{"id":51838,"date":"2018-02-08T14:30:04","date_gmt":"2018-02-08T19:30:04","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=51838"},"modified":"2018-02-08T16:48:41","modified_gmt":"2018-02-08T21:48:41","slug":"echos-de-lindustrie-le-retour-de-la-becboutique-la-nouvelle-image-de-sid-lee-autres-campagnes-et-nominations","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/echos-de-lindustrie-le-retour-de-la-becboutique-la-nouvelle-image-de-sid-lee-autres-campagnes-et-nominations\/","title":{"rendered":"\u00c9chos de l&rsquo;industrie: le retour de la becboutique, la nouvelle image de Sid Lee, autres campagnes et nominations"},"content":{"rendered":"<p><span style=\"font-size: 20px; color: #000080;\">8 f\u00e9vrier 2018 &#8211; Retour sur les nouvelles qui ont marqu\u00e9 l&rsquo;industrie ces derniers jours<\/span><\/p>\n<div class=\"brdr2\"><\/div>\n<p class=\"p1\"><span class=\"s1\"><b>La <a href=\"https:\/\/becboutique.myshopify.com\/?utm_source=Master+List+2017&amp;utm_campaign=7fa1aa4f48-EMAIL_CAMPAIGN_2018_02_07&amp;utm_medium=email&amp;utm_term=0_0c25e8e131-7fa1aa4f48-30016513&amp;mc_cid=7fa1aa4f48&amp;mc_eid=909b66d4ad\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">becboutique<\/span><\/a> revient pour la Saint-Valentin<\/b><\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51841 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/valentin.png\" alt=\"\" width=\"607\" height=\"203\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/valentin.png 1408w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/valentin-300x100.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/valentin-768x257.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/valentin-1024x343.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/valentin-900x301.png 900w\" sizes=\"(max-width: 607px) 100vw, 607px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">Magasinez vos cadeaux sur la <span class=\"s2\">becboutique<\/span> pour votre moiti\u00e9 et aidez\u00a0\u00e0 remettre un de\u00a0vos coll\u00e8gues de l&rsquo;industrie sur pied.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">La becboutique sera ouverte du 7\u00a0f\u00e9vrier au 16\u00a0f\u00e9vrier (pour ceux qui f\u00eatent\u00a0la Saint-Valentin durant la fin de semaine YAY!).<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">La becboutique est une campagne de financement au profit du <a href=\"https:\/\/le-bec.org\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">B\u00e9n\u00e9volat d\u2019Entraide aux Communicateurs (BEC)<\/span><\/a><\/span><span class=\"s1\">\u00a0qui prend la forme d\u2019une boutique en ligne \u00e9ph\u00e9m\u00e8re. Les produits mis en vente, gracieusement offerts par les g\u00e9n\u00e9reux donateurs, permettent d\u2019offrir \u00e0 petits prix des cadeaux pour les gens qu\u2019on aime.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><\/p>\n<div class=\"brdr2\"><\/div>\n<p><\/span><\/p>\n<p><strong><a href=\"https:\/\/sidlee.com\/fr\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">Sid Lee<\/span><\/a> \u00e9volue<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51839 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Sidlee_photo2.jpg\" alt=\"\" width=\"609\" height=\"343\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Sidlee_photo2.jpg 4000w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Sidlee_photo2-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Sidlee_photo2-768x432.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Sidlee_photo2-1024x576.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Sidlee_photo2-900x506.jpg 900w\" sizes=\"(max-width: 609px) 100vw, 609px\" \/><\/p>\n<p class=\"p1\">Sid Lee entre dans une nouvelle \u00e8re, et place la collaboration et l\u2019exp\u00e9rience humaine au coeur de sa nouvelle plateforme de marque.<\/p>\n<p class=\"p2\">\u00c0 titre d\u2019\u00e9quipe multidisciplinaire de cr\u00e9ateurs de marques pour l\u2019avenir, Sid Lee vise \u00e0 stimuler l&rsquo;industrie \u00e0 l\u2019\u00e9chelle mondiale. En se tournant vers l\u2019avenir, Sid Lee s\u2019engage \u00e0 am\u00e9liorer encore plus son approche en adoptant une culture de collectivisme et de collaboration. L&rsquo;agence est fi\u00e8re de pr\u00e9senter officiellement sa nouvelle identit\u00e9 et vision d\u2019affaires afin de continuer \u00e0 cr\u00e9er un produit cr\u00e9atif et des solutions num\u00e9riques qui comptent vraiment.<\/p>\n<p class=\"p2\">La nouvelle plateforme de marque plus accessible de Sid Lee a \u00e9t\u00e9 dirig\u00e9e par Philippe Meunier, chef de la cr\u00e9ation et cofondateur. Elle adopte d\u00e9sormais un visage plus humain, inclusif, et artistique.<\/p>\n<p class=\"p2\">Fond\u00e9e sur le collectivisme, Sid Lee va continuer de pousser son mod\u00e8le d\u2019affaires encore plus loin au moyen d\u2019une croissance organique et de nouvelles acquisitions. En tant que membre de kyu collective, nous continuerons d\u2019aider \u00e0 propulser l\u2019\u00e9conomie et la soci\u00e9t\u00e9 vers l\u2019avant aux c\u00f4t\u00e9s de partenaires comme IDEO, SYPartners et BeWorks.<\/p>\n<p class=\"p2\">La nouvelle plateforme Sid Lee comprend \u00e0 la fois un logo, une signature, un site Web et une <em>video reel,<\/em> laquelle pr\u00e9sente un nouveau langage visuel et une approche qui place l\u2019humain au coeur de ce que nous faisons.<\/p>\n<p class=\"p1\"><span class=\"s1\"><i>Cr\u00e9dit photo : Alex Blouin<\/i><\/span><\/p>\n<p class=\"p2\"><span style=\"font-size: 20px;\"><a href=\"https:\/\/sidlee.com\/fr\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000080;\">Visitez le nouveau site en cliquant ici.<\/span><\/a><\/span><\/p>\n<p class=\"p2\" style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/GfnCrppuEbU\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div class=\"brdr2\"><\/div>\n<p class=\"p1\"><span class=\"s1\"><b>Du BBQ \u00e0 l&rsquo;ann\u00e9e avec <a href=\"https:\/\/bbqquebec.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">BBQ Qu\u00e9bec<\/span><\/a>\u00a0<\/b><\/span><span class=\"s1\"><b>et\u00a0<a href=\"http:\/\/www.tharacommunications.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">Thara Communications<\/span><\/a><\/b><\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51847 size-full\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/bbq.png\" alt=\"\" width=\"560\" height=\"208\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/bbq.png 560w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/bbq-300x111.png 300w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">BBQ Qu\u00e9bec<\/span><span class=\"s2\"> a choisi la firme de relations publiques Thara Communications afin de faire rayonner l\u2019entreprise, ses succursales, ses experts BBQ et ses produits dans les m\u00e9dias pour l\u2019ann\u00e9e 2018.\u00a0 L\u2019entreprise familiale qu\u00e9b\u00e9coise en pleine ascension aura une ann\u00e9e 2018 sous le signe de la nouveaut\u00e9. L&rsquo;entreprise\u00a0a vu le jour dans la ville de Qu\u00e9bec en 2014 lorsque les fr\u00e8res Max et JP Lavoie ont d\u00e9cid\u00e9 de suivre leur passion et d\u2019ouvrir un premier magasin 100\u00a0% BBQ. Ils n\u2019offrent pas seulement des BBQ de qualit\u00e9 sup\u00e9rieure et des accessoires, ils font aussi la promotion du mode de vie \u00ab\u00a0BBQ \u00e0 l\u2019ann\u00e9e\u00a0\u00bb. Quatre\u00a0ans plus tard, leur passion contagieuse s\u2019est r\u00e9pandue \u00e0 travers leurs trois\u00a0succursales, bient\u00f4t quatre, et\u00a0dans plus de 100 d\u00e9taillants partenaires. Ils proposent une vari\u00e9t\u00e9 de produits alimentaires, d\u2019accessoires et de combustibles qui compl\u00e8tent merveilleusement leur gamme de BBQ et de fumoirs qui sont utilis\u00e9s 365 jours par ann\u00e9e dans une seule et unique saison: la saison du BBQ.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">L\u2019\u00e9quipe Thara Communications est heureuse d\u2019avoir \u00e9t\u00e9 choisie pour faire rayonner BBQ Qu\u00e9bec et ses entrepreneurs passionn\u00e9s!\u00a0 Notre mission sera de donner envie \u00e0 tous de manger du BBQ \u00e0 l\u2019ann\u00e9e!<\/span><\/p>\n<div class=\"brdr2\"><\/div>\n<p><strong>Du nouveau \u00e0 l&rsquo;<a href=\"http:\/\/www.indexwebmarketing.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">Agence<\/span>\u00a0<span style=\"color: #3366ff;\">Index<\/span><\/a><\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51843 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Eva.jpg\" alt=\"\" width=\"299\" height=\"300\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Eva.jpg 598w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Eva-300x300.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Eva-144x144.jpg 144w\" sizes=\"(max-width: 299px) 100vw, 299px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">Afin de pallier la croissance acc\u00e9l\u00e9r\u00e9e de l&rsquo;entreprise, <span class=\"s2\">Agence Index<\/span> a nomin\u00e9: <b>Eva Dieudonn\u00e9 <\/b>(sur la photo ci-haut), coordinatrice aux communications et marketing. Diplom\u00e9e d\u2019un master\u00a02 en affaires internationales \u00e0 l\u2019European Business School, elle assurera d&rsquo;accro\u00eetre la visibilit\u00e9 de l\u2019agence et la promotion des produits et services.<\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51844 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie.jpg\" alt=\"\" width=\"283\" height=\"283\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie.jpg 3448w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie-300x300.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie-768x768.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie-1024x1024.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie-144x144.jpg 144w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Stefanie-900x900.jpg 900w\" sizes=\"(max-width: 283px) 100vw, 283px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>St\u00e9fanie Robitaille <\/b>(sur la photo ci-haut), strat\u00e8ge, Marketing Web: elle devra concevoir et g\u00e9rer les campagnes de publicit\u00e9 en ligne ainsi que des projets SEO pour les clients d&rsquo;Index.<\/span><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51845 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Klenn.jpg\" alt=\"\" width=\"323\" height=\"242\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Klenn.jpg 2592w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Klenn-300x225.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Klenn-768x576.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Klenn-1024x768.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Klenn-900x675.jpg 900w\" sizes=\"(max-width: 323px) 100vw, 323px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>Kenn Tran <\/b>(sur la photo ci-haut), devient coordinateur administratif. Form\u00e9 en comptabilit\u00e9 \u00e0 l&rsquo;UQAM, Kenn Tran \u00e9paule l&rsquo;\u00e9quipe sur le contr\u00f4le de l&rsquo;administration et la gestion financi\u00e8re.<\/span><\/p>\n<p class=\"p1\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_51838\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  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size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>B\u00e9n\u00e9volat d\u2019Entraide aux Communicateurs (BEC), Sid Lee, BBQ Qu\u00e9bec, Thara Communications, Index.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_51838\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  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