{"id":61409,"date":"2019-01-07T07:05:01","date_gmt":"2019-01-07T12:05:01","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=61409"},"modified":"2018-12-10T14:06:16","modified_gmt":"2018-12-10T19:06:16","slug":"sept24-renouvelle-limage-de-marque-du-verger-champetre","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/sept24-renouvelle-limage-de-marque-du-verger-champetre\/","title":{"rendered":"Sept24 renouvelle l&rsquo;image de marque du Verger Champ\u00eatre"},"content":{"rendered":"<p><img loading=\"lazy\" class=\" wp-image-61417 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_web-300x165.jpg\" alt=\"\" width=\"667\" height=\"367\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_web-300x165.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_web-768x422.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_web-1024x562.jpg 1024w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/p>\n<p class=\"p1\"><span style=\"font-size: 12px; color: #999999;\">10 d\u00e9cembre 2018<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #000080; font-size: 20px;\">Afin de mieux mettre en valeur son offre unique et diversifi\u00e9e, le <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vergerchampetre.com\/\" target=\"_blank\" rel=\"noopener\">Verger Champ\u00eatre<\/a><\/span> a eu recours aux services et conseils de l\u2019agence marketing SEPT24.<span class=\"Apple-converted-space\">\u00a0<\/span><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/sept24.com\/projet\/verger-champetre\/\">Le mandat \u00e9tait clair<\/a><\/span> : modifier la perception des gens et promouvoir l\u2019\u00e9tendue de l\u2019offre de produits et services de l\u2019entreprise suite \u00e0 une nouvelle image de marque. C\u2019est apr\u00e8s sondages, discussions, analyses et une longue r\u00e9flexion que tout le nouveau positionnement fut \u00e9labor\u00e9.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">L\u2019abondance (#tout plein) est tr\u00e8s t\u00f4t apparue comme l\u2019axe pr\u00e9cis \u00e0 partir duquel tout le reste pourrait \u00eatre ensuite d\u00e9clin\u00e9.<span class=\"Apple-converted-space\">\u00a0 <\/span>Il faut dire que l\u2019entreprise tire sa singularit\u00e9 autant de son gite, de sa fermette (et ses nombreux animaux), de sa boutique et des kilom\u00e8tres de sentiers am\u00e9nag\u00e9s sur son site. Le verger, comme vous l\u2019aurez compris, en a beaucoup \u00e0 offrir et c\u2019est pourquoi il porte maintenant le nom de Verger Champ\u00eatre &#8211; g\u00eete et Compagnie.\u00a0<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Avec le nouveau nom, vient un nouveau logo et une image am\u00e9lior\u00e9s exprimant le plein comme abondance, moyen de \u00ab faire le plein \u00bb et acc\u00e9der \u00e0 une certaine pl\u00e9nitude.<span class=\"Apple-converted-space\">\u00a0 <\/span>Le design et l\u2019imagerie color\u00e9e faisant la part belle aux animaux, aux plantes et aux innombrables fruits et l\u00e9gumes qui poussent sur place ont \u00e9t\u00e9 judicieusement pens\u00e9s et con\u00e7us en ce sens.<span class=\"Apple-converted-space\">\u00a0 <\/span>Ils pr\u00e9sentent l\u2019endroit comme une fabrique de souvenirs et d\u2019\u00e9merveillement, une destination o\u00f9 convivialit\u00e9 et terroir font autant le plaisir des petits que des grands.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" class=\" wp-image-61416 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_charte-300x146.jpg\" alt=\"\" width=\"690\" height=\"336\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_charte-300x146.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_charte-768x375.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_charte-1024x500.jpg 1024w\" sizes=\"(max-width: 690px) 100vw, 690px\" \/> <img loading=\"lazy\" class=\" wp-image-61415 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_toutplein-300x148.jpg\" alt=\"\" width=\"714\" height=\"352\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_toutplein-300x148.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_toutplein-768x380.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_toutplein-1024x506.jpg 1024w\" sizes=\"(max-width: 714px) 100vw, 714px\" \/> <img loading=\"lazy\" class=\" wp-image-61414 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_sentiers-300x147.jpg\" alt=\"\" width=\"696\" height=\"341\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_sentiers-300x147.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_sentiers-768x376.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_sentiers-1024x502.jpg 1024w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/> <img loading=\"lazy\" class=\" wp-image-61413 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_logo-300x143.png\" alt=\"\" width=\"751\" height=\"358\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_logo-300x143.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_logo-768x367.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_logo-1024x489.png 1024w\" sizes=\"(max-width: 751px) 100vw, 751px\" \/> <img loading=\"lazy\" class=\" wp-image-61412 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/Sept24-verger-300x179.png\" alt=\"\" width=\"744\" height=\"444\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/Sept24-verger-300x179.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/Sept24-verger-768x457.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/Sept24-verger.png 1151w\" sizes=\"(max-width: 744px) 100vw, 744px\" \/><\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_61409\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/sept24-renouvelle-limage-de-marque-du-verger-champetre\/\"  data-item_title=\"Sept24 renouvelle l&#039;image de marque du Verger Champ\u00eatre\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_web-1024x562.jpg\"  data-item_date=\"2019-01-07T07:05:01-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Afin de mieux mettre en valeur son offre unique et diversifi\u00e9e, le Verger Champ\u00eatre a eu recours aux services et conseils de l\u2019agence marketing SEPT24.\u00a0 Le mandat \u00e9tait clair : modifier la perception des gens et promouvoir l\u2019\u00e9tendue de l\u2019offre de produits et services de l\u2019entreprise suite \u00e0 une nouvelle image de marque. C\u2019est apr\u00e8s sondages, discussions, analyses et une longue r\u00e9flexion que tout le nouveau positionnement fut \u00e9labor\u00e9.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_61409\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/sept24-renouvelle-limage-de-marque-du-verger-champetre\/\"  data-item_title=\"Sept24 renouvelle l&#039;image de marque du Verger Champ\u00eatre\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2018\/12\/vergerchampetre_web-1024x562.jpg\"  data-item_date=\"2019-01-07T07:05:01-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":61417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/61409"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=61409"}],"version-history":[{"count":2,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/61409\/revisions"}],"predecessor-version":[{"id":61419,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/61409\/revisions\/61419"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/61417"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=61409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=61409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=61409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}