{"id":68369,"date":"2019-09-19T10:28:25","date_gmt":"2019-09-19T14:28:25","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=68369"},"modified":"2019-09-19T10:30:36","modified_gmt":"2019-09-19T14:30:36","slug":"nouvelle-campagne-lg2-cell-ou-volant-pour-la-saaq-le-choix-est-simple","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/nouvelle-campagne-lg2-cell-ou-volant-pour-la-saaq-le-choix-est-simple\/","title":{"rendered":"Nouvelle campagne lg2 &#8211; Cell ou volant, pour la SAAQ, le choix est simple"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-68381\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_manucure-300x169.png\" alt=\"\" width=\"769\" height=\"433\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_manucure-300x169.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_manucure-768x432.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_manucure-1024x576.png 1024w\" sizes=\"(max-width: 769px) 100vw, 769px\" \/><\/p>\n<p><span style=\"font-size: 12px; color: #999999;\">19 septembre 2019<\/span><\/p>\n<p><span style=\"font-size: 20px;\"><strong>La <a href=\"https:\/\/isarta.com\/infos\/tag\/saaq\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">Socie\u0301te\u0301 d\u2019assurance automobile du Que\u0301bec<\/span><\/a> et <a href=\"https:\/\/isarta.com\/infos\/tag\/lg2\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">lg2<\/span><\/a> lancent la campagne \u00ab Distraction \u00bb, qui vise a\u0300 sensibiliser les automobilistes aux dangers de l\u2019utilisation du te\u0301le\u0301phone au volant. Reprenant les codes du jeu te\u0301le\u0301vise\u0301, l\u2019offensive illustre les conse\u0301quences qui peuvent subvenir lorsqu\u2019on fait le mauvais choix.<\/strong><\/span><\/p>\n<blockquote><p><span style=\"font-size: 16px;\">La distraction au volant, ce n\u2019est pas que les textos. C\u2019est changer de chanson, regarder des Stories sur Instagram, naviguer sur son GPS ou encore, e\u0302tre sur Facebook. Ce message montre comment toutes ces distractions peuvent e\u0302tre dommageables \u00bb, explique Camille Gagnon, conceptrice-re\u0301dactrice, lg2.<\/span><\/p><\/blockquote>\n<p>La campagne, qui comprend entre autres deux messages te\u0301le\u0301, est en ondes jusqu\u2019au 6 octobre prochain.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-68382\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_rappeur-300x169.png\" alt=\"\" width=\"612\" height=\"345\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_rappeur-300x169.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_rappeur-768x432.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/SAAQ_lg2_image_rappeur-1024x576.png 1024w\" sizes=\"(max-width: 612px) 100vw, 612px\" \/><\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2FSAAQQC%2Fvideos%2F771631936626279%2F&amp;show_text=0&amp;width=560\" width=\"560\" height=\"315\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2FSAAQQC%2Fvideos%2F491846654986561%2F&amp;show_text=0&amp;width=560\" width=\"560\" height=\"315\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p style=\"text-align: center;\"><strong>Retrouvez toutes les campagnes de l\u2019industrie\u00a0<a href=\"https:\/\/isarta.com\/infos\/tag\/campagne\/\" target=\"_blank\" rel=\"noopener\">dans cette rubrique d\u00e9di\u00e9e<\/a>.<\/strong><\/p>\n<\/div>\n<\/div>\n<div class=\"layoutArea\">\n<div class=\"column\"><\/div>\n<\/div>\n<p><span style=\"color: #000080;\"><strong>Cr\u00e9dits<\/strong><\/span><\/p>\n<ul>\n<li>Client :\u00a0Soci\u00e9t\u00e9 de l\u2019assurance automobile du Qu\u00e9bec \u2013 Patrice Letendre, \u00c9ric Lambert, Catherine Brassard<\/li>\n<li>Vice-Pr\u00e9sidence cr\u00e9ation :\u00a0Luc Du Sault<\/li>\n<li>Cr\u00e9ation :\u00a0Camille Gagnon, Luc Du Sault<\/li>\n<li>Direction artistique :\u00a0Camille Gagnon<\/li>\n<li>Strat\u00e9gie :\u00a0Alexandra Laverdi\u00e8re, Christine Larouche<\/li>\n<li>Service-conseil :\u00a0Alexandra Laverdi\u00e8re, Camille Savard<\/li>\n<li>Production d&rsquo;agence :\u00a0Isabelle Fonta<\/li>\n<li>R\u00e9alisation :\u00a0Gorditos &#8211; Nicolas Monette<\/li>\n<li>Direction de la photographie\u00a0:\u00a0Gabriel Brault-Tardif<\/li>\n<li>Maison de prod.\/production :\u00a0Gorditos &#8211; V\u00e9ronique Poulin<\/li>\n<li>Post-production :\u00a0Mel\u2019s<\/li>\n<li>Studio de son \/ ing\u00e9nierie :\u00a0Circonflex<\/li>\n<li>Musique :\u00a0Circonflex<\/li>\n<li>Montage :\u00a0Simon Sauv\u00e9<\/li>\n<li>Production graphique :\u00a0Marie-Eve Roussy<\/li>\n<li>M\u00e9dias :\u00a0Touch\u00e9 !<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_68369\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nouvelle-campagne-lg2-cell-ou-volant-pour-la-saaq-le-choix-est-simple\/\"  data-item_title=\"Nouvelle campagne lg2 - Cell ou volant, pour la SAAQ, le choix est simple\"  data-item_date=\"2019-09-19T10:28:25-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La Socie\u0301te\u0301 d\u2019assurance automobile du Que\u0301bec et lg2 lancent la campagne \u00ab Distraction \u00bb, qui vise a\u0300 sensibiliser les automobilistes aux dangers de l\u2019utilisation du te\u0301le\u0301phone au volant. Reprenant les codes du jeu te\u0301le\u0301vise\u0301, l\u2019offensive illustre les conse\u0301quences qui peuvent subvenir lorsqu\u2019on fait le mauvais choix.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_68369\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/nouvelle-campagne-lg2-cell-ou-volant-pour-la-saaq-le-choix-est-simple\/\"  data-item_title=\"Nouvelle campagne lg2 - Cell ou volant, pour la SAAQ, le choix est simple\"  data-item_date=\"2019-09-19T10:28:25-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[229,186,233,227,272],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/68369"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=68369"}],"version-history":[{"count":3,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/68369\/revisions"}],"predecessor-version":[{"id":68385,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/68369\/revisions\/68385"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=68369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=68369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=68369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}