{"id":63888,"date":"2019-03-21T11:05:39","date_gmt":"2019-03-21T15:05:39","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=63888"},"modified":"2019-03-21T11:05:39","modified_gmt":"2019-03-21T15:05:39","slug":"ubisoft-fait-la-promotion-de-son-nouveau-jeu-avec-de-champions-de-football","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/ubisoft-fait-la-promotion-de-son-nouveau-jeu-avec-de-champions-de-football\/","title":{"rendered":"Ubisoft fait la promotion de son nouveau jeu&#8230; avec de champions de football"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><span style=\"color: #999999; font-size: 12px;\"><img loading=\"lazy\" class=\"aligncenter  wp-image-63891\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03-300x169.jpg\" alt=\"\" width=\"779\" height=\"439\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03-768x432.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03-1024x576.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03.jpg 1920w\" sizes=\"(max-width: 779px) 100vw, 779px\" \/>21 mars 2019<\/span><\/p>\n<p><span style=\"font-size: 20px;\"><strong><span style=\"color: #000080;\">Dans le cadre du lancement du nouveau jeux The Division 2, Ubisoft Canada a voulu ce\u0301le\u0301brer la passion des fans Canadiens en organisant un e\u0301ve\u0300nement hors-du-commun. Quatre fans ont e\u0301te\u0301 invite\u0301s aux studios de Montre\u0301al afin de vivre une expe\u0301rience unique en son genre : rencontrer et se mesurer a\u0300 des gens pour qui la strate\u0301gie et l\u2019esprit d\u2019e\u0301quipe fait partie du quotidien, soit des champions Canadiens de football.<\/span><\/strong><\/span><\/p>\n<blockquote><p><span style=\"font-size: 16px;\">Pour ce nouveau lancement de jeu, nous avons eu la chance de miser sur l\u2019agilite\u0301 qu\u2019offre notre collaboration avec lg2 pour offrir une expe\u0301rience unique a\u0300 certains de nos joueurs les plus passionne\u0301s au pays. En effet, ce projet de co-cre\u0301ation unique en son genre nous a amene\u0301s a\u0300 continuer a\u0300 de\u0301passer les conventions classiques de la relation entre un annonceur et son agence. Les e\u0301le\u0301ments qu\u2019on retrouve au c\u0153ur du jeu &#8211; la strate\u0301gie, l\u2019esprit d\u2019e\u0301quipe et la communication \u2013 ce sont les me\u0302mes qui font la marque de commerce des e\u0301quipes gagnantes dans le sport, dans les jeux vide\u0301o&#8230; et qui nous a permis de cre\u0301er cette expe\u0301rience avec lg2 ! \u00bb, explique Simon Joly, gestionnaire marketing, Ubisoft Canada.<\/span><\/p><\/blockquote>\n<p><img loading=\"lazy\" class=\"aligncenter  wp-image-63890\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo02-300x169.jpg\" alt=\"\" width=\"667\" height=\"376\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo02-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo02-768x432.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo02-1024x576.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo02.jpg 1920w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/p>\n<blockquote><p><span style=\"font-size: 16px;\">C\u2019est une expe\u0301rience enrichissante que d\u2019avoir pu, pour un instant, agir a\u0300 titre de coach et enseigner a\u0300 des joueurs de football comment transposer leurs qualite\u0301s dans un contexte diffe\u0301rent de celui auquel ils sont habitue\u0301s. Et, a\u0300 l\u2019inverse, inusite\u0301 pour des fans de sortir des frontie\u0300res du jeu vide\u0301o \u00bb, ajoute DooM49.<\/span><\/p><\/blockquote>\n<p>De\u0301ploye\u0301e en deux phases depuis mi-mars, la campagne comprend une se\u0301rie de contenu vide\u0301o, dont deux 30 secondes, en plus d\u2019un contenu long de 2 minutes. L\u2019offensive est comple\u0301te\u0301e par des publications sur Facebook, dont un album photo.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/sjNn3smXm9I\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/BJI0XknKrQA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/MUfroRZREQ8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>La campagne fait partie des offensives Ubisoft FAM, un programme destine\u0301 au marche\u0301 canadien visant a\u0300 re\u0301compenser la communaute\u0301 de fans, en cre\u0301ant du contenu personnalise\u0301 et en faisant vivre des expe\u0301riences exclusives.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter  wp-image-63889\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo01-300x169.jpg\" alt=\"\" width=\"653\" height=\"368\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo01-300x169.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo01-768x432.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo01-1024x576.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo01.jpg 1920w\" sizes=\"(max-width: 653px) 100vw, 653px\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_63888\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/ubisoft-fait-la-promotion-de-son-nouveau-jeu-avec-de-champions-de-football\/\"  data-item_title=\"Ubisoft fait la promotion de son nouveau jeu... avec de champions de football\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03-1024x576.jpg\"  data-item_date=\"2019-03-21T11:05:39-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans le cadre du lancement du nouveau jeux The Division 2, Ubisoft Canada a voulu ce\u0301le\u0301brer la passion des fans Canadiens en organisant un e\u0301ve\u0300nement hors-du-commun. Quatre fans ont e\u0301te\u0301 invite\u0301s aux studios de Montre\u0301al afin de vivre une expe\u0301rience unique en son genre : rencontrer et se mesurer a\u0300 des gens pour qui la strate\u0301gie et l\u2019esprit d\u2019e\u0301quipe fait partie du quotidien, soit des champions Canadiens de football.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_63888\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/ubisoft-fait-la-promotion-de-son-nouveau-jeu-avec-de-champions-de-football\/\"  data-item_title=\"Ubisoft fait la promotion de son nouveau jeu... avec de champions de football\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/03\/Ubisoft_TheDivision2_lg2_Photo03-1024x576.jpg\"  data-item_date=\"2019-03-21T11:05:39-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":63891,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[186,227,1176,571],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/63888"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=63888"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/63888\/revisions"}],"predecessor-version":[{"id":63892,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/63888\/revisions\/63892"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/63891"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=63888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=63888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=63888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}