{"id":9103,"date":"2014-09-30T10:00:24","date_gmt":"2014-09-30T14:00:24","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=9103"},"modified":"2014-10-01T13:58:17","modified_gmt":"2014-10-01T17:58:17","slug":"cest-la-rentree-a-lapcm","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/cest-la-rentree-a-lapcm\/","title":{"rendered":"C\u2019est la rentr\u00e9e \u00e0 l\u2019APCM!"},"content":{"rendered":"<p class=\"p1\" style=\"text-align: justify;\"><span style=\"color: #000080;\"><b><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb.png\"><img loading=\"lazy\" class=\"alignleft wp-image-9131\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb-300x175.png\" alt=\"Logo_LaVitrineCom_rgb\" width=\"180\" height=\"105\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb-300x175.png 300w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb-1024x600.png 1024w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb.png 1705w\" sizes=\"(max-width: 180px) 100vw, 180px\" \/><\/a>29 septembre 2014 &#8211; L\u2019Association des professionnels de la communication et du marketing (APCM) a tenu son premier ap\u00e9ro de la saison mardi au resto-bar le <\/b><span style=\"color: #3366ff;\"><span class=\"s3\" style=\"color: #3366ff;\"><b><a style=\"color: #3366ff;\" href=\"http:\/\/pandore.ca\/\">Pandore<\/a>\u00a0<span style=\"color: #000080;\">\u00e0 Montr\u00e9al<\/span><\/b><\/span><\/span><b><span style=\"color: #000080;\">.<\/span> Ce fut l\u2019occasion pour les professionnels d\u2019\u00e9changer entre eux en plus de d\u00e9couvrir le mod\u00e8le d\u2019affaires unique de <a href=\"http:\/\/www.lavitrine.com\/\"><span style=\"color: #3366ff;\">La vitrine.com<\/span><\/a>.<\/b><\/span><\/p>\n<p class=\"p5\" style=\"text-align: justify;\"><span class=\"s1\">Sa directrice g\u00e9n\u00e9rale, Nadine Gelly, a profit\u00e9 de cette tribune pour pr\u00e9senter aux membres de l\u2019APCM le mod\u00e8le d\u2019affaire unique sur lequel repose La Vitrine. \u00c9tant donn\u00e9 son statut d&rsquo;organisme sans but lucratif (OSBL), elle\u00a0b\u00e9n\u00e9ficie d&rsquo;importantes subventions et de pr\u00e9cieuses ententes de visibilit\u00e9 \u00e0 moindres\u00a0co\u00fbts dans les m\u00e9dias. Ainsi, elle ne d\u00e9pense que 14 000$ par ann\u00e9e en publicit\u00e9 pour une valeur de 2 millions de dollars\u00a0en exposition.<\/span><\/p>\n<p class=\"p5\" style=\"text-align: justify;\"><span style=\"font-size: 13px;\">Cette ann\u00e9e, l\u2019APCM mettra l\u2019emphase sur des \u00abthink tanks\u00bb pour attirer de nouveaux membres. Il s\u2019agit de groupes de 15 \u00e0 20 membres qui se r\u00e9uniront une fois par mois afin d&rsquo;\u00e9changer et discuter sur des th\u00e8mes\u00a0associ\u00e9s\u00a0au marketing et \u00e0 la communication. Les sujets abord\u00e9s sont propos\u00e9s\u00a0par les membres et seront comment\u00e9s \u00e0 l\u2019occasion par des conf\u00e9renciers invit\u00e9s.<\/span><\/p>\n<p class=\"p5\" style=\"text-align: justify;\"><span style=\"font-size: 13px;\">En terminant, l\u2019APCM invite le grand public \u00e0 visionner sur grand \u00e9cran les campagnes publicitaires laur\u00e9ates de la cat\u00e9gorie <em>Film<\/em> du dernier <\/span><span style=\"color: #3366ff;\"><strong><a style=\"color: #3366ff;\" href=\"http:\/\/www.canneslions.com\/home\/\"><span class=\"s3\">Festival international de la publicit\u00e9 de Cannes.<\/span><\/a><\/strong><\/span><span style=\"font-size: 13px;\"> La projection aura lieu le 13 novembre prochain au <a href=\"https:\/\/phi-centre.com\/\"><strong><span style=\"color: #3366ff;\">Centre Phi<\/span><\/strong><\/a>.<\/span><\/p>\n<p class=\"p5\" style=\"text-align: justify;\">\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_9103\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cest-la-rentree-a-lapcm\/\"  data-item_title=\"C\u2019est la rentr\u00e9e \u00e0 l\u2019APCM!\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb-1024x600.png\"  data-item_date=\"2014-09-30T10:00:24-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>29 septembre 2014 &#8211; L\u2019Association des professionnels de la communication et du marketing (APCM) a tenu son premier ap\u00e9ro de la saison mardi au resto-bar le Pandore\u00a0\u00e0 Montr\u00e9al. Ce fut l\u2019occasion pour les professionnels d\u2019\u00e9changer entre eux en plus de d\u00e9couvrir le mod\u00e8le d\u2019affaires unique de La vitrine.com. Sa directrice g\u00e9n\u00e9rale, Nadine Gelly, a profit\u00e9 [&hellip;]<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_9103\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/cest-la-rentree-a-lapcm\/\"  data-item_title=\"C\u2019est la rentr\u00e9e \u00e0 l\u2019APCM!\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/09\/Logo_LaVitrineCom_rgb-1024x600.png\"  data-item_date=\"2014-09-30T10:00:24-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":34,"featured_media":9131,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[1176],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/9103"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=9103"}],"version-history":[{"count":9,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/9103\/revisions"}],"predecessor-version":[{"id":9158,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/9103\/revisions\/9158"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/9131"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=9103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=9103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=9103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}