{"id":35167,"date":"2016-10-05T09:34:19","date_gmt":"2016-10-05T13:34:19","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=35167"},"modified":"2016-10-07T17:38:01","modified_gmt":"2016-10-07T21:38:01","slug":"lotto-649-remporte-le-grand-prix-strat-2016","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/lotto-649-remporte-le-grand-prix-strat-2016\/","title":{"rendered":"Lotto 6\/49 remporte le grand prix Strat 2016"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\" style=\"color: #000080; font-size: 20px;\">Le 7 octobre 2016 &#8211; L\u2019Association des professionnels de la communication et du marketing (<a style=\"color: #000080;\" href=\"http:\/\/www.apcm.biz\/\" target=\"_blank\"><span class=\"s2\">R\u00e9seau APCM<\/span><\/a>), en collaboration avec <span class=\"s2\">Infopresse<\/span>, a d\u00e9voil\u00e9 hier les laur\u00e9ats du concours\u00a0Strat lors du Gala Prix Strat, qui a r\u00e9uni plus de 250 professionnels du milieu.<\/span><\/p>\n<p class=\"p1\"><img loading=\"lazy\" class=\"aligncenter wp-image-22260 size-large\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2015\/09\/Tout-est-dans-la-Strat-1024x184.jpg\" alt=\"prix-strat\" width=\"1024\" height=\"184\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">Cette ann\u00e9e, 35 prix ont \u00e9t\u00e9 d\u00e9cern\u00e9s dans 15 cat\u00e9gories, puis le jury a s\u00e9lectionn\u00e9 le gagnant du Grand Prix Strat 2016 parmi les meilleures campagnes de chacune des cat\u00e9gories. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Il s\u2019agit de <b><a href=\"http:\/\/sidlee.com\/fr\" target=\"_blank\">Sid Lee<\/a>\u00a0<\/b>et de sa campagne \u00abTu devrais t\u2019acheter un 6\/49\u00bb, r\u00e9alis\u00e9e pour la Loto-Qu\u00e9bec.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Le jury, pr\u00e9sid\u00e9 par St\u00e9phane B\u00e9rub\u00e9, CMO de L\u2019Or\u00e9al Canada, se composait de:<\/span><\/p>\n<ul>\n<li class=\"p3\"><span class=\"s1\">Serge Pointet, fondateur de <a href=\"https:\/\/www.haussmannpark.com\/\" target=\"_blank\">Haussmann Park<\/a><\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">\u00c9lyse Boulet, vice-pr\u00e9sidente, service des comptes, de SVYR<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Fran\u00e7ois Canuel, vice-pr\u00e9sident, directeur g\u00e9n\u00e9ral et leader clients de\u00a0<a href=\"http:\/\/www.tamtamtbwa.com\/\" target=\"_blank\">Tam-Tam\\TBWA<\/a><\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Sylvie Charrette, vice-pr\u00e9sidente, marketing et e-business, de Nespresso<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Val\u00e9rie Sapin, directrice, marketing et innovation,\u00a0de Gaz M\u00e9tro\u00a0<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Anne-Marie Buchanan,\u00a0directrice, marketing et communications, de la Financi\u00e8re Sun Life<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Hugo Fournier, planificateur strat\u00e9gique de <a href=\"http:\/\/www.publicismontreal.ca\/\" target=\"_blank\">Publicis<\/a><\/span><\/li>\n<\/ul>\n<p class=\"p4\"><span class=\"s1\">Val\u00e9rie Sapin, pr\u00e9sidente du conseil d\u2019administration du R\u00e9seau APCM et directrice marketing et innovation chez Gaz M\u00e9tro, a prononc\u00e9 l\u2019allocution d\u2019ouverture soulignant l\u2019importance de la strat\u00e9gie marketing chez les membres du R\u00e9seau APCM. <\/span><\/p>\n<p class=\"p4\"><span class=\"s1\">Guillaume Bouchard, CEO de <a href=\"https:\/\/www.iprospect.com\/fr\/ca\/\" target=\"_blank\">iProspect Canada<\/a>, pour sa part a prononc\u00e9 quelques mots au milieu de la c\u00e9r\u00e9monie \u00e0 propos des deux concours universitaires de l\u2019APCM, la <a href=\"https:\/\/apcm.biz\/concours-strat\/releve-communications\/\" target=\"_blank\"><span class=\"s3\">Rel\u00e8ve communication<\/span><\/a> et la <a href=\"https:\/\/apcm.biz\/releve-marketing\/\" target=\"_blank\"><span class=\"s3\">Rel\u00e8ve Marketing<\/span><\/a>, pour laquelle il \u00e9tait l\u2019agence cliente avec son client Home Depot pour l\u2019\u00e9dition 2016.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Les laur\u00e9ats des grands prix par cat\u00e9gorie sont:<\/span><\/p>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Haussmann Park et Vid\u00e9otron pour \u00abLe Shakedown en r\u00e9alit\u00e9 virtuelle\u00bb, dans la cat\u00e9gorie<span class=\"Apple-converted-space\">\u00a0 <\/span>activation<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Publicis et Kijiji pour \u00abIndice Kijiji de l\u2019\u00e9conomie de seconde man\u00bb, dans la cat\u00e9gorie<span class=\"Apple-converted-space\">\u00a0 <\/span>relations publiques<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">DentsuBos et Transat pour \u00abEncan Soleil\u00bb, dans la cat\u00e9gorie Campagne saisonni\u00e8re<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Cossette et McDonald\u2019s pour \u00abMax \u00e0 Boston\u00bb, dans la cat\u00e9gorie meilleur lancement<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">DentsuBos et Cancer testiculaire Canada pour \u00abLe merveilleux monde des cuys\u00bb, dans la cat\u00e9gorie \u00e0 petit budget<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Tam-Tam\/TBWA et La Grande Guignol\u00e9e des M\u00e9dias pour \u00abQuand la pauvret\u00e9 se cache au d\u00e9tour\u00bb, dans la cat\u00e9gorie OSBL<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">OMD KMontr\u00e9al et Fido pour \u00ab360\u00bb, dans la cat\u00e9gorie services<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Tam-Tam\/TBWA et Bixi pour \u00abLes Bixistes\u00bb, dans la cat\u00e9gorie services publiques<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Cossette et SAQ pour \u00abSAQ Inspire\u00bb, dans la cat\u00e9gorie<span class=\"Apple-converted-space\">\u00a0 <\/span>utilisation du relationnel<\/span><\/li>\n<\/ul>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Touch\u00e9\u00a0! et L\u2019\u00c9quipeur pour \u00abQuand le mercure descente\u00bb, dans la cat\u00e9gorie<span class=\"Apple-converted-space\">\u00a0 <\/span>utilisation du m\u00e9dia<\/span><\/li>\n<\/ul>\n<p class=\"p5\"><span class=\"s1\">Pour consulter la liste compl\u00e8te des laur\u00e9ats, veuillez <a href=\"http:\/\/www.infopresse.com\/dossier\/2016\/10\/6\/strat-2016-le-meilleur-de-la-strategie-au-quebec\" target=\"_blank\"><span class=\"s2\">cliquer ici<\/span><\/a>.<\/span><\/p>\n<h3 class=\"p5\"><span style=\"font-size: 20px; color: #000080;\">\u00c0 propos de l&rsquo;APCM<\/span><\/h3>\n<p class=\"p5\"><span class=\"s2\"><a href=\"http:\/\/www.apcm.biz\/\" target=\"_blank\">L\u2019Association des professionnels de la communication et du marketing<\/a><\/span><span class=\"s1\"> (R\u00e9seau APCM) est la seule association qui repr\u00e9sente les individus impliqu\u00e9s dans toutes les sph\u00e8res de la communication et du marketing au Qu\u00e9bec. Sa mission est de faire de ses membres des professionnels plus comp\u00e9tents et plus engag\u00e9s dans leur milieu gr\u00e2ce des rencontres, des \u00e9v\u00e9nements et des contenus qui favorisent l\u2019\u00e9change, le r\u00e9seautage ainsi que le perfectionnement professionnel et personnel.<\/span><\/p>\n<p class=\"p5\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_35167\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/lotto-649-remporte-le-grand-prix-strat-2016\/\"  data-item_title=\"Lotto 6\/49 remporte le grand prix Strat 2016\"  data-item_date=\"2016-10-05T09:34:19-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Association des professionnels de la communication et du marketing (R\u00e9seau APCM) a d\u00e9voil\u00e9 hier les laur\u00e9ats du concours Strat lors du Gala Prix Strat, qui a r\u00e9uni plus de 250 professionnels du milieu.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_35167\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/lotto-649-remporte-le-grand-prix-strat-2016\/\"  data-item_title=\"Lotto 6\/49 remporte le grand prix Strat 2016\"  data-item_date=\"2016-10-05T09:34:19-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[117],"tags":[1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/35167"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=35167"}],"version-history":[{"count":2,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/35167\/revisions"}],"predecessor-version":[{"id":35169,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/35167\/revisions\/35169"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=35167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=35167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=35167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}