{"id":68393,"date":"2019-09-19T11:12:06","date_gmt":"2019-09-19T15:12:06","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=68393"},"modified":"2019-09-19T11:14:27","modified_gmt":"2019-09-19T15:14:27","slug":"dentsubos-et-ebox-devoilent-la-deuxieme-saison-de-leur-campagne-avec-steeve","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/dentsubos-et-ebox-devoilent-la-deuxieme-saison-de-leur-campagne-avec-steeve\/","title":{"rendered":"DentsuBos et EBOX d\u00e9voilent la deuxi\u00e8me saison de leur campagne avec Steeve"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter wp-image-68398\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/Steve-ebox-dentsu-campagne-300x178.png\" alt=\"\" width=\"888\" height=\"527\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/Steve-ebox-dentsu-campagne-300x178.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/Steve-ebox-dentsu-campagne-768x456.png 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/Steve-ebox-dentsu-campagne.png 1015w\" sizes=\"(max-width: 888px) 100vw, 888px\" \/><\/p>\n<p class=\"p1\"><span style=\"font-size: 12px; color: #999999;\">19 septembre 2019<\/span><\/p>\n<p class=\"p1\"><span style=\"font-size: 20px;\"><strong><a href=\"https:\/\/isarta.com\/infos\/tag\/ebox\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">EBOX<\/span><\/a> r\u00e9cidive avec le personnage de Steeve dans sa plus r\u00e9cente campagne t\u00e9l\u00e9vis\u00e9e d\u00e9velopp\u00e9e par <a href=\"https:\/\/isarta.com\/infos\/tag\/dentsubos\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">DentsuBos<\/span><\/a>. Pour cette deuxi\u00e8me ann\u00e9e, le service de t\u00e9l\u00e9communication EBOX poursuit dans une veine humoristique pour se d\u00e9marquer dans un march\u00e9 o\u00f9 la concurrence est f\u00e9roce.<\/strong><\/span><\/p>\n<p class=\"p1\">EBOX assure la continuit\u00e9 de ses offensives de l\u2019ann\u00e9e derni\u00e8re en mettant en vedette Steeve, le personnage antih\u00e9ros de l\u2019entreprise qu\u00e9b\u00e9coise, qui doit faire preuve d\u2019une grande cr\u00e9ativit\u00e9 en r\u00e9ponse \u00e0 une offre discutable d\u2019un autre fournisseur de services. Il nous pr\u00e9sente donc fi\u00e8rement sa \u00ab\u00a0famille\u00a0\u00bb, que l\u2019on voit dans des situations du quotidien, nous permettant d\u2019approfondir notre compr\u00e9hension du personnage et de son univers tordu. Fait \u00e0 noter, l\u2019annonceur pr\u00e9sente aussi le personnage au public anglophone cette ann\u00e9e.<\/p>\n<blockquote>\n<p class=\"p3\"><span class=\"s1\" style=\"font-size: 16px;\">C\u2019est un vrai plaisir de travailler avec des clients qui nous permettent de d\u00e9ployer notre cr\u00e9ativit\u00e9 \u00e0 fond, explique Julien Thiry, directeur de cr\u00e9ation associ\u00e9 chez DentsuBos. Avoir la chance de construire un personnage \u00e0 long terme, c\u2019est du bonbon en publicit\u00e9. \u00bb<\/span><\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube-nocookie.com\/embed\/yq0pX9qbHSo\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p3\"><span class=\"s1\">Le message t\u00e9l\u00e9vis\u00e9 de 30 secondes est maintenant en ondes sur les cha\u00eenes francophones et anglophones, et peut \u00eatre \u00e9galement vu sur les plateformes web d\u2019EBOX.<\/span><\/p>\n<p class=\"p3\" style=\"text-align: center;\"><strong><span class=\"s1\">\u00a0Retrouvez toutes les campagnes de l&rsquo;industrie <a href=\"https:\/\/isarta.com\/infos\/tag\/campagne\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\">dans cette rubrique<\/span><\/a>.<\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p class=\"p3\"><span class=\"s2\"><b>CR\u00c9DITS\u00a0:<\/b><\/span><\/p>\n<ul>\n<li class=\"p3\"><span class=\"s1\">EBOX, fournisseur t\u00e9l\u00e9, internet, t\u00e9l\u00e9phonie<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Client\u00a0:\u00a0Jean-Philippe B\u00e9\u00efque, Dominic Letourneau<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Agence\u00a0:\u00a0DentsuBos<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Cr\u00e9ation\u00a0:\u00a0S\u00e9bastien Rivest, Julien Thiry, Patrice Daigneault, Michael Aronson<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Service-conseil\u00a0:\u00a0Catherine Sicotte, Thibault Etheart<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Production d\u2019agence : Nathalie Mercier<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">M\u00e9dia\u00a0:\u00a0Dentsu X (S\u00e9bastien Labelle, No\u00e9mie Dinello)<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Production\u00a0: Morrison Films (Pierre Dalp\u00e9. Alexandre Lampron, Alexandre Caron)<\/span><\/li>\n<li class=\"p3\"><span class=\"s1\">Conception sonore et mix\u00a0: Studio Lamajeure<\/span><\/li>\n<\/ul>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_68393\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/dentsubos-et-ebox-devoilent-la-deuxieme-saison-de-leur-campagne-avec-steeve\/\"  data-item_title=\"DentsuBos et EBOX d\u00e9voilent la deuxi\u00e8me saison de leur campagne avec Steeve\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/Steve-ebox-dentsu-campagne.png\"  data-item_date=\"2019-09-19T11:12:06-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>EBOX r\u00e9cidive avec le personnage de Steeve dans sa plus r\u00e9cente campagne t\u00e9l\u00e9vis\u00e9e d\u00e9velopp\u00e9e par DentsuBos. Pour cette deuxi\u00e8me ann\u00e9e, le service de t\u00e9l\u00e9communication EBOX poursuit dans une veine humoristique pour se d\u00e9marquer dans un march\u00e9 o\u00f9 la concurrence est f\u00e9roce.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_68393\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/dentsubos-et-ebox-devoilent-la-deuxieme-saison-de-leur-campagne-avec-steeve\/\"  data-item_title=\"DentsuBos et EBOX d\u00e9voilent la deuxi\u00e8me saison de leur campagne avec Steeve\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/09\/Steve-ebox-dentsu-campagne.png\"  data-item_date=\"2019-09-19T11:12:06-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":68398,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[229,381,434],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/68393"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=68393"}],"version-history":[{"count":3,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/68393\/revisions"}],"predecessor-version":[{"id":68401,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/68393\/revisions\/68401"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/68398"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=68393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=68393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=68393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}