{"id":48580,"date":"2017-10-17T13:30:29","date_gmt":"2017-10-17T17:30:29","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=48580"},"modified":"2017-10-17T15:10:21","modified_gmt":"2017-10-17T19:10:21","slug":"echos-de-lindustrie-evitez-les-sensations-fortes-695-000-pour-sentreprendre-bienvenue-chez-vous-a-chicago-et-du-nouveau-chez-adviso","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/echos-de-lindustrie-evitez-les-sensations-fortes-695-000-pour-sentreprendre-bienvenue-chez-vous-a-chicago-et-du-nouveau-chez-adviso\/","title":{"rendered":"\u00c9chos de l&rsquo;industrie: \u00c9vitez les sensations fortes, 695,000$ pour S\u2019Entreprendre, Bienvenue chez vous \u00e0 Chicago et du nouveau chez Adviso"},"content":{"rendered":"<p><span style=\"color: #000080; font-size: 20px;\">17 octobre 2017 &#8211; Retour sur les nouvelles qui ont marqu\u00e9 l&rsquo;industrie ces derniers jours<\/span><\/p>\n<div class=\"brdr2\"><\/div>\n<p class=\"p3\"><span class=\"s1\"><b><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.hydrosolution.com\/\" target=\"_blank\">HydroSolution<\/a><\/span> revient avec une dose d&rsquo;adr\u00e9naline: une campagne de <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/www.cossette.com\/fr\" target=\"_blank\">Cossette<\/a><\/span><\/b><\/span><\/p>\n<p class=\"p3\"><img loading=\"lazy\" class=\"aligncenter wp-image-48598 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro.png\" width=\"579\" height=\"362\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro.png 1409w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro-300x188.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro-768x480.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro-1024x640.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro-900x563.png 900w\" sizes=\"(max-width: 579px) 100vw, 579px\" \/><\/p>\n<p class=\"p4\"><span class=\"s1\">Les amateurs d\u2019adr\u00e9naline seront servis avec la nouvelle campagne d\u2019HydroSolution, expert en chauffe-eau. Pour une deuxi\u00e8me ann\u00e9e, la publicit\u00e9<\/span><span class=\"s2\">\u00a0qu\u2019a cr\u00e9\u00e9e l\u2019agence Cossette met en vedette un mordu de sensations fortes qui a finalement trouv\u00e9 la source ultime d\u2019adr\u00e9naline: un\u00a0chauffe-eau de plus de dix\u00a0ans.<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\">Sur un ton humoristique, la campagne vise \u00e0 sensibiliser les Qu\u00e9b\u00e9cois quant \u00e0 la dur\u00e9e de vie moyenne d\u2019un chauffe-eau. Ainsi, pour \u00e9viter les sensations fortes, mieux vaut agir avant qu\u2019un bris ne survienne.<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\">\u200b<\/span><span class=\"s1\">Le message t\u00e9l\u00e9 et Web de 30\u00a0secondes sera en march\u00e9 jusqu\u2019en novembre.<\/span><\/p>\n<p class=\"p3\" style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/3MvfGqZWyGA\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div class=\"brdr2\"><\/div>\n<p><strong>L\u2019\u00e9v\u00e9nement annuel de la <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/fondationlisewatier.com\/\" target=\"_blank\">Fondation Lise Watier<\/a> <\/span>r\u00e9colte 695\u00a0000\u00a0$<\/strong><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-48589 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/ChristinaLOW.jpg\" width=\"474\" height=\"316\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/ChristinaLOW.jpg 4234w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/ChristinaLOW-300x200.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/ChristinaLOW-768x512.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/ChristinaLOW-1024x683.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/ChristinaLOW-900x600.jpg 900w\" sizes=\"(max-width: 474px) 100vw, 474px\" \/><\/p>\n<p class=\"p2\"><em>De gauche \u00e0 droite: Katerine Rocheleau (Financi\u00e8re Banque Nationale), Paule Labelle (Cava Rose), Marie-Lise Andrade (Fondation Lise Watier), Martin Couture (Sanimax), Lise Watier, \u00c9lyse L\u00e9ger (Fiera Capital), Marie-Pier Therrien (Buonanotte), Nathalie Marcoux (Capinabel) et Cathy Samson (Groupe Marcelle).<\/em><\/p>\n<p class=\"p2\">Le 12\u00a0octobre, la Gare Windsor accueillait l\u2019\u00e9v\u00e9nement annuel de la Fondation Lise Watier, une soir\u00e9e empreinte de magie dont le th\u00e8me, en r\u00e9f\u00e9rence aux contr\u00e9es scandinaves, invitait au voyage. Sous la pr\u00e9sidence d\u2019honneur de monsieur Martin Couture, pr\u00e9sident et chef de la direction de Sanimax, l\u2019\u00e9v\u00e9nement a accueilli plus de 700\u00a0convives et a permis d\u2019amasser la somme historique de 695\u00a0000\u00a0$ nets!<\/p>\n<p class=\"p3\"><i><\/i>Les sommes amass\u00e9es serviront \u00e0 financer le nouveau programme S\u2019Entreprendre<b> <\/b>de la Fondation Lise Watier.<b> <\/b>Ce programme innovant et unique permet de stimuler la fibre entrepreneuriale et d\u2019encourager l\u2019\u00e9ducation chez les femmes dans le besoin, en leur offrant des formations concr\u00e8tes et un accompagnement personnalis\u00e9 afin de les outiller vers l\u2019autonomie financi\u00e8re. Toutefois, au-del\u00e0 de l\u2019aspect financier, le programme S\u2019entreprendre travaille \u00e0 redonner \u00e0 chacune de ces femmes fiert\u00e9 et confiance afin qu\u2019elles puissent b\u00e2tir pour elles et leurs enfants, une vie \u00e0 la hauteur de leurs esp\u00e9rances et leurs talents.<\/p>\n<div class=\"brdr2\"><\/div>\n<p><b><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.choosechicago.com\/fr-ca\/\" target=\"_blank\">Choose Chicago<\/a>\u00a0<\/span>inaugure ses plateformes num\u00e9riques en fran\u00e7ais au Canada<\/b><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-48581 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/NAVY-PIER-264.jpg\" width=\"496\" height=\"331\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/NAVY-PIER-264.jpg 4000w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/NAVY-PIER-264-300x200.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/NAVY-PIER-264-768x513.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/NAVY-PIER-264-1024x684.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/NAVY-PIER-264-900x601.jpg 900w\" sizes=\"(max-width: 496px) 100vw, 496px\" \/><\/p>\n<p class=\"p3\">L\u2019organisme officiel de promotion touristique de Chicago, Choose Chicago, lance aujourd\u2019hui sa page Facebook franco-canadienne (<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.facebook.com\/ChooseChicagoCA\/?brand_redir=41187252756\" target=\"_blank\">@ChooseChicago<\/a><\/span>) et la version fran\u00e7aise de son site Web (<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/www.choosechicago.com\/fr-ca\" target=\"_blank\">http:\/\/www.choosechicago.com\/fr-ca<\/a><\/span>) pour attirer davantage de voyageurs canadiens dans cette ville de l\u2019Illinois.<\/p>\n<p class=\"p3\">L\u2019ajout de ces plateformes s\u2019inscrit dans la plus r\u00e9cente campagne internationale de Choose Chicago, \u00abBienvenue chez vous\u00bb (en anglais, \u00abWelcome Home\u00bb), qui cible aussi d\u2019autres pays, notamment la Chine, le Japon, le Mexique, le Br\u00e9sil, l\u2019Allemagne et la France. \u00abBienvenue chez vous\u00bb se fonde sur la pr\u00e9misse que chez soi, ce n&rsquo;est pas forc\u00e9ment un lieu, mais plut\u00f4t un sentiment qui nous habite. \u00c0 Chicago, les visiteurs se sentent chez eux et bienvenus, peu importe ce qu\u2019ils viennent y chercher.<\/p>\n<p class=\"p3\">La campagne internationale pr\u00e9voit \u00e9galement des activit\u00e9s de lancement dans les m\u00e9dias sociaux suivies de visites d\u2019influenceurs \u00e0 Chicago et de campagnes interactives.<\/p>\n<p class=\"p3\">Le Canada repr\u00e9sente le plus gros bassin international de visiteurs pour Chicago. En 2016, la ville a accueilli 448\u00a0000\u00a0visiteurs canadiens, dont environ 14\u00a0% proviendraient du Qu\u00e9bec.<\/p>\n<p class=\"p3\">Choose Chicago a choisi de s&rsquo;associer \u00e0 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/citoyenoptimum.com\/\" target=\"_blank\">Citoyen Optimum<\/a> <\/span>pour l&rsquo;accompagner dans ses efforts de communication num\u00e9rique dans le march\u00e9 franco-canadien.<\/p>\n<p class=\"p3\">\n<div class=\"brdr2\"><\/div>\n<p><strong><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/www.adviso.ca\/\" target=\"_blank\">Adviso<\/a><\/span> accueille Charles Delannoy<\/strong><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-48583 size-full\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/charles.png\" width=\"376\" height=\"275\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/charles.png 376w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/charles-300x219.png 300w\" sizes=\"(max-width: 376px) 100vw, 376px\" \/><\/p>\n<p>Adviso est heureux d\u2019accueillir <strong>Charles Delannoy<\/strong> en tant que Consultant dans l\u2019\u00e9quipe de Transformation Num\u00e9rique! Charles d\u00e9tient un baccalaur\u00e9at en gestion des technologies de l\u2019information du Reims Management School et une ma\u00eetrise en technologies de l\u2019information de HEC.<\/p>\n<p>Charles a \u0153uvr\u00e9 au sein de Cossette pendant 7\u00a0ans en tant que Directeur des affaires \u00e9lectroniques avant son arriv\u00e9e chez Adviso. Il a aussi contribu\u00e9 au d\u00e9veloppement du Centre de Comp\u00e9tences en Intelligence d\u2019affaires de la Banque Laurentienne du Canada durant les trois derni\u00e8res ann\u00e9es. De par son parcours acad\u00e9mique et ses exp\u00e9riences professionnelles, Charles a \u00e0 c\u0153ur de trouver les mots justes pour accompagner et mettre en relation diff\u00e9rentes parties prenantes dans un contexte de transformation num\u00e9rique.<\/p>\n<p>L&rsquo;\u00e9quipe d&rsquo;Adviso lui souhaite la bienvenue!<\/p>\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_48580\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/echos-de-lindustrie-evitez-les-sensations-fortes-695-000-pour-sentreprendre-bienvenue-chez-vous-a-chicago-et-du-nouveau-chez-adviso\/\"  data-item_title=\"\u00c9chos de l&#039;industrie: \u00c9vitez les sensations fortes, 695,000$ pour S\u2019Entreprendre, Bienvenue chez vous \u00e0 Chicago et du nouveau chez Adviso\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro-1024x640.png\"  data-item_date=\"2017-10-17T13:30:29-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Cossette, HydroSolution, La Fondation Lise Watier, Choose Chicago, Citoyen Optimum, Adviso.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_48580\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/echos-de-lindustrie-evitez-les-sensations-fortes-695-000-pour-sentreprendre-bienvenue-chez-vous-a-chicago-et-du-nouveau-chez-adviso\/\"  data-item_title=\"\u00c9chos de l&#039;industrie: \u00c9vitez les sensations fortes, 695,000$ pour S\u2019Entreprendre, Bienvenue chez vous \u00e0 Chicago et du nouveau chez Adviso\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2017\/10\/hydro-1024x640.png\"  data-item_date=\"2017-10-17T13:30:29-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":48598,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,117],"tags":[1472,186,1487,1490],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/48580"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=48580"}],"version-history":[{"count":14,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/48580\/revisions"}],"predecessor-version":[{"id":48612,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/48580\/revisions\/48612"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/48598"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=48580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=48580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=48580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}