{"id":29665,"date":"2016-03-30T00:29:09","date_gmt":"2016-03-30T04:29:09","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=29665"},"modified":"2016-03-30T09:14:56","modified_gmt":"2016-03-30T13:14:56","slug":"brad-atelier-signe-la-40e-saison-de-la-bordee","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/brad-atelier-signe-la-40e-saison-de-la-bordee\/","title":{"rendered":"Brad Atelier signe la 40e saison de La Bord\u00e9e"},"content":{"rendered":"

Le 30 mars 2016 – C\u2019est avec beaucoup de plaisir que Brad Atelier a d\u00e9velopp\u00e9 la campagne de la nouvelle saison du th\u00e9\u00e2tre La Bord\u00e9e.<\/span><\/p>\n

\"la-bordee-brad-1\"<\/p>\n

Sous la th\u00e9matique \u00ab40 ans d\u2019histoire(s)\u00bb, plusieurs pi\u00e8ces de communication seront ex\u00e9cut\u00e9es tout au long de la saison 2016-2017.<\/span><\/p>\n

\n

Nous recherchions une stylistique visuelle vivante et ludique, en phase avec la plateforme d\u2019identit\u00e9 de marque afin de communiquer les 40 ans de ce grand th\u00e9\u00e2tre de la r\u00e9gion de Qu\u00e9bec\u00a0\u00bb, a comment\u00e9 Yvan C\u00f4t\u00e9, directeur de cr\u00e9ation chez Brad Atelier.<\/span><\/p>\n<\/blockquote>\n

\u00ab40 ans, \u00e7a se f\u00eate!\u00bb, a d\u00e9clar\u00e9 Jacques Leblanc, directeur artistique de La Bord\u00e9e. <\/span><\/p>\n

\n

C\u2019est ainsi que tout s\u2019est \u00e9labor\u00e9 en synergie afin de communiquer efficacement l\u2019essence des pi\u00e8ces, la qualit\u00e9 des productions et le volet festif de cette saison anniversaire.\u00bb<\/span><\/p>\n<\/blockquote>\n

La campagne d\u2019abonnement comprend notamment des publicit\u00e9s imprim\u00e9es, de l\u2019affichage et une brochure de saison.<\/span><\/p>\n

Cr\u00e9dits<\/span><\/h3>\n

Annonceur : La Bord\u00e9e<\/a> <\/span><\/p>\n

Agence : Brad Atelier<\/a><\/span><\/p>\n

Direction de cr\u00e9ation\u00a0: Yvan C\u00f4t\u00e9<\/span><\/p>\n

Direction artistique : Yvan C\u00f4t\u00e9, Jacques Leblanc<\/span><\/p>\n

Design \/ infographie\u00a0: Val\u00e9rie Pilotte, Francis Ouellet<\/span><\/p>\n

Conception-r\u00e9daction : Charles Di Gaetano<\/span><\/p>\n

Service-conseil : Isabelle Fontaine<\/span><\/p>\n

Production imprim\u00e9e\u00a0: Francis Ouellet<\/span><\/p>\n

Photographie : Nicola-Frank Vachon
\n<\/span><\/p>\n

\n

<\/div>\n
<\/span><\/p>\n
<\/div>\n","protected":false},"excerpt":{"rendered":"

Brad Atelier a d\u00e9velopp\u00e9 la campagne de la nouvelle saison du th\u00e9\u00e2tre La Bord\u00e9e.<\/p>\n

<\/span>
<\/div>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/29665"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=29665"}],"version-history":[{"count":2,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/29665\/revisions"}],"predecessor-version":[{"id":29668,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/29665\/revisions\/29668"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=29665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=29665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=29665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}