{"id":56592,"date":"2018-07-03T11:31:53","date_gmt":"2018-07-03T15:31:53","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=56592"},"modified":"2018-07-03T11:31:53","modified_gmt":"2018-07-03T15:31:53","slug":"cossette-et-mcdonalds-pensent-aux-demenagements-des-quebecois","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/cossette-et-mcdonalds-pensent-aux-demenagements-des-quebecois\/","title":{"rendered":"Cossette et McDonald&rsquo;s pensent aux d\u00e9m\u00e9nagements des Qu\u00e9b\u00e9cois"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter  wp-image-56594\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-Bon-demenagement2-300x188.jpg\" alt=\"\" width=\"709\" height=\"444\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-Bon-demenagement2-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-Bon-demenagement2-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-Bon-demenagement2-1024x640.jpg 1024w\" sizes=\"(max-width: 709px) 100vw, 709px\" \/><\/p>\n<p><span style=\"font-size: 12px; color: #999999;\">3 juillet 2018<\/span><\/p>\n<p><span class=\"s1\" style=\"color: #000080; font-size: 20px;\">Pour souligner la journ\u00e9e officielle des d\u00e9m\u00e9nagements au Qu\u00e9bec, le 1er juillet, McDonald\u2019s Canada et <a href=\"http:\/\/cossette.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">Cossette<\/span><\/a> ont d\u00e9ploy\u00e9 une campagne d\u2019affichage \u00e0 Montr\u00e9al au cours de la longue fin de semaine.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Pour l\u2019occasion, certains produits de la cha\u00eene ont \u00e9t\u00e9 recr\u00e9\u00e9s avec l\u2019accessoire par excellence de tout d\u00e9m\u00e9nagement : la bo\u00eete de carton. Par ce clin d\u2019oeil, McDonald\u2019s souhaitait un bon d\u00e9m\u00e9nagement \u00e0 tous les Qu\u00e9b\u00e9cois et les invitait \u00e0 faire l\u2019essai de sa nouvelle application mobile, Mon McDo.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter  wp-image-56595\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-cossette-300x188.jpg\" alt=\"\" width=\"570\" height=\"357\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-cossette-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-cossette-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/07\/McDonalds-Canada-cossette-1024x640.jpg 1024w\" sizes=\"(max-width: 570px) 100vw, 570px\" \/><\/p>\n<blockquote>\n<p class=\"p1\"><span style=\"font-size: 16px;\"><span class=\"s1\">\u00c0 cette p\u00e9riode de l\u2019ann\u00e9e, le territoire du d\u00e9m\u00e9nagement est tr\u00e8s exploit\u00e9. C\u2019est un d\u00e9fi stimulant pour nous de le r\u00e9inventer et de laisser libre court \u00e0 notre cr\u00e9ativit\u00e9 <\/span><span class=\"s3\">\u00bb<\/span><span class=\"s1\">, souligne Patrick Michaud, directeur de cr\u00e9ation adjoint chez Cossette.<\/span><\/span><\/p>\n<\/blockquote>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #000080;\"><b>Cr\u00e9dits<\/b><\/span><\/p>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Annonceur\u00a0:\u00a0McDonald\u2019s Canada<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Agence\u00a0: Cossette<\/span><\/li>\n<li class=\"p3\"><span class=\"s4\">Cr\u00e9ation : <\/span><span class=\"s1\">Alexandre Jutras, Anne-Claude Ch\u00e9nier, Barbara Jacques, Patrick Michaud, Ren\u00e9 Lachapelle<\/span><\/li>\n<li class=\"p3\"><span class=\"s4\">Produit : <\/span><span class=\"s1\">Annie Vanier<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Agence m\u00e9dia\u00a0: OMD<\/span><\/li>\n<\/ul>\n<p class=\"p4\">\n<div 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