{"id":22613,"date":"2015-09-17T03:07:12","date_gmt":"2015-09-17T07:07:12","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=22613"},"modified":"2015-09-23T11:15:49","modified_gmt":"2015-09-23T15:15:49","slug":"le-centre-daction-benevole-de-montreal-encourage-les-18-35-ans-a-sengager","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/le-centre-daction-benevole-de-montreal-encourage-les-18-35-ans-a-sengager\/","title":{"rendered":"Le Centre d\u2019action b\u00e9n\u00e9vole de Montr\u00e9al encourage les 18-35 ans \u00e0 s&rsquo;engager"},"content":{"rendered":"<p class=\"p1\"><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/09\/CBAM.jpg\"><img loading=\"lazy\" class=\"wp-image-22614 aligncenter\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/09\/CBAM-897x1024.jpg\" alt=\"CBAM\" width=\"325\" height=\"371\" \/><\/a><\/p>\n<p class=\"p1\"><strong><span class=\"s1\" style=\"color: #000080;\">Le 16 septembre 2015 &#8211; Afin de sensibiliser les 18-35 \u00e0 l\u2019importance de leur engagement dans la communaut\u00e9, le <span class=\"s2\"><a href=\"http:\/\/cabm.net\/\">Centre d&rsquo;action b\u00e9n\u00e9vole de Montr\u00e9al\u00a0(CABM)<\/a><\/span>\u00a0lance une campagne multiplateforme dans la r\u00e9gion\u00a0de Montr\u00e9al.<\/span><\/strong><\/p>\n<p class=\"p1\"><span class=\"s1\">L&rsquo;offensive, rendue possible gr\u00e2ce \u00e0 l\u2019implication de nombreux b\u00e9n\u00e9voles (graphiste, relationniste, concepteur-r\u00e9dacteur, animateur de r\u00e9seaux sociaux, etc.), vise \u00e0 inciter les \u00e9tudiants et jeunes professionnels \u00e0 voir au-del\u00e0 des pr\u00e9jug\u00e9s que plusieurs d\u2019entre eux entretiennent au sujet du b\u00e9n\u00e9volat. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Le concept \u00e0 l\u2019origine de la campagne <strong>#Pasbesoinde<\/strong> (<em>Pas besoin d\u2019\u00eatre PDG pour faire partie d\u2019un CA, Pas besoin d\u2019\u00e9crire un roman pour partager ta passion pour les com<\/em>, etc.) revient \u00e0 \u00c9nigma Marketing, un groupe d\u2019\u00e9tudiants du cours de marketing 5327 donn\u00e9 \u00e0 l\u2019automne 2014 \u00e0 l\u2019ESG UQAM.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Les sondages men\u00e9s par les diff\u00e9rentes \u00e9quipes\/agences d\u2019\u00e9tudiants dans le cadre de leur travail de session d\u00e9montrant que la cible n\u2019avait que peu ou pas d\u2019int\u00e9r\u00eat pour l\u2019action b\u00e9n\u00e9vole, c\u2019est donc seulement une fois rendus sur le site que les visiteurs d\u00e9couvrent qu\u2019il s\u2019agit bel et bien de b\u00e9n\u00e9volat. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">La campagne (imprim\u00e9, affichage abribus, banni\u00e8res web et r\u00e9seaux sociaux) dirige la cible vers <a href=\"http:\/\/www.pasbesoinde.org\"><span class=\"s2\">www.pasbesoinde.org<\/span><\/a>. Les 18-35 y d\u00e9couvriront, entre autres, un concours leur permettant de gagner des prix \u00e0 partager avec l\u2019organisme de leur choix.<\/span><\/p>\n<blockquote>\n<p class=\"p1\"><span class=\"s1\" style=\"font-size: 12pt;\">C\u2019est une v\u00e9rit\u00e9 de La Palice que de dire que l<strong>\u2019avenir du b\u00e9n\u00e9volat est entre les mains des jeunes<\/strong>. S&rsquo;ils ont une mauvaise perception du b\u00e9n\u00e9volat, s\u2019ils ne voient pas les b\u00e9n\u00e9fices qu\u2019ils peuvent en retirer, c\u2019est toute notre soci\u00e9t\u00e9 qui en subira les cons\u00e9quences \u00bb, d\u00e9clare Alison Stevens,\u00a0directrice g\u00e9n\u00e9rale\u00a0du CABM.<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\"><strong><span style=\"color: #000080;\">\u00c0 propos du centre d&rsquo;action b\u00e9n\u00e9vole de Montr\u00e9al<\/span><\/strong><\/p>\n<p class=\"p2\"><span class=\"s1\"> Le CABM, un organisme \u00e0 but non lucratif fond\u00e9 en 1937, fait la promotion de l\u2019action b\u00e9n\u00e9vole aupr\u00e8s du grand public et en renforce la pratique au sein des organismes de son territoire. Il recrute des b\u00e9n\u00e9voles pour plus de 400 organismes montr\u00e9alais. <\/span><\/p>\n<p class=\"p2\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_22613\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/le-centre-daction-benevole-de-montreal-encourage-les-18-35-ans-a-sengager\/\"  data-item_title=\"Le Centre d\u2019action b\u00e9n\u00e9vole de Montr\u00e9al encourage les 18-35 ans \u00e0 s&#039;engager\"  data-item_date=\"2015-09-17T03:07:12-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Afin de sensibiliser les 18-35 \u00e0 l\u2019importance de leur engagement dans la communaut\u00e9, le Centre d&rsquo;action b\u00e9n\u00e9vole de Montr\u00e9al (CABM) lance une campagne multiplateforme dans la r\u00e9gion de Montr\u00e9al.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_22613\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/le-centre-daction-benevole-de-montreal-encourage-les-18-35-ans-a-sengager\/\"  data-item_title=\"Le Centre d\u2019action b\u00e9n\u00e9vole de Montr\u00e9al encourage les 18-35 ans \u00e0 s&#039;engager\"  data-item_date=\"2015-09-17T03:07:12-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[1176,1488],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/22613"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=22613"}],"version-history":[{"count":4,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/22613\/revisions"}],"predecessor-version":[{"id":22892,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/22613\/revisions\/22892"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=22613"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=22613"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=22613"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}