{"id":59185,"date":"2018-10-02T10:00:57","date_gmt":"2018-10-02T14:00:57","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=59185"},"modified":"2018-10-01T14:07:50","modified_gmt":"2018-10-01T18:07:50","slug":"brent-burns-signe-une-performance-musicale-pour-ccm-hockey-avec-cossette-et-nova-film","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/brent-burns-signe-une-performance-musicale-pour-ccm-hockey-avec-cossette-et-nova-film\/","title":{"rendered":"Brent Burns signe une performance musicale pour CCM Hockey, avec Cossette et Nova Film"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter  wp-image-59186\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/10\/Cossette-CCM-300x168.png\" alt=\"\" width=\"837\" height=\"469\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/10\/Cossette-CCM-300x168.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/10\/Cossette-CCM-768x431.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/10\/Cossette-CCM.png 884w\" sizes=\"(max-width: 837px) 100vw, 837px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\" style=\"font-size: 12px; color: #999999;\">2 octobre 2018<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><span style=\"font-size: 20px;\"><span style=\"color: #000080;\">Pour marquer le lancement du nouveau b\u00e2ton de CCM Hockey, Cossette et Nova Film signent une pi\u00e8ce de contenu vid\u00e9o mettant en sc\u00e8ne une performance musicale du d\u00e9fenseur des Sharks de San Jose Brent Burns. Muni d\u2019un b\u00e2ton Super Tacks AS1, Burns interpr\u00e8te <i>Le Beau Danube bleu<\/i> de Johann Strauss, accompagn\u00e9 de l\u2019orchestre symphonique de San Antonio.<\/span><\/span><br \/>\n<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Les athl\u00e8tes de la LNH sont de vrais artistes lorsqu\u2019il s\u2019agit de leur sport. Pour d\u00e9montrer la pr\u00e9cision et la puissance de tir qu\u2019un joueur de haut niveau comme Brent Burns peut atteindre avec un b\u00e2ton de CCM Hockey, Cossette a opt\u00e9 pour une atmosph\u00e8re et une tonalit\u00e9 rappelant la sc\u00e8ne artistique classique.<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/zHN27Sw6Vis\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\"><span class=\"s1\">Fait \u00e0 noter, en raison de l\u2019agenda charg\u00e9 de l\u2019athl\u00e8te, la publicit\u00e9 a \u00e9t\u00e9 tourn\u00e9e en moins de 90 minutes, ce qui repr\u00e9sentait un d\u00e9fi de production colossal, et un exercice de pr\u00e9cision tant pour le joueur&#8230; que pour l\u2019agence !<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">La vid\u00e9o, qui fait partie de la strat\u00e9gie de contenu int\u00e9gr\u00e9 de la marque, est diffus\u00e9e au Canada et aux \u00c9tats-Unis en pr\u00e9vid\u00e9o et sur les r\u00e9seaux sociaux depuis quelques semaines. D\u2019ailleurs, elle a m\u00eame \u00e9t\u00e9 partag\u00e9e sur le compte Twitter de la LNH. La vid\u00e9o est \u00e9galement diffus\u00e9e \u00e0 la t\u00e9l\u00e9vision au Qu\u00e9bec depuis le 22 septembre. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #000080;\"><b>Cr\u00e9dits<\/b><\/span><\/p>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Annonceur\u00a0:\u00a0CCM Hockey<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Agence\u00a0: Cossette<\/span><\/li>\n<li class=\"p3\"><span class=\"s2\">Cr\u00e9ation : <\/span><span class=\"s1\">Jasmin Brochu, S\u00e9bastien Forget,Cameron Hudson, Pascal Lefebvre,<\/span><\/li>\n<li class=\"p3\"><span class=\"s2\">Produit : <\/span><span class=\"s1\">Marie-Mich\u00e8le Coulombe, Joannie Roy<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Maison de production : <\/span><span class=\"s3\">Nova Film<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">R\u00e9alisation : <\/span><span class=\"s3\">David Poulin<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Colorisation : Studio \u00c9l\u00e9ment &#8211; \u00c9ric Denis<\/span><\/li>\n<li class=\"p3\"><span class=\"s2\">Son : <\/span><span class=\"s1\">Studio Expression &#8211; J\u00e9r\u00f4me Boiteau<\/span><\/li>\n<\/ul>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_59185\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/brent-burns-signe-une-performance-musicale-pour-ccm-hockey-avec-cossette-et-nova-film\/\"  data-item_title=\"Brent Burns signe une performance musicale pour CCM Hockey, avec Cossette et Nova Film\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/10\/Cossette-CCM.png\"  data-item_date=\"2018-10-02T10:00:57-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pour marquer le lancement du nouveau b\u00e2ton de CCM Hockey, Cossette et Nova Film signent une pi\u00e8ce de contenu vid\u00e9o mettant en sc\u00e8ne une performance musicale du d\u00e9fenseur des Sharks de San Jose Brent Burns. Muni d\u2019un b\u00e2ton Super Tacks AS1, Burns interpr\u00e8te Le Beau Danube bleu de Johann Strauss, accompagn\u00e9 de l\u2019orchestre symphonique de San Antonio.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_59185\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/brent-burns-signe-une-performance-musicale-pour-ccm-hockey-avec-cossette-et-nova-film\/\"  data-item_title=\"Brent Burns signe une performance musicale pour CCM Hockey, avec Cossette et Nova Film\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/10\/Cossette-CCM.png\"  data-item_date=\"2018-10-02T10:00:57-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":59186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[230,1488],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/59185"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=59185"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/59185\/revisions"}],"predecessor-version":[{"id":59187,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/59185\/revisions\/59187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/59186"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=59185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=59185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=59185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}