{"id":64619,"date":"2019-04-17T14:51:59","date_gmt":"2019-04-17T18:51:59","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=64619"},"modified":"2019-04-17T14:51:59","modified_gmt":"2019-04-17T18:51:59","slug":"absolu-developpe-la-nouvelle-image-de-marque-de-quebec-internet","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/absolu-developpe-la-nouvelle-image-de-marque-de-quebec-internet\/","title":{"rendered":"Absolu d\u00e9veloppe la nouvelle image de marque de Qu\u00e9bec Internet"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><img loading=\"lazy\" class=\" wp-image-64620 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Rollup_HENRI_Mockup-300x188.jpg\" alt=\"\" width=\"586\" height=\"367\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Rollup_HENRI_Mockup-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Rollup_HENRI_Mockup-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Rollup_HENRI_Mockup-1024x640.jpg 1024w\" sizes=\"(max-width: 586px) 100vw, 586px\" \/><\/p>\n<p><span style=\"font-size: 12px; color: #999999;\">17 avril 2019<\/span><\/p>\n<p><span style=\"font-size: 20px;\"><strong><span style=\"color: #000080;\">Dans le secteur hautement compe\u0301titif des te\u0301le\u0301communications, Que\u0301bec Internet a choisi Absolu pour se de\u0301marquer. Rencontrez Henri. Fiable, serviable, ge\u0301ne\u0301reux, toujours la\u0300 pour nous divertir et sur qui on peut compter.<\/span><\/strong><\/span><\/p>\n<blockquote><p><span style=\"font-size: 16px;\">La nouvelle image de marque vise a\u0300 faire connai\u0302tre l\u2019e\u0301tendue des nouveaux services de Que\u0301bec Internet, son prix abordable, sa proximite\u0301 et la fiabilite\u0301 de son service a\u0300 la cliente\u0300le \u00bb, mentionne Carl Provencher, associe\u0301 et directeur de compte chez Absolu.<\/span><\/p><\/blockquote>\n<p><img loading=\"lazy\" class=\" wp-image-64622 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/14_CAMION-300x188.jpg\" alt=\"\" width=\"563\" height=\"353\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/14_CAMION-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/14_CAMION-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/14_CAMION-1024x640.jpg 1024w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><\/p>\n<p>La strate\u0301gie derrie\u0300re cette nouvelle identite\u0301 est d\u2019humaniser l\u2019entreprise en lui donnant une personnalite\u0301 forte.<\/p>\n<blockquote><p><span style=\"font-size: 16px;\">La pieuvre, avec ses huit bras, son agilite\u0301 et sa grande intelligence, repre\u0301sente les qualite\u0301s inde\u0301niables des petits distributeurs de services qui peuvent s\u2019adapter aux re\u0301alite\u0301s des clients en offrant un service plus personnalise\u0301 \u00bb, explique Alex Verville, directeur de cre\u0301ation chez Absolu.<\/span><\/p><\/blockquote>\n<blockquote><p><span style=\"font-size: 16px;\">L\u2019ajout re\u0301cent du service de te\u0301le\u0301vision a\u0300 nos services de te\u0301le\u0301phonie et d\u2019internet venait e\u0301largir notre offre de services. De plus, notre couverture ge\u0301ographique est appele\u0301e a\u0300 s\u2019e\u0301largir pour nous permettre de desservir les milieux urbains comme les milieux ruraux. Dans ce contexte, le nom de l\u2019entreprise devenait limitatif \u00bb, explique Louis-Jocelyn Paquet, pre\u0301sident et directeur ge\u0301ne\u0301ral de Henri.<\/span><\/p><\/blockquote>\n<p><img loading=\"lazy\" class=\" wp-image-64621 aligncenter\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Internet_Henri-300x188.jpg\" alt=\"\" width=\"597\" height=\"374\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Internet_Henri-300x188.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Internet_Henri-768x480.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Internet_Henri-1024x640.jpg 1024w\" sizes=\"(max-width: 597px) 100vw, 597px\" \/><\/p>\n<p>En plus du lancement du nouveau site web, ouihenri.ca, Absolu re\u0301alise la campagne publicitaire qui se de\u0301cline dans les me\u0301dias nume\u0301riques et traditionnels.<\/p>\n<p><strong><span style=\"color: #000080;\">Cr\u00e9dits<\/span><\/strong><\/p>\n<ul>\n<li>Annonceur : Que\u0301bec Internet\/Henri<\/li>\n<li>Agence : Absolu<\/li>\n<li>Directeur de compte : Carl Provencher<\/li>\n<li>Directeur de cre\u0301ation : Alex Verville<\/li>\n<li>Strate\u0300ge : Marie-Claude Poirier-Guay<\/li>\n<li>Strate\u0300ge nume\u0301rique : Audre\u0301e Longtin<\/li>\n<li>Directrice-conseil : Marie-Pier Perreault<\/li>\n<li>Conceptrice-re\u0301dactrice : Julianne Beaulieu<\/li>\n<li>Designer : William Rioux<\/li>\n<li>Directeur technologique: Keven Moreau<\/li>\n<li>Directrice design et expe\u0301rience utilisateur: Catherine Bouvet<\/li>\n<li>Designer graphique web: Yannick Allen<\/li>\n<li>Programmeur Web: Matthieu Co\u0302te\u0301-Lavigne<\/li>\n<li>Charge\u0301 de projet web : Marie-Andre\u0301e Lauzier<\/li>\n<li>Illustration: Ariane Petitclerc (Fika productions)<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_64619\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/absolu-developpe-la-nouvelle-image-de-marque-de-quebec-internet\/\"  data-item_title=\"Absolu d\u00e9veloppe la nouvelle image de marque de Qu\u00e9bec Internet\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Rollup_HENRI_Mockup-1024x640.jpg\"  data-item_date=\"2019-04-17T14:51:59-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans le secteur hautement compe\u0301titif des te\u0301le\u0301communications, Que\u0301bec Internet a choisi Absolu pour se de\u0301marquer. Rencontrez Henri. Fiable, serviable, ge\u0301ne\u0301reux, toujours la\u0300 pour nous divertir et sur qui on peut compter.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_64619\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/absolu-developpe-la-nouvelle-image-de-marque-de-quebec-internet\/\"  data-item_title=\"Absolu d\u00e9veloppe la nouvelle image de marque de Qu\u00e9bec Internet\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/Rollup_HENRI_Mockup-1024x640.jpg\"  data-item_date=\"2019-04-17T14:51:59-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":64620,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[348,229],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/64619"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=64619"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/64619\/revisions"}],"predecessor-version":[{"id":64623,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/64619\/revisions\/64623"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/64620"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=64619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=64619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=64619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}