{"id":78215,"date":"2020-09-08T10:42:57","date_gmt":"2020-09-08T14:42:57","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=78215"},"modified":"2020-09-10T15:54:37","modified_gmt":"2020-09-10T19:54:37","slug":"quebecor-deploie-des-abribus-numeriques-numerique-sur-la-rive-sud-de-montreal","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/quebecor-deploie-des-abribus-numeriques-numerique-sur-la-rive-sud-de-montreal\/","title":{"rendered":"Qu\u00e9becor d\u00e9ploie des abribus num\u00e9riques num\u00e9rique sur la Rive-Sud de Montr\u00e9al"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-78216\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-300x200.jpg\" alt=\"\" width=\"554\" height=\"369\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-300x200.jpg 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-768x511.jpg 768w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-1024x682.jpg 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-272x182.jpg 272w\" sizes=\"(max-width: 554px) 100vw, 554px\" \/><\/p>\n<p><span style=\"font-size: 10px;\">8 septembre 2020<\/span><\/p>\n<p><span style=\"font-size: 20px;\"><strong>Pousse\u0301e par son de\u0301sir de rejoindre un auditoire de choix a\u0300 travers la province, <a href=\"http:\/\/www.quebecor.solutions.com\/fr\/plateforme\/affichage\" target=\"_blank\" rel=\"noopener\">Que\u0301becor Affichage<\/a> agrandit son offre d\u2019inventaire nume\u0301rique en ajoutant neuf nouveaux abribus nume\u0301riques sur la Rive-Sud de Montre\u0301al. Par ce de\u0301ploiement, l\u2019entreprise vise a\u0300 continuer de proposer une offre de service des plus comple\u0300tes a\u0300 ses clients en matie\u0300re d\u2019achat de publicite\u0301 d\u2019affichage.<\/strong><\/span><\/p>\n<blockquote><p><span style=\"font-size: 16px;\">Notre inventaire d\u2019affichage nume\u0301rique a augmente\u0301 de 42 % a\u0300 travers la province depuis 2017, \u00bb a affirme\u0301 Patrick Jutras, vice-pre\u0301sident principal et chef des revenus publicitaires de Que\u0301becor et de Groupe TVA. \u00ab De cette fac\u0327on, nous diversifions notre audience pour e\u0302tre encore plus en mesure de re\u0301pondre aux besoins pre\u0301cis de chacun de nos annonceurs. La Rive- Sud de Montre\u0301al est une cible inte\u0301ressante en raison de sa population compose\u0301e de proprie\u0301taires de maison, d&rsquo;e\u0301tudiants et de hauts revenus familiaux ainsi que sa grande proportion d\u2019habitants qui ne se de\u0301placent pas a\u0300 Montre\u0301al. En incluant les banlieues dans leurs strate\u0301gies me\u0301dias, les annonceurs s\u2019assurent de toucher un public encore plus large pour des campagnes encore plus performantes. \u00bb<\/span><\/p><\/blockquote>\n<p>Situe\u0301s au c\u0153ur des quartiers, les abribus nume\u0301riques de Que\u0301becor Affichage s\u2019inte\u0300grent parfaitement au design urbain tout en captant l\u2019attention, ce qui permet a\u0300 l\u2019entreprise de produire 3,7 millions d\u2019impressions quotidiennes a\u0300 travers la province.<\/p>\n<p>Pour la re\u0301gion de la Rive-Sud, se sont 1,3 million d\u2019impressions hebdomadaires qui sont propose\u0301es aux annonceurs via les abribus nume\u0301riques de Que\u0301becor Affichage. De plus, toujours porte\u0301e par l\u2019innovation, l\u2019entreprise offre la possibilite\u0301 d&rsquo;inte\u0301grer des visuels avec strate\u0301gies de contextualisation selon, par exemple, l&rsquo;heure, la tempe\u0301rature, le lieu ou l&rsquo;endroit. Mentionnons e\u0301galement que les e\u0301crans nume\u0301riques de la Rive-Sud seront ajoute\u0301s a\u0300 l\u2019offre d&rsquo;inventaire programmatique sur Hivestack, Broadsign Reach et Campsite.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_78215\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/quebecor-deploie-des-abribus-numeriques-numerique-sur-la-rive-sud-de-montreal\/\"  data-item_title=\"Qu\u00e9becor d\u00e9ploie des abribus num\u00e9riques num\u00e9rique sur la Rive-Sud de Montr\u00e9al\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-1024x682.jpg\"  data-item_date=\"2020-09-08T10:42:57-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pousse\u0301e par son de\u0301sir de rejoindre un auditoire de choix a\u0300 travers la province, Que\u0301becor Affichage agrandit son offre d\u2019inventaire nume\u0301rique en ajoutant neuf nouveaux abribus nume\u0301riques sur la Rive-Sud de Montre\u0301al. Par ce de\u0301ploiement, l\u2019entreprise vise a\u0300 continuer de proposer une offre de service des plus comple\u0300tes a\u0300 ses clients en matie\u0300re d\u2019achat de publicite\u0301 d\u2019affichage.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_78215\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/quebecor-deploie-des-abribus-numeriques-numerique-sur-la-rive-sud-de-montreal\/\"  data-item_title=\"Qu\u00e9becor d\u00e9ploie des abribus num\u00e9riques num\u00e9rique sur la Rive-Sud de Montr\u00e9al\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2020\/09\/Quebecor-Affichage-RTL-1024x682.jpg\"  data-item_date=\"2020-09-08T10:42:57-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":1,"featured_media":78216,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[195],"tags":[425],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/78215"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=78215"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/78215\/revisions"}],"predecessor-version":[{"id":78218,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/78215\/revisions\/78218"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/78216"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=78215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=78215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=78215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}