{"id":51911,"date":"2018-02-09T14:10:54","date_gmt":"2018-02-09T19:10:54","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=51911"},"modified":"2018-02-09T16:49:37","modified_gmt":"2018-02-09T21:49:37","slug":"les-evenements-communication-et-marketing-de-la-semaine-16","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-evenements-communication-et-marketing-de-la-semaine-16\/","title":{"rendered":"Les \u00e9v\u00e9nements communication et marketing de la semaine"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>13 f\u00e9vrier 2018<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51914 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/cid_FAC8535A-EF37-42AF-A2C6-5996CC470492-e1461071749508.jpg\" alt=\"\" width=\"448\" height=\"214\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/cid_FAC8535A-EF37-42AF-A2C6-5996CC470492-e1461071749508.jpg 638w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/cid_FAC8535A-EF37-42AF-A2C6-5996CC470492-e1461071749508-300x143.jpg 300w\" sizes=\"(max-width: 448px) 100vw, 448px\" \/><\/p>\n<h2 class=\"post-tile entry-title\" style=\"text-align: center;\"><span style=\"font-size: 24px; color: #000080;\"><strong>Google Adwords: Les bases<\/strong><\/span><\/h2>\n<p>La comp\u00e9tition sur le web est de plus en plus forte et n\u00e9cessite de la cr\u00e9ativit\u00e9 et de la m\u00e9thode pour parvenir \u00e0\u00a0<strong>se d\u00e9marquer<\/strong>\u00a0et \u00e0\u00a0<strong>vendre<\/strong>.<\/p>\n<p>La publicit\u00e9 sur\u00a0<strong>Google Adwords<\/strong>\u00a0est un bon moyen d\u2019occuper rapidement les\u00a0<strong>premi\u00e8res positions<\/strong>\u00a0des engins de recherche mais s\u2019av\u00e8re tr\u00e8s risqu\u00e9e si les campagnes sont mal param\u00e9tr\u00e9es ou mal g\u00e9r\u00e9es.<\/p>\n<p>Nous allons donc \u00e9tudier le fonctionnement de Google Adwords afin d\u2019<strong>acqu\u00e9rir un<\/strong>\u00a0<strong>maximum des clients<\/strong>\u00a0tout en<strong>r\u00e9duisant les co\u00fbts publicitaires.<\/strong><\/p>\n<p><strong>Objectifs de la formation<\/strong><\/p>\n<p>Nous apprendrons \u00e0\u00a0:<\/p>\n<ul>\n<li><strong>Ma\u00eetriser<\/strong>\u00a0l\u2019interface de\u00a0<strong>Google Adwords<\/strong>\u00a0et son fonctionnement<\/li>\n<li>Cr\u00e9er et g\u00e9rer des\u00a0<strong>campagnes de publicit\u00e9 efficacement<\/strong><\/li>\n<li><strong>Structurer<\/strong>\u00a0les campagnes &amp; groupes d\u2019annonces, d\u00e9finir et optimiser leur budget<\/li>\n<li>R\u00e9diger des\u00a0<strong>annonces percutantes<\/strong>\u00a0tout en respectant les contraintes d\u2019Adwords<\/li>\n<li><strong>Optimiser les performances<\/strong>\u00a0des campagnes afin de baisser le co\u00fbt d\u2019acquisition de vos clients<\/li>\n<\/ul>\n<p><strong>Public cible<\/strong><\/p>\n<p>Toute personne qui\u00a0travaille dans le web et d\u00e9sire ma\u00eetriser\u00a0<strong>Google Adwords.<\/strong><\/p>\n<p><strong><span style=\"color: #000080;\">Niveau <\/span><\/strong><\/p>\n<p>D\u00e9butant \u00e0 interm\u00e9diaire<\/p>\n<p><strong><span style=\"color: #000080;\">Quand?<\/span><\/strong><\/p>\n<p>Le 13 f\u00e9vrier 2018 de 8 h 30 \u00e0 12 h<\/p>\n<p><strong><span style=\"color: #000080;\">O\u00f9?<\/span><\/strong><\/p>\n<p>329 Rue de la Commune Ouest, Suite 201 (2e \u00e9tage)<\/p>\n<p>Prix en sp\u00e9cial:<br \/>\n<a href=\"https:\/\/www.eventbrite.ca\/e\/google-adwords-les-bases-tickets-40851099739\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">249$<\/span><\/a><\/p>\n<p>Prix r\u00e9gulier:<br \/>\n<a href=\"https:\/\/www.eventbrite.ca\/e\/google-adwords-les-bases-tickets-40851099739\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">299$<\/span><\/a><\/p>\n<div>\n<div>\n<p><span style=\"font-size: 20px;\"><a href=\"https:\/\/www.eventbrite.ca\/e\/google-adwords-les-bases-tickets-40851099739\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000080;\">Informations et inscriptions ici.<\/span><\/a><\/span><\/p>\n<\/div>\n<div>\n<div>\n<div class=\"brdr2\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"text-align: center;\"><strong>13 f\u00e9vrier 2018<\/strong><\/div>\n<div><\/div>\n<div style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51915 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_115243667_XS.jpg\" alt=\"\" width=\"376\" height=\"251\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_115243667_XS.jpg 424w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_115243667_XS-300x200.jpg 300w\" sizes=\"(max-width: 376px) 100vw, 376px\" \/><\/div>\n<div style=\"text-align: center;\">\n<h2 class=\"post-tile entry-title\"><span style=\"font-size: 24px; color: #000080;\"><strong>Google Adwords: Avanc\u00e9<\/strong><\/span><\/h2>\n<p style=\"text-align: left;\">Nous savons \u00e0 l\u2019heure actuelle que\u00a0<strong>92,9 %<\/strong>\u00a0des internautes utilisent le moteur de recherche Google, ce qui repr\u00e9sente un grand chiffre par rapport aux 33 millions de personnes qui utilisent activement internet au Canada. Ce qui nous am\u00e8ne au constat suivant\u00a0: le web est devenu la plus grande et la\u00a0<strong>plus importante<\/strong><strong>plateforme de commerce<\/strong>\u00a0au monde.<\/p>\n<p style=\"text-align: left;\">Pour avoir sa place dans cette plateforme, votre site doit figurer dans la\u00a0<strong>premi\u00e8re page<\/strong>\u00a0de r\u00e9sultats de moteurs de recherches. L\u2019une des fa\u00e7ons les plus simples, rapides et fiables de figurer en premi\u00e8re page est Google Adwords.<\/p>\n<p style=\"text-align: left;\">Durant cette formation, vous apprendrez\u00a0<strong>les subtilit\u00e9s<\/strong>qu\u2019offre Google Adwords lors de la cr\u00e9ation et de la structuration de campagnes\u00a0pour vous permettre d\u2019utiliser cet outil\u00a0<strong>au maximum de ces capacit\u00e9s<\/strong>.<\/p>\n<p style=\"text-align: left;\"><strong>Objectifs de la formation<\/strong><\/p>\n<p style=\"text-align: left;\">Th\u00e9orie<\/p>\n<ul style=\"text-align: left;\">\n<li>Les avantages li\u00e9s \u00e0 l\u2019utilisation de Google Adwords<\/li>\n<li>D\u00e9celer les pistes d\u2019optimisation<\/li>\n<li>M\u00e9thodologie de structure d\u2019une campagne Adwords<\/li>\n<\/ul>\n<p style=\"text-align: left;\">Pratique<\/p>\n<ul style=\"text-align: left;\">\n<li>Param\u00e9trage de la campagne<\/li>\n<li>Les diff\u00e9rents r\u00e9seaux sur Google adwords (display,remarketing)<\/li>\n<li>Analyse des r\u00e9sultats<\/li>\n<li>Adwords Editor<\/li>\n<\/ul>\n<p style=\"text-align: left;\"><strong>Public cible<\/strong><\/p>\n<p style=\"text-align: left;\">Vous travaillez d\u00e9j\u00e0 avec Google Adwords, mais vous souhaitez vous\u00a0<strong>perfectionner<\/strong>\u00a0? Certains \u00e9l\u00e9ments de cet outil vous semblent encore flous? Cette formation est pour vous.<\/p>\n<p style=\"text-align: left;\"><strong><span style=\"color: #000080;\">Niveau<\/span><\/strong><\/p>\n<p style=\"text-align: left;\">Interm\u00e9diaire \u00e0 avanc\u00e9<\/p>\n<p style=\"text-align: left;\"><strong><span style=\"color: #000080;\">Quand?<\/span><\/strong><\/p>\n<p style=\"text-align: left;\">Le 13 f\u00e9vrier 2018 de 13 h 30 \u00e0 17 h<\/p>\n<p style=\"text-align: left;\"><strong><span style=\"color: #000080;\">O\u00f9?<\/span><\/strong><\/p>\n<p style=\"text-align: left;\">329 Rue de la Commune Ouest, Suite 201 (2e \u00e9tage)<\/p>\n<p style=\"text-align: left;\">Prix en sp\u00e9cial:<br \/>\n<a href=\"https:\/\/www.eventbrite.ca\/e\/google-adwords-avance-tickets-40146050919\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">249$<\/span><\/a><\/p>\n<p style=\"text-align: left;\">Prix r\u00e9gulier:<br \/>\n<span style=\"color: #3366ff;\"><a href=\"https:\/\/www.eventbrite.ca\/e\/google-adwords-avance-tickets-40146050919\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">299$<\/span><\/a><\/span><\/p>\n<\/div>\n<div style=\"text-align: left;\">\n<div>\n<div>\n<p><span style=\"font-size: 20px; color: #000080;\"><a href=\"https:\/\/www.eventbrite.ca\/e\/google-adwords-avance-tickets-40146050919\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000080;\">Informations et inscriptions ici.<\/span><\/a><\/span><\/p>\n<\/div>\n<div>\n<div>\n<div class=\"brdr2\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"text-align: center;\"><strong>14 f\u00e9vrier 2018<\/strong><\/div>\n<div style=\"text-align: center;\"><\/div>\n<div><img loading=\"lazy\" class=\"alignnone wp-image-51916 aligncenter\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/data-et-prog_1504127994-768x221.jpg\" alt=\"\" width=\"587\" height=\"169\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/data-et-prog_1504127994-768x221.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/data-et-prog_1504127994-768x221-300x86.jpg 300w\" sizes=\"(max-width: 587px) 100vw, 587px\" \/><\/div>\n<\/div>\n<div style=\"text-align: center;\">\n<h2 class=\"cat_article_title\"><span style=\"font-size: 24px; color: #000080;\"><strong>FORUM DATA ET PROGRAMMATIQUE<\/strong><\/span><\/h2>\n<p class=\"conference-subtitle\" style=\"text-align: left;\">Achats automatis\u00e9s: les derni\u00e8res tendances.<\/p>\n<p style=\"text-align: left;\">Ce n\u2019est un secret pour personne, la programmatique transforme l\u2019industrie publicitaire de mani\u00e8re drastique. Les avanc\u00e9es dans le domaine, que cela soit au niveau de la vid\u00e9o, de la mobilit\u00e9 ou de l\u2019affichage, sont impressionnantes.<\/p>\n<p style=\"text-align: left;\">&gt; T\u00e9l\u00e9vision, radio, plateformes mobiles\u00a0: quelles sont les plus r\u00e9centes tendances de l\u2019industrie\u00a0?<br \/>\n&gt; Dans quelles mesures la programmatique permet-elle d\u2019am\u00e9liorer l\u2019exp\u00e9rience utilisateur\u00a0?<br \/>\n&gt; Comment r\u00e9cup\u00e9rer, trier, analyser et employer les donn\u00e9es afin de planifier efficacement les campagnes\u00a0m\u00e9dias\u00a0?<\/p>\n<p style=\"text-align: left;\">Des experts locaux et internationaux r\u00e9pondront \u00e0 ces questions, et feront du m\u00eame coup l\u2019\u00e9tat des\u00a0lieux de l\u2019industrie. Ce sont \u00e9galement les meilleures pratiques, en termes de programmatique, qui seront mises de l\u2019avant.<\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000080;\"><strong>O\u00f9?<\/strong><\/span><\/p>\n<p style=\"text-align: left;\"><strong id=\"gm-title\">Soci\u00e9t\u00e9 des arts technologiques<\/strong><br \/>\n<span id=\"gm-address\">1201 Boul. St-Laurent<br \/>\nMontr\u00e9al, Qu\u00e9bec, H2X 2S6<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000080;\"><strong>Quand?<\/strong><\/span><\/p>\n<p style=\"text-align: left;\">Le mercredi 14 f\u00e9vrier 2018 de 8 h 30 \u00e0 17 h<\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px;\"><a href=\"https:\/\/billetterie.infopresse.com\/evenement\/3afb688b-1e78-4448-b27c-30d6326259ab?_ga=2.32891127.834768553.1511895796-451548653.1423672545&amp;_ga=2.32891127.834768553.1511895796-451548653.1423672545\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000080;\">Informations<\/span> <span style=\"color: #000080;\">et inscriptions ici.<\/span><\/a><\/span><\/p>\n<\/div>\n<div style=\"text-align: left;\">\n<div>\n<div class=\"brdr2\"><\/div>\n<p style=\"text-align: center;\"><strong>15 f\u00e9vrier 2018\u00a0<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone wp-image-51917 \" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_93877435_S-long.jpg\" alt=\"\" width=\"386\" height=\"297\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_93877435_S-long.jpg 900w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_93877435_S-long-300x231.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/02\/Fotolia_93877435_S-long-768x591.jpg 768w\" sizes=\"(max-width: 386px) 100vw, 386px\" \/><\/p>\n<h2 class=\"post-tile entry-title\" style=\"text-align: center;\"><span style=\"font-size: 24px; color: #000080;\"><strong>Email Marketing : d\u00e9velopper ses ventes et fid\u00e9liser sa client\u00e8le<\/strong><\/span><\/h2>\n<p>Saviez-vous que le retour sur investissement des actions d\u2019<strong>email marketing<\/strong>\u00a0est 3 fois plus \u00e9lev\u00e9 que tout autre type de campagne marketing num\u00e9rique ? Le marketing par courriel fait partie de notre quotidien et reste aujourd\u2019hui\u00a0<strong>le moyen le plus efficace pour prospecter, fid\u00e9liser et d\u00e9velopper ses ventes.<\/strong><\/p>\n<p>Dans cet oc\u00e9an de courriels et d\u2019infolettres envoy\u00e9s et re\u00e7us chaque jour, il faut d\u00e9sormais\u00a0<strong>se d\u00e9marquer et \u00e9tablir une strat\u00e9gie<\/strong>\u00a0pour attirer l\u2019attention de vos prospects et \u00e9viter que votre message ne soit consid\u00e9r\u00e9 comme du spam.<\/p>\n<p>Dans cette formation, vous apprendrez \u00e0 utiliser l\u2019email marketing en respectant la<strong>\u00a0loi canadienne anti-pourriel (C-28)<\/strong>\u00a0et en maximisant le taux d\u2019ouverture de vos campagnes.<\/p>\n<p>Vous apprendrez aussi comment optimiser votre\u00a0<strong>strat\u00e9gie de communication<\/strong>\u00a0par courriel afin de fid\u00e9liser votre client\u00e8le et d\u00e9velopper vos ventes. Enfin, vous d\u00e9couvrirez quelles sont les nouvelles techniques utilis\u00e9es en 2018 par les professionnels de l\u2019email marketing.<\/p>\n<p>L\u2019objectif de cette formation est d\u2019aborder le marketing par courriel dans son ensemble en passant\u00a0<strong>de la th\u00e9orie \u00e0 la pratique<\/strong>\u00a0en analysant des exemples concrets de campagnes qui ont eu du succ\u00e8s. Vous pourrez aussi obtenir des\u00a0<strong>conseils personnalis\u00e9s<\/strong>\u00a0afin d\u2019am\u00e9liorer vos campagnes ainsi que votre strat\u00e9gie.<\/p>\n<p><span style=\"color: #000080;\"><strong>Niveau<\/strong><\/span><\/p>\n<p>D\u00e9butant et interm\u00e9diaire<\/p>\n<p><strong><span style=\"color: #000080;\">Quand?<\/span><\/strong><\/p>\n<p>Le 15 f\u00e9vrier 2018 de 8 h 30 \u00e0 12 h<\/p>\n<p><strong><span style=\"color: #000080;\">O\u00f9?<\/span><\/strong><\/p>\n<p>329 Rue de la Commune Ouest, Suite 201 (2e \u00e9tage<\/p>\n<p>Prix en sp\u00e9cial:<br \/>\n<a href=\"https:\/\/www.eventbrite.ca\/e\/email-marketing-developper-ses-ventes-et-fideliser-sa-clientele-tickets-40872837758\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">249$<\/span><\/a><\/p>\n<p>Prix r\u00e9gulier:<br \/>\n<a href=\"https:\/\/www.eventbrite.ca\/e\/email-marketing-developper-ses-ventes-et-fideliser-sa-clientele-tickets-40872837758\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">299$<\/span><\/a><\/p>\n<div>\n<p><span style=\"font-size: 20px; color: #000080;\"><a href=\"https:\/\/www.eventbrite.ca\/e\/email-marketing-developper-ses-ventes-et-fideliser-sa-clientele-tickets-40872837758\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000080;\">Informations et inscriptions ici.<\/span><\/a><\/span><\/p>\n<\/div>\n<div>\n<div>\n<div class=\"brdr2\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_51911\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-evenements-communication-et-marketing-de-la-semaine-16\/\"  data-item_title=\"Les \u00e9v\u00e9nements communication et marketing de la semaine\"  data-item_date=\"2018-02-09T14:10:54-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Voyez notre s\u00e9lection d&rsquo;\u00e9v\u00e9nements de la semaine: Google Adwords: Les bases; Google Adwords: Avanc\u00e9; FORUM DATA ET PROGRAMMATIQUE; Email Marketing: d\u00e9velopper ses ventes et fid\u00e9liser sa client\u00e8le.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_51911\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-evenements-communication-et-marketing-de-la-semaine-16\/\"  data-item_title=\"Les \u00e9v\u00e9nements communication et marketing de la semaine\"  data-item_date=\"2018-02-09T14:10:54-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[115],"tags":[206,1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/51911"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=51911"}],"version-history":[{"count":13,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/51911\/revisions"}],"predecessor-version":[{"id":51913,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/51911\/revisions\/51913"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=51911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=51911"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=51911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}