{"id":33808,"date":"2016-08-15T16:50:40","date_gmt":"2016-08-15T20:50:40","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=33808"},"modified":"2016-08-15T16:18:39","modified_gmt":"2016-08-15T20:18:39","slug":"les-evenements-marketing-et-communication-de-la-semaine-18","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-evenements-marketing-et-communication-de-la-semaine-18\/","title":{"rendered":"Les \u00e9v\u00e9nements marketing et communication de la semaine"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>18 ao\u00fbt 2016<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"aligncenter wp-image-30460 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2013\/04\/seo-fotolia_77881347_S.jpg\" alt=\"seo\" width=\"243\" height=\"162\" \/><\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 24px; color: #000080;\">Formation: comprendre et optimiser le r\u00e9f\u00e9rencement naturel (SEO)<\/span><\/h2>\n<p>De plus en plus de sites se battent pour occuper la premi\u00e8re place des engins de recherche et plus particuli\u00e8rement Google.<\/p>\n<p>Que vous soyez un site corporatif, un blogue, une boutique en ligne, etc. il est primordial que vous attiriez un maximum de trafic sur votre site pour le mon\u00e9tiser. Avec la concurrence actuelle, les efforts doivent \u00eatre de mise pour appara\u00eetre sur la premi\u00e8re page. Nous allons donc \u00e9tudier les facteurs principaux de r\u00e9f\u00e9rencement \u00e0 conna\u00eetre pour propulser un site sur les engins de recherche et comment faire le suivi des performances.<\/p>\n<p><span style=\"color: #000080;\"><strong>Objectifs<\/strong><\/span><\/p>\n<ul>\n<li>Comprendre l\u2019importance de l\u2019optimisation sur les engins de recherche<\/li>\n<li>Optimiser les \u00e9l\u00e9ments cl\u00e9s d\u2019un site pour se positionner en 1<sup>\u00e8re<\/sup> page de Google<\/li>\n<li>\u00c9viter les facteurs bloquants<\/li>\n<li>Optimiser le SEO off-site<\/li>\n<li>Optimiser son site pour le r\u00e9f\u00e9rencement local<\/li>\n<li>Suivre les performances<\/li>\n<\/ul>\n<p><span style=\"color: #000080;\"><strong>Public cible<\/strong><\/span><\/p>\n<p>Toute personne qui d\u00e9sire\u00a0am\u00e9liorer le\u00a0r\u00e9f\u00e9rencement naturel\u00a0de son site web, blog, boutique en ligne\u2026<\/p>\n<p><span style=\"color: #000080;\"><strong>Formatrice<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" class=\"alignleft wp-image-33589 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/08\/e-delhaye-formation.gif\" alt=\"e-delhaye-formation\" width=\"90\" height=\"90\" \/>Eug\u00e9nie Delhaye a\u00a0travaill\u00e9 pour le compte de\u00a0Microsoft o\u00f9 elle a\u00a0particip\u00e9 au lancement de leur moteur de recherche Bing.fr. Sa mission principale \u00e9tait de comprendre comment fonctionne un moteur de recherche, comment les visiteurs interagissent avec les sites web qu\u2019ils visitent et comment adapter sa strat\u00e9gie marketing pour augmenter le trafic et les conversions.<\/p>\n<p>Elle dirige aujourd\u2019hui l\u2019agence <em><a href=\"http:\/\/mylittlebigweb.com\/\" target=\"_blank\">My Little Big<\/a> Web<\/em>\u00a0sp\u00e9cialis\u00e9e en SEO, Publicit\u00e9 en ligneet\u00a0Conception Web o\u00f9 elle forme son \u00e9quipe et ses clients au quotidien.<\/p>\n<p><span style=\"color: #000080;\"><strong>Quand?<\/strong><\/span> Le 18 ao\u00fbt 2016 de 8h30 \u00e0 12h.<\/p>\n<p><span style=\"color: #000080;\"><strong>O\u00f9?<\/strong><\/span> Lieu \u00e0 venir (Montr\u00e9al).<\/p>\n<p><span style=\"font-size: 20px; color: #000080;\">Informations et inscriptions <a href=\"http:\/\/isarta.com\/formations\/?event=comprendre-et-optimiser-le-referencement-naturel-seo\" target=\"_blank\">ici<\/a>.<\/span><\/p>\n<div class=\"brdr2\"><\/div>\n<p style=\"text-align: center;\"><strong>19 ao\u00fbt 2016<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"aligncenter wp-image-33807 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/08\/tournoi-volley-bec.png\" alt=\"tournoi-volley-bec\" width=\"402\" height=\"173\" \/><\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-size: 24px; color: #000080;\">Tournoi de Volleyball du BEC<\/span><\/h2>\n<p>\u00cates-vous pr\u00eats? Le 19 ao\u00fbt, on s\u2019amuse encore pour une bonne cause!<\/p>\n<p>La 7\u00e8me \u00e9dition du tournoi de Volleyball inter-entreprises du BEC (B\u00e9n\u00e9volat d\u2019entraide aux communicateurs) a lieu le vendredi 19 ao\u00fbt 2016 \u00e0 La Plage Celtique.<\/p>\n<p>Participez ou venez encourager les \u00e9quipes!<\/p>\n<p><span style=\"color: #000080;\"><strong>Quand?<\/strong><\/span>\u00a0Vendredi 19 ao\u00fbt 2016, de 13 h \u00e0 19 h.<\/p>\n<p><span style=\"color: #000080;\"><strong>O\u00f9?<\/strong><\/span>\u00a0Plage Celtique,\u00a010500, av. de Bois-de-Boulogne, Montr\u00e9al H4N 1L3. Transport fourni \u00e0 partir du centre-ville et stationnement disponible sur place. Plus grand espace et de la place pour vos supporteurs\u00a0!<\/p>\n<p><span style=\"color: #000080;\"><strong>Co\u00fbt<\/strong>:<\/span>\u00a0675 $ par \u00e9quipe de 4 \u00e0 8 joueurs.<\/p>\n<p><span style=\"color: #000080;\"><strong>Choix de niveaux<\/strong>:<\/span>\u00a0r\u00e9cr\u00e9atif ou comp\u00e9titif.<\/p>\n<p><span style=\"color: #000080;\"><strong>Conditions<\/strong>:<\/span>\u00a02 \u00e9quipes permises par entreprise (une par cat\u00e9gorie). 2 filles minimum par \u00e9quipe.<\/p>\n<p><span style=\"color: #000080;\"><strong>Horaire<\/strong>:<\/span><\/p>\n<ul>\n<li>12 h: d\u00e9part des autobus \u00e0 partir du centre-ville<\/li>\n<li>12 h15-13 h: accueil des \u00e9quipes et inscriptions<\/li>\n<li>13 h-18 h: tournoi, animation, barbecue (hot-dogs et boissons rafraichissantes sur place), prix du meilleur esprit d\u2019\u00e9quipe<\/li>\n<li>18 h-19 h: remise des prix aux gagnants, prix de pr\u00e9sence et cl\u00f4ture de la journ\u00e9e<\/li>\n<\/ul>\n<p><span style=\"font-size: 20px; color: #000080;\">Informations et inscriptions <a href=\"http:\/\/www.onjouepourlacause.org\/fr\/form\/inscription.html\" target=\"_blank\">ici<\/a>.<\/span><\/p>\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_33808\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-evenements-marketing-et-communication-de-la-semaine-18\/\"  data-item_title=\"Les \u00e9v\u00e9nements marketing et communication de la semaine\"  data-item_date=\"2016-08-15T16:50:40-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8211; Formation SEO <br \/>\n&#8211; Tournoi de Volleyball du BEC<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_33808\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-evenements-marketing-et-communication-de-la-semaine-18\/\"  data-item_title=\"Les \u00e9v\u00e9nements marketing et communication de la semaine\"  data-item_date=\"2016-08-15T16:50:40-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,115],"tags":[1487,206,1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/33808"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=33808"}],"version-history":[{"count":2,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/33808\/revisions"}],"predecessor-version":[{"id":33810,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/33808\/revisions\/33810"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=33808"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=33808"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=33808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}