{"id":62119,"date":"2019-01-16T10:29:30","date_gmt":"2019-01-16T15:29:30","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=62119"},"modified":"2019-01-16T10:29:30","modified_gmt":"2019-01-16T15:29:30","slug":"nouvelle-image-de-marque-pour-m2move-signee-kryzalid","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/nouvelle-image-de-marque-pour-m2move-signee-kryzalid\/","title":{"rendered":"Nouvelle image de marque pour M2Move sign\u00e9e Kryzalid"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><img loading=\"lazy\" class=\"aligncenter  wp-image-62124\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05-300x188.jpg\" alt=\"\" width=\"729\" height=\"457\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05-1024x640.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05.jpg 1440w\" sizes=\"(max-width: 729px) 100vw, 729px\" \/><\/p>\n<p><span style=\"color: #999999; font-size: 12px;\">16 janvier 2019<\/span><\/p>\n<p><span style=\"color: #000080; font-size: 20px;\">Marilyse Caron, kine\u0301siologue, ge\u0301rait le centre CrossFit situe\u0301 a\u0300 l\u2019inte\u0301rieur du ProGym. En que\u0302te d&rsquo;e\u0301volution, elle change la destine\u0301e de ce CrossFit et reprend le flambeau. Elle restructure alors le centre pour cre\u0301er une nouvelle me\u0301thode d\u2019entrai\u0302nement fonctionnel moins extre\u0302me, qui s&rsquo;adresse a\u0300 une cliente\u0300le plus large (7 a\u0300 77 ans). Pour marquer ce changement, l\u2019agence web Kryzalid a cre\u0301e\u0301 une image de marque comple\u0300te. Apre\u0300s avoir trouve\u0301 un nouveau nom, M2move, en collaboration avec Marilyse, Kryzalid a conc\u0327u un logo tout simple mais tre\u0300s dynamique et a de\u0301veloppe\u0301 des slogans adapte\u0301s pour le franc\u0327ais et l\u2019anglais : Fait pour bouger \/ Let fitness happen.<\/span><\/p>\n<p>L\u2019agence web Kryzalid a ensuite de\u0301veloppe\u0301 une identite\u0301 visuelle e\u0301nergique pour ce nouveau concept d&rsquo;entrai\u0302nement fonctionnel qui se veut plus re\u0301aliste sur le corps humain et moins intimidant pour la majorite\u0301 des gens.<\/p>\n<p>La palette de couleurs sport motivante, du bleu, du rouge et du blanc, est utilise\u0301e dans la de\u0301clinaison des outils incluant les cartes d&rsquo;affaires, les feuillets promotionnels, les bannie\u0300res re\u0301tractables et une immense murale installe\u0301e a\u0300 l&rsquo;inte\u0301rieur du ProGym.<\/p>\n<p>Cette image forte est une carte de visite distinctive pour communiquer les valeurs de l&rsquo;entreprise : la motivation, le de\u0301passement de soi, la fierte\u0301 et le plaisir de s\u2019entrai\u0302ner, et servira a\u0300 l\u2019implantation du concept dans d&rsquo;autres gym dans un avenir rapproche\u0301.<\/p>\n<p>L\u2019objectif de Marilyse est de susciter un engouement pour ce concept d\u2019entrai\u0302nement fonctionnel afin de l\u2019exporter partout dans le monde.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter  wp-image-62121\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-02-300x188.jpg\" alt=\"\" width=\"605\" height=\"379\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-02-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-02-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-02-1024x640.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-02.jpg 1440w\" sizes=\"(max-width: 605px) 100vw, 605px\" \/> <img loading=\"lazy\" class=\"aligncenter  wp-image-62123\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-04-300x188.png\" alt=\"\" width=\"640\" height=\"401\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-04-300x188.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-04-768x480.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-04-1024x640.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-04.png 1440w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/> <img loading=\"lazy\" class=\"aligncenter  wp-image-62122\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-03-300x188.jpg\" alt=\"\" width=\"566\" height=\"355\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-03-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-03-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-03-1024x640.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-03.jpg 1440w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/> <img loading=\"lazy\" class=\"aligncenter  wp-image-62120\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-01-300x188.jpg\" alt=\"\" width=\"665\" height=\"417\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-01-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-01-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-01-1024x640.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-01.jpg 1440w\" sizes=\"(max-width: 665px) 100vw, 665px\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_62119\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nouvelle-image-de-marque-pour-m2move-signee-kryzalid\/\"  data-item_title=\"Nouvelle image de marque pour M2Move sign\u00e9e Kryzalid\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05-1024x640.jpg\"  data-item_date=\"2019-01-16T10:29:30-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marilyse Caron, kine\u0301siologue, ge\u0301rait le centre CrossFit situe\u0301 a\u0300 l\u2019inte\u0301rieur du ProGym. En que\u0302te d&rsquo;e\u0301volution, elle change la destine\u0301e de ce CrossFit et reprend le flambeau. Elle restructure alors le centre pour cre\u0301er une nouvelle me\u0301thode d\u2019entrai\u0302nement fonctionnel moins extre\u0302me, qui s&rsquo;adresse a\u0300 une cliente\u0300le plus large (7 a\u0300 77 ans). Pour marquer ce changement, l\u2019agence web Kryzalid a cre\u0301e\u0301 une image de marque comple\u0300te. Apre\u0300s avoir trouve\u0301 un nouveau nom, M2move, en collaboration avec Marilyse, Kryzalid a conc\u0327u un logo tout simple mais tre\u0300s dynamique et a de\u0301veloppe\u0301 des slogans adapte\u0301s pour le franc\u0327ais et l\u2019anglais : Fait pour bouger \/ Let fitness happen.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_62119\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nouvelle-image-de-marque-pour-m2move-signee-kryzalid\/\"  data-item_title=\"Nouvelle image de marque pour M2Move sign\u00e9e Kryzalid\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/01\/M2Move-05-1024x640.jpg\"  data-item_date=\"2019-01-16T10:29:30-05:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":62124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/62119"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=62119"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/62119\/revisions"}],"predecessor-version":[{"id":62125,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/62119\/revisions\/62125"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/62124"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=62119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=62119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=62119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}