{"id":23814,"date":"2015-10-21T03:51:01","date_gmt":"2015-10-21T07:51:01","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=23814"},"modified":"2015-10-21T12:06:53","modified_gmt":"2015-10-21T16:06:53","slug":"le-meilleur-service-a-la-clientele-est-le-plus-simple","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/le-meilleur-service-a-la-clientele-est-le-plus-simple\/","title":{"rendered":"Le meilleur service \u00e0 la client\u00e8le est le plus simple"},"content":{"rendered":"<p><span style=\"font-size: 14pt; color: #000080;\">Pour pr\u00e8s de 9 internautes sur 10, un bon service \u00e0 la client\u00e8le influence positivement leur opinion d&rsquo;une marque. Mais d&rsquo;ailleurs, c&rsquo;est quoi, un \u00abbon\u00bb service \u00e0 la client\u00e8le?<\/span><\/p>\n<p><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/10\/service-client.jpg\"><img loading=\"lazy\" class=\"aligncenter wp-image-23819 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/10\/service-client.jpg\" alt=\"service-client\" width=\"612\" height=\"368\" \/><\/a><\/p>\n<p>Pour une grande majorit\u00e9 des gens, un bon service \u00e0 la client\u00e8le, c&rsquo;est obtenir <strong>des r\u00e9ponses \u00e0 leurs questions<\/strong>: voil\u00e0 qui ne met pas la barre bien haute. Mais l&rsquo;entreprise a toujours moyen de sortir du lot en allant plus loin.<\/p>\n<p><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/10\/service-client-graph-1.gif\"><img loading=\"lazy\" class=\"aligncenter wp-image-23820 size-full\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/10\/service-client-graph-1.gif\" alt=\"service-client\" width=\"324\" height=\"449\" \/><\/a><\/p>\n<p>Interrog\u00e9s en ao\u00fbt dernier par <a href=\"http:\/\/www.ovum.com\/\">Ovum<\/a> et <a href=\"http:\/\/www.opinium.co.uk\/\">Opinium Research<\/a>, des internautes d&rsquo;un peu partout dans le monde ont \u00e9t\u00e9 46% \u00e0 affirmer que pour eux, un bon service \u00e0 la client\u00e8le \u00e9tait avant tout un <strong>service rapide<\/strong>.<\/p>\n<p>30% ont indiqu\u00e9\u00a0vraiment appr\u00e9cier que leurs probl\u00e8mes soient rapidement compris, sans qu&rsquo;ils aient besoin de rentrer dans de longues explications &#8211; ou pire, d&rsquo;avoir \u00e0 les r\u00e9p\u00e9ter plusieurs fois.<\/p>\n<p><span style=\"color: #000080; font-size: 14pt;\">Dans tous les cas, l&rsquo;\u00e9tude met de l&rsquo;avant un trio gagnant pour un service \u00e0 la client\u00e8le \u00abmieux que bon\u00bb: rapidit\u00e9, simplicit\u00e9, transparence.<\/span><\/p>\n<p>Pour les entreprises qui s&rsquo;interrogeraient encore sur l&rsquo;absolue n\u00e9cessit\u00e9 de faire des efforts en la mati\u00e8re, l&rsquo;\u00e9tude conclut avec trois chiffres importants:\u00a0<a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/10\/service-client-graph-2.gif\"><img loading=\"lazy\" class=\"wp-image-23821 alignleft\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/10\/service-client-graph-2.gif\" alt=\"service-client\" width=\"307\" height=\"338\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Lorsqu&rsquo;ils ont v\u00e9cu une bonne exp\u00e9rience de service \u00e0 la client\u00e8le, 61% des internautes en font part \u00e0 leurs famille et amis. Lorsque l&rsquo;on conna\u00eet <a href=\"http:\/\/isarta.com\/infos\/?p=22409\">l&rsquo;importance du bouche-\u00e0-oreille<\/a> pour <strong>l&rsquo;image d&rsquo;une marque<\/strong> et son r\u00f4le dans les d\u00e9cisions d&rsquo;<strong>achat<\/strong>, il n&rsquo;y a plus \u00e0 h\u00e9siter;<\/li>\n<li>38% des internautes vont raconter sur la Toile leur <strong>exp\u00e9rience positive<\/strong>: ici encore, c&rsquo;est un bon point pour l&rsquo;entreprise;<\/li>\n<li>15% seulement des gens ne vont rien faire de particulier.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>D\u00e9finitivement oui: \u00e7a vaut la peine d&rsquo;en faire un peu plus pour le service \u00e0 la client\u00e8le!<\/p>\n<p><em>Source: www.emarketer.com<\/em><\/p>\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_23814\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/le-meilleur-service-a-la-clientele-est-le-plus-simple\/\"  data-item_title=\"Le meilleur service \u00e0 la client\u00e8le est le plus simple\"  data-item_date=\"2015-10-21T03:51:01-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pour pr\u00e8s de 9 internautes sur 10, un bon service \u00e0 la client\u00e8le influence positivement leur opinion d&rsquo;une marque. Mais d&rsquo;ailleurs, c&rsquo;est quoi, un \u00abbon\u00bb service \u00e0 la client\u00e8le?<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_23814\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/le-meilleur-service-a-la-clientele-est-le-plus-simple\/\"  data-item_title=\"Le meilleur service \u00e0 la client\u00e8le est le plus simple\"  data-item_date=\"2015-10-21T03:51:01-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":37,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[137,3],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/23814"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=23814"}],"version-history":[{"count":7,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/23814\/revisions"}],"predecessor-version":[{"id":23983,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/23814\/revisions\/23983"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=23814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=23814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=23814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}