{"id":85744,"date":"2021-06-16T10:59:34","date_gmt":"2021-06-16T14:59:34","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=85744"},"modified":"2021-06-16T10:59:38","modified_gmt":"2021-06-16T14:59:38","slug":"un-abribus-immersif-et-interactif-aux-couleurs-de-leuro-2020","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/un-abribus-immersif-et-interactif-aux-couleurs-de-leuro-2020\/","title":{"rendered":"Un abribus immersif et interactif aux couleurs de l&rsquo;Euro 2020"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"757\" height=\"628\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2021\/06\/Quebecor_Abribrus-EURO2020.png\" alt=\"\" class=\"wp-image-85745\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2021\/06\/Quebecor_Abribrus-EURO2020.png 757w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2021\/06\/Quebecor_Abribrus-EURO2020-300x249.png 300w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/><\/figure>\n<p>16 juin 2021<\/p>\n<p><strong>Alors que l\u2019<a href=\"https:\/\/fr.uefa.com\/uefaeuro-2020\/\">Euro 2020<\/a> vient tout juste de donner son coup d\u2019envoi, <a href=\"https:\/\/www.tvasports.ca\/\">TVA Sports<\/a>, avec l\u2019expertise de la division affichage de <a href=\"https:\/\/www.quebecor.com\/fr\/accueil\">QU\u00c9BECOR EXPERTISE | M\u00c9DIA<\/a>, transporte la fi\u00e8vre du soccer dans les rues de Montr\u00e9al avec un abribus interactif tout \u00e0 fait unique.<\/strong><\/p>\n<p>En effet, afin d\u2019encourager la fibre partisane des amateurs de sports, TVA Sports a pouss\u00e9 l\u2019innovation en mettant sur pied un abribus immersif et interactif, qui invite les passants \u00e0 voter pour leur \u00e9quipe favorite avec leurs pieds, en \u00ab bottant \u00bb sur des ballons virtuels. Une fois l\u2019\u00e9quipe s\u00e9lectionn\u00e9e, l\u2019hymne national du pays choisi se fait entendre et le plafond s\u2019illumine avec les couleurs du drapeau. Apr\u00e8s chaque s\u00e9lection, l\u2019abribus reprend les couleurs de l\u2019\u00e9quipe ayant re\u00e7u le plus de votes, et ce, jusqu\u2019au prochain vote dans l\u2019abribus. Situ\u00e9 au coin des rues Pie IX et Sherbrooke, l\u2019abribus fait r\u00e9ellement vivre une exp\u00e9rience m\u00e9morable aux passants. Pour les amateurs \u00e0 l\u2019ext\u00e9rieur de Montr\u00e9al, il est aussi possible de voter \u00e0 l\u2019adresse eurotvasports.ca.<\/p>\n<p>De plus, le 10 juin, pour lancer la campagne, la cha\u00eene sportive a invit\u00e9 les passants \u00e0 venir d\u00e9fier l\u2019ancien capitaine de l\u2019Impact, Patrice Bernier, le chef d\u2019antenne du tournoi, Andy Mailly-Pressoir ainsi que l\u2019ancien joueur de l\u2019Impact, Rocco Placentino dans un terrain de soccer miniature install\u00e9 \u00e0 proximit\u00e9 de l\u2019abribus.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Cette campagne avec la division affichage de QU\u00c9BECOR EXPERTISE | M\u00c9DIA se fond \u00e0 merveille avec notre nouveau positionnement qui mise sur les \u00e9v\u00e9nements en direct pour offrir aux amateurs de sports des moments remplis d\u2019\u00e9motions et d\u2019adr\u00e9naline, a affirm\u00e9 Louis\u0002Philippe Neveu, directeur g\u00e9n\u00e9ral de TVA Sports. Plus que jamais, nous voulons mettre les t\u00e9l\u00e9spectateurs au c\u0153ur de l\u2019action et les inviter \u00e0 prendre part \u00e0 des exp\u00e9riences uniques et engageantes. \u00bb<\/p>\n<\/blockquote>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_85744\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  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son coup d\u2019envoi, TVA Sports, avec l\u2019expertise de la division affichage de QU\u00c9BECOR EXPERTISE | M\u00c9DIA, transporte la fi\u00e8vre du soccer dans les rues de Montr\u00e9al avec un abribus interactif tout \u00e0 fait unique.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_85744\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  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