{"id":32364,"date":"2016-06-06T00:10:59","date_gmt":"2016-06-06T04:10:59","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=32364"},"modified":"2016-06-06T09:41:31","modified_gmt":"2016-06-06T13:41:31","slug":"brad-signe-une-nouvelle-campagne-sur-la-ceinture-de-securite-pour-la-saaq","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/brad-signe-une-nouvelle-campagne-sur-la-ceinture-de-securite-pour-la-saaq\/","title":{"rendered":"Brad signe une nouvelle campagne sur la ceinture de s\u00e9curit\u00e9 pour la SAAQ"},"content":{"rendered":"

Le 6 juin 2016 – Brad<\/a> signe la toute nouvelle campagne de sensibilisation pour le compte de la Soci\u00e9t\u00e9 de l\u2019assurance automobile du Qu\u00e9bec<\/a> (SAAQ).<\/span><\/p>\n

\"brad-logo\"<\/p>\n

Cette offensive, qui co\u00efncide avec le 40<\/span>e<\/sup><\/span> anniversaire de l\u2019adoption de la loi qui rendait obligatoire le port de la ceinture de s\u00e9curit\u00e9 au Qu\u00e9bec, a comme objectif de rappeler l\u2019importance de s\u2019attacher en tout temps.<\/span><\/p>\n

Boucler la ceinture de s\u00e9curit\u00e9 est un geste simple qui peut sauver des vies. <\/span><\/p>\n

\n

Quand un accident a lieu, la vie ne tient alors pas qu\u2019\u00e0 un seul fil, mais bien aux centaines de fils qui composent la ceinture\u00bb, souligne Carle Coppens, directeur de cr\u00e9ation chez Brad.<\/span><\/p>\n<\/blockquote>\n

La campagne a d\u00e9but\u00e9 le 1<\/span>er<\/sup><\/span> juin dans plusieurs stations de radio au Qu\u00e9bec.<\/span><\/p>\n

Cr\u00e9dits<\/span>\u00a0<\/b><\/span><\/h3>\n

Client\u00a0: Soci\u00e9t\u00e9 de l\u2019assurance automobile du Qu\u00e9bec \u2013 Patrice Letendre, Marl\u00e8ne Gagn\u00e9<\/span><\/p>\n

Agence : Brad<\/span><\/p>\n

Strat\u00e9gie : Jean Rouleau, Isabelle Fontaine<\/span><\/p>\n

Direction de cr\u00e9ation : Carle Coppens<\/span><\/p>\n

Conception-r\u00e9daction : Charles Di Gaetano, St\u00e9phane Veilleux<\/span><\/p>\n

Service-conseil : Isabelle Fontaine<\/span><\/p>\n

Production d\u2019agence : Linda Leroux<\/span><\/p>\n

Production sonore : Studio Expression<\/span><\/p>\n

\n

<\/div>\n
<\/span><\/p>\n
<\/div>\n","protected":false},"excerpt":{"rendered":"

Brad signe la toute nouvelle campagne de sensibilisation pour le compte de la Soci\u00e9t\u00e9 de l\u2019assurance automobile du Qu\u00e9bec (SAAQ).<\/p>\n

<\/span>
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