{"id":35068,"date":"2016-10-05T16:42:42","date_gmt":"2016-10-05T20:42:42","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=35068"},"modified":"2023-09-02T15:33:27","modified_gmt":"2023-09-02T19:33:27","slug":"artdici-quand-les-grandes-entreprises-quebecoises-sunissent-pour-mettre-de-lavant-les-artistes-locaux","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/artdici-quand-les-grandes-entreprises-quebecoises-sunissent-pour-mettre-de-lavant-les-artistes-locaux\/","title":{"rendered":"#artdici, ou comment les grandes entreprises qu\u00e9b\u00e9coises s&rsquo;unissent pour mettre de l&rsquo;avant les artistes locaux"},"content":{"rendered":"<p><span style=\"color: #000080; font-size: 20px;\">Peut-\u00eatre avez-vous vu passer sur votre fil de nouvelles Twitter, le lundi 3 octobre dernier, le mot-clic #artdici. Initiative conjointe de grandes entreprises, ce\u00a0projet vise \u00e0 mettre en lumi\u00e8re des artistes locaux via les r\u00e9seaux sociaux.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-35086 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/10\/artdici-couv.png\" alt=\"artdici-couv\" width=\"449\" height=\"258\" \/><\/p>\n<p>C&rsquo;est un rendez-vous! Tous les premiers lundis de chaque mois, plusieurs grandes entreprises qu\u00e9b\u00e9coises partageront sur leurs r\u00e9seaux sociaux une des nombreuses oeuvres d&rsquo;art de leur collection, accompagn\u00e9e du mot-clic #artdici.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"fr\">\n<p dir=\"ltr\" lang=\"fr\"><span style=\"font-size: 16px;\">Tr\u00e8s fier de cette collaboration entre <a href=\"https:\/\/twitter.com\/LotoQuebec\">@LotoQuebec<\/a> <a href=\"https:\/\/twitter.com\/hydroquebec\">@hydroquebec<\/a> &amp; <a href=\"https:\/\/twitter.com\/MvtDesjardins\">@MvtDesjardins<\/a> pour mise en valeurs des oeuvres d&rsquo;art de nos collections <a href=\"https:\/\/t.co\/PxWzam1d88\">https:\/\/t.co\/PxWzam1d88<\/a><\/span><\/p>\n<p><span style=\"font-size: 16px;\">\u2014 Patrice Lavoie (@PatriceLavoie) <a href=\"https:\/\/twitter.com\/PatriceLavoie\/status\/783203635543019521\">4 octobre 2016<\/a><\/span><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<p>L&rsquo;id\u00e9e, n\u00e9e chez Hydro-Qu\u00e9bec, a tr\u00e8s vite \u00e9t\u00e9 adopt\u00e9e par Loto-Qu\u00e9bec et Desjardins. La BNC devrait prochainement joindre le mouvement.<\/p>\n<blockquote><p><span style=\"font-size: 16px;\">Plusieurs entreprises poss\u00e8dent des collections d&rsquo;oeuvres d&rsquo;art locales, et nous souhaitions trouver un moyen de les rendre accessibles au grand public. Le partage sur les r\u00e9seaux sociaux est une bonne solution pour donner de la visibilit\u00e9 aux artistes locaux\u00bb, explique\u00a0Nicolas Chikhani, conseiller, strat\u00e9gie num\u00e9rique \u00e0 Hydro-Qu\u00e9bec.<\/span><\/p><\/blockquote>\n<p>L&rsquo;id\u00e9e d&rsquo;associer \u00e0 ces publications le mot-clic <strong>#artdici<\/strong> participe \u00e0 la cr\u00e9ation du mouvement, et encourage d&rsquo;autres entreprises disposant de collections artistiques d&#8217;embo\u00eeter le pas. Le but \u00e9tant d&rsquo;obtenir le meilleur rayonnement possible sur le Web et de cr\u00e9er un rendez-vous mensuel o\u00f9 l&rsquo;on parlera d&rsquo;art.<\/p>\n<blockquote><p><span style=\"font-size: 16px;\">La collection Loto-Qu\u00e9bec compte plus de 5000 oeuvres d&rsquo;art, r\u00e9alis\u00e9es par plus de 1200 artistes. Nous souhaitions qu&rsquo;elles soient davantage mises en valeur, autrement que de fa\u00e7on physique. Cela permet \u00e9galement de mettre la lumi\u00e8re sur les oeuvres les plus m\u00e9connues du public\u00bb, indique <span class=\"s1\">Patrice Cinq-Mars, conseiller, m\u00e9dias sociaux \u00e0 Loto-Qu\u00e9bec.<\/span><\/span><\/p><\/blockquote>\n<p>Les oeuvres qui seront publi\u00e9es seront, a priori, celles dont le format se pr\u00eate le plus au partage en ligne, bien que les entreprises indiquent ne pas vouloir se limiter \u00e0 cela.<\/p>\n<p>De leur c\u00f4t\u00e9, les artistes ont rapidement embarqu\u00e9 dans le projet, ravis que leurs cr\u00e9ations jouissent d&rsquo;une sorte de seconde vie en ligne.<\/p>\n<p>Cette premi\u00e8re collaboration entre grandes entreprises\u00a0sur les r\u00e9seaux sociaux est int\u00e9ressante \u00e0 bien des \u00e9gards. Ses initiateurs (N<span class=\"s1\">icolas Chikhani, <\/span><span class=\"s1\">Patrice Cinq-Mars ainsi que\u00a0<\/span><span class=\"s1\">Claude Beauregard, conseiller strat\u00e9gique, Internet, M\u00e9dias sociaux et Publications externes chez Desjardins) esp\u00e8rent que d&rsquo;autres compagnies suivront le pas et que la liste des collaborations s&rsquo;allongera dans les mois \u00e0 venir. <\/span><\/p>\n<p><span class=\"s1\">Rendez-vous le mois prochain!<\/span><\/p>\n<p><em>Photo:\u00a0<span class=\"s1\">Nicolas Chikhani (Hydro-Qu\u00e9bec) et\u00a0<\/span><span class=\"s1\">Patrice Cinq-Mars (Loto-Qu\u00e9bec). Cr\u00e9dit:\u00a0<\/span><span class=\"s1\">Mat\u00ecas Garabedian (Loto-Qu\u00e9bec).<\/span><\/em><\/p>\n<p><span class=\"s1\"><\/p>\n<div class=\"brdr2\"><\/div>\n<p>\u00a0<\/span><\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_35068\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/artdici-quand-les-grandes-entreprises-quebecoises-sunissent-pour-mettre-de-lavant-les-artistes-locaux\/\"  data-item_title=\"#artdici, ou comment les grandes entreprises qu\u00e9b\u00e9coises s&#039;unissent pour mettre de l&#039;avant les artistes locaux\"  data-item_date=\"2016-10-05T16:42:42-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Peut-\u00eatre avez-vous vu passer sur votre fil de nouvelles Twitter, le lundi 3 octobre dernier, le mot-clic #artdici. Initiative conjointe de grandes entreprises, ce projet vise \u00e0 mettre en lumi\u00e8re des artistes locaux via les r\u00e9seaux sociaux. <\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_35068\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/artdici-quand-les-grandes-entreprises-quebecoises-sunissent-pour-mettre-de-lavant-les-artistes-locaux\/\"  data-item_title=\"#artdici, ou comment les grandes entreprises qu\u00e9b\u00e9coises s&#039;unissent pour mettre de l&#039;avant les artistes locaux\"  data-item_date=\"2016-10-05T16:42:42-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":37,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,137,3],"tags":[1488],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/35068"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=35068"}],"version-history":[{"count":7,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/35068\/revisions"}],"predecessor-version":[{"id":35118,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/35068\/revisions\/35118"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=35068"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=35068"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=35068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}