{"id":27884,"date":"2016-02-11T00:24:42","date_gmt":"2016-02-11T05:24:42","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=27884"},"modified":"2016-02-11T16:04:24","modified_gmt":"2016-02-11T21:04:24","slug":"benoit-bessette-nomme-vice-president-principal-et-directeur-general-de-k-72-au-quebec","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/benoit-bessette-nomme-vice-president-principal-et-directeur-general-de-k-72-au-quebec\/","title":{"rendered":"Beno\u00eet Bessette nomm\u00e9 vice-pr\u00e9sident principal et directeur g\u00e9n\u00e9ral de K-72 au Qu\u00e9bec"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\" style=\"color: #000080; font-size: 20px;\">Le 11 f\u00e9vrier 2016 &#8211; Benoit Bessette effectue un retour dans le groupe Vision7: il est nomm\u00e9 vice-pr\u00e9sident principal et directeur g\u00e9n\u00e9ral de l&rsquo;agence de communication-marketing K-72 au Qu\u00e9bec.<\/span><\/p>\n<p class=\"p1\"><img loading=\"lazy\" class=\"aligncenter wp-image-27885 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/02\/b-bessette-k72.png\" alt=\"b-bessette-k72\" width=\"425\" height=\"300\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">Fort de 25\u00a0ans d\u2019exp\u00e9rience, dont 18\u00a0ans chez <a href=\"http:\/\/www.cossette.com\/fr\" target=\"_blank\">Cossette<\/a>, il viendra diriger l\u2019\u00e9quipe en place et soutenir la croissance rapide de la plus jeune agence du groupe, lanc\u00e9e en avril\u00a02015.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Gr\u00e2ce \u00e0 son leadership, \u00e0 sa vision et \u00e0 son sens des affaires, <a href=\"https:\/\/www.linkedin.com\/in\/benoitbessette\" target=\"_blank\">Beno\u00eet Bessette<\/a> sera \u00e0 m\u00eame de consolider le travail d\u00e9j\u00e0 amorc\u00e9, et de mener \u00e0 bien la nouvelle phase de d\u00e9veloppement du produit cr\u00e9atif et strat\u00e9gique de <a href=\"http:\/\/k72.ca\/fr\/\" target=\"_blank\">K-72<\/a>.<\/span><\/p>\n<blockquote>\n<p class=\"p1\"><span class=\"s1\" style=\"font-size: 16px;\">Je suis tr\u00e8s heureux d\u2019effectuer un retour dans la grande famille de Vision7, qui poss\u00e8de une culture d\u2019entreprise unique et orient\u00e9e vers l\u2019entrepreneuriat. Gr\u00e2ce au travail de Guillaume Mathieu, directeur principal, service conseil et strat\u00e9gie, et de son \u00e9quipe,\u00a0K-72\u00a0a connu une croissance exemplaire depuis son lancement en avril 2015.\u00a0Je souhaite maintenant faire de K-72 un acteur incontournable de l\u2019industrie\u00bb, mentionne-t-il.<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\"><span class=\"s1\">Depuis 2012, Beno\u00eet Bessette agissait comme vice-pr\u00e9sident du marketing et des communications de Camso, multinationale qu\u00e9b\u00e9coise dont il a red\u00e9fini l\u2019identit\u00e9, qui est pr\u00e9sente dans plus de 100\u00a0pays, et qui est le deuxi\u00e8me plus grand acteur mondial dans le secteur de la mobilit\u00e9 hors route (pneus et chenilles).<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Chez Cossette de 1994 \u00e0 2012, \u00e0 titre de vice-pr\u00e9sident aux services-conseils, il a \u00e9paul\u00e9 de grandes marques comme Bell, La Presse, l\u2019OSM, Home Depot, BMO Banque de Montr\u00e9al et la Monnaie royale canadienne. Il est d\u00e9tenteur d\u2019un MBA de l\u2019Universit\u00e9 de Sherbrooke.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">K72 compte parmi ses clients Koodo et l\u2019Association qu\u00e9b\u00e9coise du propane.\u00a0<\/span><\/p>\n<p class=\"p2\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_27884\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  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vice-pr\u00e9sident principal et directeur g\u00e9n\u00e9ral de l&rsquo;agence de communication-marketing K-72 au Qu\u00e9bec.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_27884\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  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