{"id":34117,"date":"2016-08-30T16:45:47","date_gmt":"2016-08-30T20:45:47","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=34117"},"modified":"2016-08-30T16:50:28","modified_gmt":"2016-08-30T20:50:28","slug":"publicite-quand-le-colonel-sanders-se-met-en-colere","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/publicite-quand-le-colonel-sanders-se-met-en-colere\/","title":{"rendered":"Publicit\u00e9: quand le colonel Sanders se met en col\u00e8re"},"content":{"rendered":"<p><span style=\"font-size: 20px; color: #000080;\">Dans un message publicitaire inusit\u00e9 destin\u00e9 \u00e0 la cha\u00eene t\u00e9l\u00e9vis\u00e9e WWE Network, le c\u00e9l\u00e8bre colonel Sanders laisse de c\u00f4t\u00e9 sa bonne humeur habituelle pour s\u2019en prendre \u00e0 un concurrent.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-34124 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/08\/pub-kfc-wwe.png\" alt=\"pub-kfc-wwe\" width=\"501\" height=\"269\" \/><\/p>\n<p>Cette <a href=\"https:\/\/www.youtube-nocookie.com\/watch?v=Ad6GqK5_4yU\" target=\"_blank\">publicit\u00e9<\/a>, r\u00e9alis\u00e9e dans le cadre d\u2019un nouveau partenariat entre <a href=\"http:\/\/www.kfc.ca\/\" target=\"_blank\">Kentucky Fried Chicken<\/a> (KFC) et la <a href=\"http:\/\/www.wwe.fr\/\" target=\"_blank\">World Wrestling Entertainment<\/a> (WWE), met en sc\u00e8ne le lutteur professionnel Dolph Ziggler dans la peau du c\u00e9l\u00e8bre colonel. Celui-ci, face aux provocations d\u2019un concurrent (interpr\u00e9t\u00e9 par le lutteur The Miz), d\u00e9cide de sortir ses gros bras pour, en bout de ligne, s\u2019en prendre \u00e0 son adversaire dans un ring de lutte.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/Ad6GqK5_4yU\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>M\u00eame si le tout est r\u00e9alis\u00e9 avec humour, cette interpr\u00e9tation du colonel, que l&rsquo;on voit notamment plonger du troisi\u00e8me c\u00e2ble directement sur son adversaire, tranche avec celles dont on a pu \u00eatre t\u00e9moins dans le pass\u00e9. Peut-\u00eatre s&rsquo;agit-il d&rsquo;un message de la cha\u00eene pour indiquer qu&rsquo;elle sera d\u00e9sormais plus agressive dans sa bataille quotidienne contre ses nombreux concurrents.<\/p>\n<h2><span style=\"font-size: 24px; color: #000080;\">Le colonel Sanders, ic\u00f4ne de la publicit\u00e9<\/span><\/h2>\n<p>En acceptant le r\u00f4le du colonel Sanders, Dolph Ziggler ajoute son nom \u00e0 la longue liste des interpr\u00e8tes du fondateur de KFC.<\/p>\n<p>Avant lui, on a par exemple vu les acteurs <a href=\"https:\/\/www.youtube-nocookie.com\/watch?v=CqFjWu81kuc\" target=\"_blank\">Henderson Forsythe<\/a>, Norm Macdonald, <a href=\"https:\/\/www.youtube-nocookie.com\/watch?v=cgwGI_tujhU\" target=\"_blank\">Darrell Hammond<\/a> et Jim Gaffigan incarner\u00a0le personnage. R\u00e9cemment, c&rsquo;est l&rsquo;acteur Georges Hamilton qui a accept\u00e9 de jouer le r\u00f4le dans une \u00e9trange <a href=\"http:\/\/www.adweek.com\/news\/advertising-branding\/ad-day-kfc-unveils-chicken-scented-sunscreen-help-george-hamilton-173077\" target=\"_blank\">publicit\u00e9<\/a> de la cha\u00eene. Cependant, personne n&rsquo;avait encore interpr\u00e9t\u00e9 le personnage\u00a0de fa\u00e7on aussi \u00abmuscl\u00e9e\u00bb.<\/p>\n<p>Auparavant, c&rsquo;est le colonel en personne qui avait pour habitude d&rsquo;appara\u00eetre \u00e0 la t\u00e9l\u00e9vision,\u00a0lui-m\u00eame qui avait l&rsquo;habitude d&rsquo;appara\u00eetre \u00e0 la t\u00e9l\u00e9, dans des <a href=\"https:\/\/www.youtube-nocookie.com\/watch?v=pwURoueDzFo\" target=\"_blank\">publicit\u00e9s<\/a> bien s\u00fbr, mais aussi dans des films et des jeux-questionnaires t\u00e9l\u00e9vis\u00e9s.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/Wk4Eq8IcQMk\" width=\"420\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Le colonel Sanders, de son vrai nom Harland David Sanders, a inaugur\u00e9 la premi\u00e8re franchise de Kentucky Fried Chicken en 1952 \u00e0 Corbin au Kentucky, ville comptant alors moins de 8000 habitants.<\/p>\n<p>Il est rest\u00e9 un ambassadeur cl\u00e9 de la marque jusqu&rsquo;\u00e0 sa mort en 1980, \u00e0 l&rsquo;\u00e2ge de 90 ans. Aujourd&rsquo;hui, Kentucky Fried Chicken compte plus de 19 000 points de vente et g\u00e9n\u00e8re des revenus de plus de 20 milliards de dollars par an.<\/p>\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_34117\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/publicite-quand-le-colonel-sanders-se-met-en-colere\/\"  data-item_title=\"Publicit\u00e9: quand le colonel Sanders se met en col\u00e8re\"  data-item_date=\"2016-08-30T16:45:47-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans un message publicitaire inusit\u00e9 destin\u00e9 \u00e0 la cha\u00eene t\u00e9l\u00e9vis\u00e9e WWE Network, le c\u00e9l\u00e8bre colonel Sanders laisse de c\u00f4t\u00e9 sa bonne humeur habituelle pour s\u2019en prendre \u00e0 un concurrent.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_34117\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/publicite-quand-le-colonel-sanders-se-met-en-colere\/\"  data-item_title=\"Publicit\u00e9: quand le colonel Sanders se met en col\u00e8re\"  data-item_date=\"2016-08-30T16:45:47-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,137,3],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/34117"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=34117"}],"version-history":[{"count":4,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/34117\/revisions"}],"predecessor-version":[{"id":34125,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/34117\/revisions\/34125"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=34117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=34117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=34117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}