{"id":36170,"date":"2016-11-04T14:45:26","date_gmt":"2016-11-04T18:45:26","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=36170"},"modified":"2016-11-06T22:34:34","modified_gmt":"2016-11-07T03:34:34","slug":"cossette-agile-avec-les-clients","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/cossette-agile-avec-les-clients\/","title":{"rendered":"La m\u00e9thode Agile, l&rsquo;exemple chez Cossette"},"content":{"rendered":"<p><span style=\"font-size: 20px; color: #000080;\">Le\u00a03 novembre 2016, l&rsquo;agence Cossette accueillait l&rsquo;Association des professionnels de la communication et du marketing (APCM) \u00e0 ses bureaux pour un <\/span><span style=\"font-size: 20px; color: #000080;\">5 \u00e0 7. Louis Duchesne, vice-pr\u00e9sident ex\u00e9cutif et directeur g\u00e9n\u00e9ral, en a profit\u00e9 pour nous r\u00e9sumer la m\u00e9thodologie Agile, un gage de succ\u00e8s.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" class=\"wp-image-36171 aligncenter\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2016\/11\/Cossette_louis_.png\" alt=\"cossette_louis_\" width=\"421\" height=\"237\" \/><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><span style=\"font-size: 16px;\">Aujourd&rsquo;hui, tout va vite, et les campagnes sont plus complexes qu&rsquo;avant, car il y a beaucoup de possibilit\u00e9s et le num\u00e9rique prend de plus en plus de place.\u00bb\u00a0<\/span><\/p><\/blockquote>\n<p><span style=\"font-size: 16px;\">Voil\u00e0 ce qui justifie pour Cossette une m\u00e9thodologie de travail qui s&rsquo;\u00e9loigne des sentiers battus : la m\u00e9thodologie Agile. Elle inclut le client au coeur du processus. Il participe \u00e0 toutes les \u00e9tapes en toute transparence. Celui-ci voit ainsi les coulisses.<\/span><\/p>\n<blockquote><p><span style=\"font-size: 16px;\">Nous sommes \u00e0 kimono ouvert avec le client, comme le pr\u00e9cise Louis Duchesne. Nous n\u2019avons rien \u00e0 cacher et nous devons travailler en collaboration plus que jamais.\u00bb<\/span><\/p><\/blockquote>\n<p><span style=\"font-size: 16px;\">Il faut donc s&rsquo;attendre \u00e0 montrer les difficult\u00e9s et les emb\u00fbches qui peuvent se pr\u00e9senter en cours de projet. Dans cette approche, le client peut donner ses indications \u00e0 chaque \u00e9tape. Alors, toute l&rsquo;\u00e9quipe peut s&rsquo;ajuster au fur et \u00e0 mesure. Comme tout \u00e9volue continuellement, cela permet d&rsquo;avancer rapidement en gardant des liens plus personnels.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">La m\u00e9thodologie Agile mise d&rsquo;ailleurs sur l&rsquo;\u00e9quipe, la collaboration entre les divers intervenants. Le fait de travailler en groupe responsabilise chacun. Non pas en imposant quelque chose \u00e0 quelqu&rsquo;un, mais en laissant chacun d\u00e9cider de ce qu&rsquo;il peut prendre comme t\u00e2che \u00e0 accomplir dans un d\u00e9lai d\u00e9fini.<\/span><\/p>\n<p>\u00c0\u00a0noter que l&rsquo;APCM se donne rendez-vous pour l&rsquo;Ap\u00e9ro au Cirque du Soleil le 23 novembre prochain duquel Isarta est partenaire.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_36170\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cossette-agile-avec-les-clients\/\"  data-item_title=\"La m\u00e9thode Agile, l&#039;exemple chez Cossette\"  data-item_date=\"2016-11-04T14:45:26-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Louis Duchesne, vice-pr\u00e9sident ex\u00e9cutif et directeur g\u00e9n\u00e9ral, r\u00e9sume la m\u00e9thodologie Agile, un gage de succ\u00e8s. <\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_36170\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cossette-agile-avec-les-clients\/\"  data-item_title=\"La m\u00e9thode Agile, l&#039;exemple chez Cossette\"  data-item_date=\"2016-11-04T14:45:26-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":53,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,137,3],"tags":[1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/36170"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/53"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=36170"}],"version-history":[{"count":23,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/36170\/revisions"}],"predecessor-version":[{"id":36226,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/36170\/revisions\/36226"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=36170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=36170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=36170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}