><\/a><\/p>\n<p class=\"p1\"><strong><span style=\"color: #000080;\">Le 8 juin 2015 \u2013 L\u2019Association des agences de publicit\u00e9 du Qu\u00e9bec (<a href=\"http:\/\/www.aapq.ca\/\">AAPQ<\/a>), l\u2019Association\u00a0des professionnels de la communication et du marketing (<a href=\"http:\/\/www.communicationmarketing.org\/index.html\">APCM<\/a>) et l\u2019Institut des communications et de\u00a0la publicit\u00e9 (<a href=\"http:\/\/www.icacanada.ca\/\">ICA<\/a>) sont heureux d\u2019annoncer le d\u00e9but des soumissions au concours <a href=\"http:\/\/cassies.ca\/Home\/Index_splash\">CASSIES<\/a> en\u00a0d\u00e9voilant l\u2019identit\u00e9 des membres de son jury qui auront la t\u00e2che de s\u00e9lectionner les meilleures\u00a0campagnes canadiennes aux r\u00e9sultats d\u2019affaires les plus remarquables.<\/span><\/strong><\/p>\n<blockquote>\n<p class=\"p1\"><span style=\"font-size: 12pt;\">Il faut avoir fait preuve d\u2019audace et avoir su d\u00e9montrer de fa\u00e7on tr\u00e8s convaincante que les r\u00e9sultats\u00a0d\u2019affaires ont \u00e9t\u00e9 engendr\u00e9s par la campagne pour remporter un CASSIES. C\u2019est ce qui rend cette\u00a0reconnaissance si exceptionnelle. Les\u00a0CASSIES sont reconnus autant par le milieu des communications que celui du monde des affaires et\u00a0l\u2019industrie a tout \u00e0 gagner \u00e0 faire briller l\u2019efficacit\u00e9 de son travail\u00bb, souligne Dominique Villeneuve, directrice g\u00e9n\u00e9rale de l\u2019AAPQ.\u00a0<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\">Parmi les plus prestigieux au Canada, le jury des CASSIES est constitu\u00e9 de professionnels aguerris de\u00a0niveau senior oeuvrant au sein de l\u2019industrie de la communication marketing.<\/p>\n<p class=\"p1\"><strong>Quatre professionnels\u00a0provenant du Qu\u00e9bec ont \u00e9t\u00e9 s\u00e9lectionn\u00e9s cette ann\u00e9e, soit Fran\u00e7ois Forget, vice-pr\u00e9sident, strat\u00e9gie,\u00a0associ\u00e9 de Sid Lee, Nathalie Lachance, vice-pr\u00e9sidente, marque et communications marketing de\u00a0Desjardins, Alain Tadros, pr\u00e9sident de Publicis Montr\u00e9al et Pauline Varga, vice-pr\u00e9sidente marketing\u00a0de Danone Canada.<\/strong><\/p>\n<p class=\"p1\">Le jury des CASSIES 2016 est copr\u00e9sid\u00e9 cette ann\u00e9e par Jill Nykoliation, pr\u00e9sidente, Juniper Park et\u00a0Tony Matta, chef marketing, Kraft Canada. Il est \u00e9galement compos\u00e9 des personnes suivantes :<\/p>\n<p class=\"p1\">\u2022 Rob Assimakopoulos, vice-pr\u00e9sident principal, chef marketing, CIBC.<\/p>\n<p class=\"p1\">\u2022 Chris Breikss, pr\u00e9sident, 6S Marketing.<\/p>\n<p class=\"p1\">\u2022 Fran\u00e7ois Forget, vice-pr\u00e9sident, strat\u00e9gie, associ\u00e9, Sid Lee.<\/p>\n<p class=\"p1\">\u2022 Lisa Kimmel, pr\u00e9sidente, Edelman Canada.<\/p>\n<p class=\"p1\">\u2022 Nathalie Lachance, vice-pr\u00e9sidente, marque et communications marketing, Desjardins.<\/p>\n<p class=\"p1\">\u2022 Ricardo Martin, vice-pr\u00e9sident marketing, Unilever.<\/p>\n<p class=\"p1\">\u2022 Sheri Metcalfe, vice-pr\u00e9sidente principale et codirectrice g\u00e9n\u00e9rale, Jungle Media.<\/p>\n<p class=\"p1\">\u2022 Gautam Nath, vice-pr\u00e9sident, Balmoral Multicultural Marketing.<\/p>\n<p class=\"p1\">\u2022 Brent Nelsen, vice-pr\u00e9sident principal et chef de la strat\u00e9gie, Leo Burnett Canada.<\/p>\n<p class=\"p1\">\u2022 Stephanie Nerlich, pr\u00e9sidente et chef de la direction, Grey Canada.<\/p>\n<p class=\"p1\">\u2022 Helen Pak, pr\u00e9sidente et chef de la cr\u00e9ation, Havas Worldwide Canada.<\/p>\n<p class=\"p1\">\u2022 Alain Tadros, pr\u00e9sident, Publicis Montr\u00e9al.<\/p>\n<p class=\"p1\">\u2022 Pauline Varga, vice-pr\u00e9sidente marketing, Danone Canada.<\/p>\n<p class=\"p1\">\u00c0 noter que l\u2019AAPQ et l\u2019APCM organisent <a href=\"http:\/\/isarta.com\/infos\/?event=webinaire-comment-ecrire-un-cas-cassies-convaincant\">un webinaire<\/a> le 16 juin prochain expliquant les astuces et \u00e9l\u00e9ments \u00e0 consid\u00e9rer lors de la\u00a0r\u00e9daction d\u2019un cas pour impressionner le jury afin de mettre toutes les chances de votre c\u00f4t\u00e9.<\/p>\n<p class=\"p1\"><strong><span style=\"color: #000080;\">\u00c0 propos des CASSIES\u00a0<\/span><\/strong><\/p>\n<p class=\"p1\">Les <a href=\"http:\/\/cassies.ca\/Home\/Index_splash\">CASSIES<\/a> ont le mandat de d\u00e9montrer par des crit\u00e8res mesurables que la publicit\u00e9 est un\u00a0investissement s\u00e9rieux et rentable, le tout document\u00e9 par de rigoureuses \u00e9tudes de cas. Le concours\u00a0CASSIES est pr\u00e9sent\u00e9 par l\u2019Institut des communications et de la publicit\u00e9 (ICA), l&rsquo;Association des\u00a0agences de publicit\u00e9 du Qu\u00e9bec (AAPQ) et l\u2019Association des professionnels de la communication et du\u00a0marketing (APCM) et produit par le magazine Strategy. Les partenaires de l\u2019\u00e9dition 2016 \u00e0 ce jour sont\u00a0Poste Canada, Millward Brown, One Agency et DDB Public Relations. Depuis leur cr\u00e9ation en 1993,\u00a0les CASSIES ont reconnu les r\u00e9alisations d&rsquo;affaires de plus de 500 campagnes.<\/p>\n<p class=\"p1\"><span style=\"font-size: 8pt;\">Photo: de\u00a0<span class=\"s1\">gauche \u00e0 droite et de haut en bas, Fran\u00e7ois Forget, Nathalie Lachance, Alain Tadros, Pauline Varga.<\/span><\/span><\/p>\n<p class=\"p1\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_19400\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-membres-du-jury-des-cassies-2016-devoiles\/\"  data-item_title=\"Les membres du jury des CASSIES 2016 d\u00e9voil\u00e9s\"  data-item_date=\"2015-06-08T09:58:55-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9but des soumissions au concours CASSIES et annonce du jury 2016.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_19400\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-membres-du-jury-des-cassies-2016-devoiles\/\"  data-item_title=\"Les membres du jury des CASSIES 2016 d\u00e9voil\u00e9s\"  data-item_date=\"2015-06-08T09:58:55-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/19400"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=19400"}],"version-history":[{"count":3,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/19400\/revisions"}],"predecessor-version":[{"id":19405,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/19400\/revisions\/19405"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=19400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=19400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=19400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}