{"id":29045,"date":"2016-03-14T00:53:44","date_gmt":"2016-03-14T04:53:44","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=29045"},"modified":"2016-03-14T09:21:52","modified_gmt":"2016-03-14T13:21:52","slug":"desjardins-assurances-et-lg2-veulent-que-vous-gardiez-lesprit-tranquille","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/desjardins-assurances-et-lg2-veulent-que-vous-gardiez-lesprit-tranquille\/","title":{"rendered":"Desjardins Assurances et lg2 veulent que vous gardiez l&rsquo;esprit tranquille"},"content":{"rendered":"<p class=\"p1\"><span style=\"color: #000080; font-size: 20px;\">Le 11 mars 2016 &#8211; Desjardins Assurances lan\u00e7ait cette semaine de nouveaux\u00a0messages t\u00e9l\u00e9 et radio mettant en lumi\u00e8re sa capacit\u00e9 \u00e0 r\u00e9gler rapidement et efficacement une r\u00e9clamation\u00a0auto ou habitation, afin que l\u2019incident soit vite oubli\u00e9.<\/span><\/p>\n<p class=\"p1\"><img loading=\"lazy\" class=\"aligncenter wp-image-29048 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/03\/lg2-desjardins-pais-esprit.png\" alt=\"lg2-desjardins-paix-esprit\" width=\"550\" height=\"324\" \/><\/p>\n<blockquote>\n<p class=\"p1\"><span style=\"font-size: 16px;\">La bienveillance est au coeur de notre approche client et dans le d\u00e9veloppement de nos offres et de nos\u00a0programmes. Les diverses ex\u00e9cutions de la campagne permettront de d\u00e9montrer notre souci client et notre\u00a0accompagnement lors d\u2019\u00e9v\u00e8nements importants. La prise en charge et la paix d\u2019esprit de nos assur\u00e9s sont\u00a0des \u00e9l\u00e9ments primordiaux pour nous \u00bb, mentionne Sophie Voyer, directrice commercialisation, Desjardins\u00a0Assurances g\u00e9n\u00e9rales inc.<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\">Cette campagne, sign\u00e9e <a href=\"http:\/\/lg2.com\/fr\" target=\"_blank\">lg2<\/a>, est d\u00e9ploy\u00e9e en t\u00e9l\u00e9vision, en radio, sur le web et dans les m\u00e9dias sociaux, du mois de mars\u00a0\u00e0 juin 2016.<\/p>\n<p class=\"p1\">Un volet de cr\u00e9ativit\u00e9 m\u00e9dia s\u2019ajoutera au printemps o\u00f9 Desjardins Assurances soutiendra des\u00a0gestes ou manifestations de bienveillance dans le quotidien des gens.<\/p>\n<blockquote>\n<p class=\"p1\"><span style=\"font-size: 16px;\">Les gens se reconna\u00eetront dans cette campagne o\u00f9 des petites inattentions peuvent parfois mener \u00e0 de\u00a0f\u00e2cheux p\u00e9pins. Desjardins s\u2019assure de prendre en charge ce qui nous complique la vie, pour profiter des\u00a0moments qui comptent vraiment et oublier les incidents \u00bb, souligne Sylvain Dufresne, directeur de cr\u00e9ation.<\/span><\/p>\n<\/blockquote>\n<h3 class=\"p1\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/vVj0CWAhd3I\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\u00a0<iframe loading=\"lazy\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/eRxwj35m-c0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\u00a0<iframe loading=\"lazy\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/bsrtc6u9hqE\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/h3>\n<h3 class=\"p1\"><span style=\"font-size: 20px; color: #000080;\">Cr\u00e9dits<\/span><\/h3>\n<p class=\"p1\"><span class=\"s1\">CLIENT <\/span>Sophie Voyer, Genevi\u00e8ve Roussel, Nathalie Blondeau, Myl\u00e8ne Berthiaume<\/p>\n<p class=\"p1\"><span class=\"s1\">DIRECTION DE CR\u00c9ATION <\/span>Marc Fortin, Sylvain Dufresne<\/p>\n<p class=\"p1\"><span class=\"s1\">CR\u00c9ATION <\/span>Sylvain Dufresne, Fr\u00e9d\u00e9ric Tremblay, Guillaume Carrier- Turcotte, Julie M\u00e9nard, V\u00e9ronique Gingras,<\/p>\n<p class=\"p1\">Guillaume Bergeron, Nicolas Dion, Jean-Fran\u00e7ois Th\u00e9riault<\/p>\n<p class=\"p2\">PLANIFICATION STRAT\u00c9GIQUE <span class=\"s2\">Julie Dub\u00e9, Andr\u00e9a Fortin<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">SERVICE-CONSEIL <\/span>Marie-Eve Despars, \u00c9milie Masse, Julien Vanhakendover, Florence Barbeau<\/p>\n<p class=\"p2\">PRODUCTION D\u2019AGENCE <span class=\"s2\">Johanne Pelland<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">R\u00c9ALISATION <\/span>Jean-Fran\u00e7ois Asselin<\/p>\n<p class=\"p1\"><span class=\"s1\">DOP <\/span>Steve Danyluk<\/p>\n<p class=\"p2\">MAISON DE PROD. \/ PRODUCTION <span class=\"s2\">Cin\u00e9lande<\/span><\/p>\n<p class=\"p2\">POST-PRODUCTION <span class=\"s2\">430<\/span><\/p>\n<p class=\"p2\">STUDIO DE SON \/ ING\u00c9NIERIE <span class=\"s2\">La Majeure<\/span><\/p>\n<p class=\"p2\">MONTAGE <span class=\"s2\">430<\/span><\/p>\n<p class=\"p2\">PRODUCTION WEB <span class=\"s2\">lg2fabrique<\/span><\/p>\n<p class=\"p2\">M\u00c9DIAS <span class=\"s2\">Touch\u00e9!<\/span><\/p>\n<p class=\"p2\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_29045\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  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