{"id":9714,"date":"2014-10-16T07:00:31","date_gmt":"2014-10-16T11:00:31","guid":{"rendered":"http:\/\/isarta.com\/infos\/?p=9714"},"modified":"2014-10-16T10:10:49","modified_gmt":"2014-10-16T14:10:49","slug":"les-echos-de-lindustrie-zoom-media-se-distingue-au-showdown","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-echos-de-lindustrie-zoom-media-se-distingue-au-showdown\/","title":{"rendered":"Les \u00c9chos de l&rsquo;industrie: Zoom M\u00e9dia se distingue au Showdown"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/10\/Zoom-Media_Telus-gaming-campaign_2014_crop.jpg\"><img loading=\"lazy\" class=\"alignleft wp-image-9717\" src=\"http:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/10\/Zoom-Media_Telus-gaming-campaign_2014_crop-286x300.jpg\" alt=\"Zoom Media_Telus gaming campaign_2014_crop\" width=\"143\" height=\"150\" srcset=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/10\/Zoom-Media_Telus-gaming-campaign_2014_crop-286x300.jpg 286w, https:\/\/isarta.com\/infos\/wp-content\/uploads\/2014\/10\/Zoom-Media_Telus-gaming-campaign_2014_crop.jpg 390w\" sizes=\"(max-width: 143px) 100vw, 143px\" \/><\/a>Cette ann\u00e9e, <a href=\"http:\/\/www.zoommedia.com\/fr-ca\/\"><strong><span style=\"color: #3366ff;\">Zoom<\/span><\/strong><\/a> a d\u00e9croch\u00e9, conjointement avec les agences <strong><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"http:\/\/www.cossette.com\/fr\/accueil\">Cossette<\/a><\/span><\/strong> et <a href=\"http:\/\/www.taxi.ca\/fr\/\"><strong><span style=\"color: #3366ff;\">TAXI<\/span><\/strong><\/a>, le prix pour la meilleure ex\u00e9cution dans la cat\u00e9gorie \u00ab\u00a0small format\/digital\u00a0\u00bb.<\/p>\n<p style=\"text-align: justify;\">L\u2019ex\u00e9cution gagnante, une campagne <a href=\"http:\/\/www.telusquebec.com\/\"><strong><span style=\"color: #3366ff;\">TELUS<\/span><\/strong><\/a> pr\u00e9sentant des jeux interactifs aux urinoirs, a \u00e9t\u00e9 \u00e9galement nomin\u00e9e pour le titre de \u00ab\u00a0Showdown Champion\u00a0\u00bb lors de l\u2019\u00e9v\u00e9nement de remise de prix organis\u00e9e par le Ad Club qui avait lieu \u00e0 Toronto le 9 octobre dernier.<\/p>\n<p style=\"text-align: justify;\">Des consoles de jeu, dot\u00e9es d\u2019un \u00e9cran haute d\u00e9finition et pr\u00e9sentant un contenu de marque TELUS, ont \u00e9t\u00e9 install\u00e9s au-dessus des urinoirs, \u00e0 hauteur des yeux. Utilisant une technologie brevet\u00e9e, la console passait en mode de jeu en d\u00e9tectant non seulement la pr\u00e9sence des utilisateurs, mais \u00e9galement la direction de leur jet!<\/p>\n<p style=\"text-align: justify;\">Un faisceau laser d\u00e9tectait les mouvements des joueurs, leur permettant de contr\u00f4ler le ballon en dirigeant leur jet de gauche \u00e0 droite. Les participants devaient d\u00e9jouer le panda TELUS et faire entrer un ballon de soccer dans un filet, les points et les meilleurs scores \u00e9tant affich\u00e9s.<\/p>\n<p><strong><span style=\"color: #000080;\">Client<\/span><\/strong> : TELUS<br \/>\n<strong><span style=\"color: #000080;\">Agences<\/span> <\/strong>: Cossette, TAXI<br \/>\n<strong><span style=\"color: #000080;\">Partenaire M\u00e9dia<\/span><\/strong> : Zoom Media (Ian Collins)<\/p>\n<p>La campagne:<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/player.vimeo.com\/video\/105974834?title=0&amp;amp;byline=0\" width=\"425\" height=\"350\"><\/iframe><\/p>\n<div class=\"brdr2\"><\/div>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_9714\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-echos-de-lindustrie-zoom-media-se-distingue-au-showdown\/\"  data-item_title=\"Les \u00c9chos de l&#039;industrie: Zoom M\u00e9dia se distingue au Showdown\"  data-item_date=\"2014-10-16T07:00:31-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Cette ann\u00e9e, Zoom a d\u00e9croch\u00e9, conjointement avec les agences Cossette et TAXI, le prix pour la meilleure ex\u00e9cution dans la cat\u00e9gorie \u00ab\u00a0small format\/digital\u00a0\u00bb. L\u2019ex\u00e9cution gagnante, une campagne TELUS pr\u00e9sentant des jeux interactifs aux urinoirs, a \u00e9t\u00e9 \u00e9galement nomin\u00e9e pour le titre de \u00ab\u00a0Showdown Champion\u00a0\u00bb lors de l\u2019\u00e9v\u00e9nement de remise de prix organis\u00e9e par le Ad [&hellip;]<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_9714\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-echos-de-lindustrie-zoom-media-se-distingue-au-showdown\/\"  data-item_title=\"Les \u00c9chos de l&#039;industrie: Zoom M\u00e9dia se distingue au Showdown\"  data-item_date=\"2014-10-16T07:00:31-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[705],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/9714"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=9714"}],"version-history":[{"count":4,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/9714\/revisions"}],"predecessor-version":[{"id":9719,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/9714\/revisions\/9719"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=9714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=9714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=9714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}