{"id":98618,"date":"2023-03-23T05:58:00","date_gmt":"2023-03-23T09:58:00","guid":{"rendered":"https:\/\/isarta.com\/infos\/?p=98618"},"modified":"2023-03-22T17:13:05","modified_gmt":"2023-03-22T21:13:05","slug":"les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-23","status":"publish","type":"post","link":"https:\/\/isarta.com\/infos\/les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-23\/","title":{"rendered":"Les nouvelles de l&rsquo;industrie qu\u00e9b\u00e9coise des communications"},"content":{"rendered":"<p>23 mars 2023<\/p>\n<p><strong>Que s\u2019est-il pass\u00e9 dans l\u2019industrie des communications et du marketing au Qu\u00e9bec ces derniers jours?\u00a0Nominations, campagnes, r\u00e9compenses, nouveaux mandats\u2026 On vous fait la synth\u00e8se ici.<\/strong><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/aucun-regret-la-nouvelle-campagne-de-isothermic-signee-sid-lee\/\" target=\"_blank\" rel=\"noreferrer noopener\">Aucun regret, la nouvelle campagne de Isothermic sign\u00e9e Sid Lee<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/aucun-regret-la-nouvelle-campagne-de-isothermic-signee-sid-lee\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/sid-leee-300x167-215x167.jpeg\" alt=\"Aucun regret, la nouvelle campagne de Isothermic sign\u00e9e Sid Lee\" title=\"Aucun regret, la nouvelle campagne de Isothermic sign\u00e9e Sid Lee\"\/><\/a><\/figure>\n<\/div>\n<p>Un des plus importants fabricants de portes et fen\u00eatres dans l\u2019Est du pays, Isothermic s\u2019est alli\u00e9 \u00e0 l\u2019agence cr\u00e9ative Sid Lee pour la conception de sa nouvelle campagne, Aucun regret, premi\u00e8re initiative de marque depuis l\u2019arriv\u00e9e de David Aubert \u00e0 la pr\u00e9sidence de l\u2019entreprise en 2022. Le message mise sur l\u2019humour pour marquer l\u2019imaginaire et d\u00e9montrer sa valeur ajout\u00e9e.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/aucun-regret-la-nouvelle-campagne-de-isothermic-signee-sid-lee\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><\/p>\n<p><a href=\"https:\/\/isarta.com\/infos\/adriana-novoa-nommee-vice-presidente-solutions-medias-responsables-chez-cossette-media\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Adriana Novoa nomm\u00e9e vice-pr\u00e9sidente, Solutions m\u00e9dias responsables chez Cossette M\u00e9dia<\/strong><\/a><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft is-resized\"><a href=\"https:\/\/isarta.com\/infos\/adriana-novoa-nommee-vice-presidente-solutions-medias-responsables-chez-cossette-media\/\"><img loading=\"lazy\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/adriana-novoa-300x300-215x193.jpeg\" alt=\"Adriana Novoa nomm\u00e9e vice-pr\u00e9sidente, Solutions m\u00e9dias responsables chez Cossette M\u00e9dia\" width=\"-6\" height=\"-5\" title=\"Adriana Novoa nomm\u00e9e vice-pr\u00e9sidente, Solutions m\u00e9dias responsables chez Cossette M\u00e9dia\"\/><\/a><\/figure>\n<\/div>\n<p>Cossette M\u00e9dia annonce l&rsquo;expansion de son groupe Solutions m\u00e9dias responsables avec la promotion d&rsquo;Adriana Novoa au poste de vice-pr\u00e9sidente, Solutions m\u00e9dias responsables.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/adriana-novoa-nommee-vice-presidente-solutions-medias-responsables-chez-cossette-media\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/adriana-novoa-nommee-vice-presidente-solutions-medias-responsables-chez-cossette-media\/\"><\/a><\/p>\n<p><a href=\"https:\/\/isarta.com\/infos\/deux-nouveaux-mandats-pour-lagence-franchir\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Deux nouveaux mandats pour l\u2019agence Franchir<\/strong><\/a><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/deux-nouveaux-mandats-pour-lagence-franchir\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/siteimage-1-300x169-215x169.jpg\" alt=\"Deux nouveaux mandats pour l\u2019agence Franchir\" title=\"Deux nouveaux mandats pour l\u2019agence Franchir\"\/><\/a><\/figure>\n<\/div>\n<p>H\u00e9ma-Qu\u00e9bec et M\u00e9dicus ont choisi de faire confiance \u00e0 Franchir, respectivement dans le cadre de mandats en communication et en marketing d\u2019influence. <\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/deux-nouveaux-mandats-pour-lagence-franchir\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/deux-nouveaux-mandats-pour-lagence-franchir\/\"><\/a><\/p>\n<p><a href=\"https:\/\/isarta.com\/infos\/lussier-soffre-une-premiere-campagne-media-signee-stylissime\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Lussier s\u2019offre une premi\u00e8re campagne m\u00e9dia sign\u00e9e Stylissime<\/strong><\/a><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft is-resized\"><a href=\"https:\/\/isarta.com\/infos\/lussier-soffre-une-premiere-campagne-media-signee-stylissime\/\"><img loading=\"lazy\" src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/k_EPZ4mk-300x195-215x193.png\" alt=\"Lussier s\u2019offre une premi\u00e8re campagne m\u00e9dia sign\u00e9e Stylissime\" width=\"104\" height=\"93\" title=\"Lussier s\u2019offre une premi\u00e8re campagne m\u00e9dia sign\u00e9e Stylissime\"\/><\/a><\/figure>\n<\/div>\n<p>Afin de renforcer sa notori\u00e9t\u00e9 en tant que leader centenaire de l\u2019assurance au Qu\u00e9bec, Lussier a fait appel \u00e0 Stylissime.<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/lussier-soffre-une-premiere-campagne-media-signee-stylissime\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/lussier-soffre-une-premiere-campagne-media-signee-stylissime\/\"><\/a><\/p>\n<p><a href=\"https:\/\/isarta.com\/infos\/le-web-a-quebec-waq-devoile-la-programmation-de-sa-12e-edition\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Le Web \u00e0 Qu\u00e9bec (WAQ) d\u00e9voile la programmation de sa 12e \u00e9dition<\/strong><\/a><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/le-web-a-quebec-waq-devoile-la-programmation-de-sa-12e-edition\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/unnamed-6-300x200-215x193.jpg\" alt=\"Le Web \u00e0 Qu\u00e9bec (WAQ) d\u00e9voile la programmation de sa 12e \u00e9dition\" title=\"Le Web \u00e0 Qu\u00e9bec (WAQ) d\u00e9voile la programmation de sa 12e \u00e9dition\"\/><\/a><\/figure>\n<\/div>\n<p>Plus de 2500 cr\u00e9ateur\u00b7trices du Web sont attendus du 23 au 25 mai 2023 au Terminal &#8211; Port de Qu\u00e9bec pour participer au Web \u00e0 Qu\u00e9bec (WAQ), le plus grand rassemblement annuel francophone en Am\u00e9rique du Nord. Apr\u00e8s avoir analys\u00e9 plus de 200 propositions re\u00e7ues lors de son appel aux conf\u00e9rences, l\u2019\u00e9quipe de la programmation est fi\u00e8re de pr\u00e9senter plus de 70 conf\u00e9rences et activit\u00e9s pour cet \u00e9v\u00e9nement d\u00e9complex\u00e9 et inspirant, dans une formule plus festive que jamais!<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/le-web-a-quebec-waq-devoile-la-programmation-de-sa-12e-edition\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><a href=\"https:\/\/isarta.com\/infos\/le-web-a-quebec-waq-devoile-la-programmation-de-sa-12e-edition\/\"><\/a><\/p>\n<p><strong><a href=\"https:\/\/isarta.com\/infos\/destination-quebec-renouvelle-sa-confiance-a-adviso\/\" target=\"_blank\" rel=\"noreferrer noopener\">Destination Qu\u00e9bec renouvelle sa confiance \u00e0 Adviso<\/a><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><a href=\"https:\/\/isarta.com\/infos\/destination-quebec-renouvelle-sa-confiance-a-adviso\/\"><img src=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/DQC_Social-share-300x157-215x157.png\" alt=\"Destination Qu\u00e9bec renouvelle sa confiance \u00e0 Adviso\" title=\"Destination Qu\u00e9bec renouvelle sa confiance \u00e0 Adviso\"\/><\/a><\/figure>\n<\/div>\n<p>Pour une troisi\u00e8me ann\u00e9e cons\u00e9cutive, Destination Qu\u00e9bec cit\u00e9 (DQc) renouvelle sa relation d\u2019affaires avec Adviso, qui l&rsquo;appuie par ses services de planification et de d\u00e9ploiement m\u00e9dia, ainsi que par son expertise en SEO, en mesure de performances analytiques et en science des donn\u00e9es. DQc a \u00e9galement choisi Adviso pour l\u2019\u00e9pauler dans l&rsquo;\u00e9laboration de sa strat\u00e9gie de marketing par courriel.&nbsp;<\/p>\n<p>Pour lire la suite,\u00a0<a href=\"https:\/\/isarta.com\/infos\/destination-quebec-renouvelle-sa-confiance-a-adviso\/\" data-type=\"URL\">cliquez ici.<\/a><\/p>\n<div class=\"brdr2\"><\/div>\n<p><a href=\"https:\/\/isarta.com\/infos\/un-hymne-a-la-paix-des-plq-mettant-en-vedette-le-lait-sans-lactose\/\"><\/a><\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_98618\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-23\/\"  data-item_title=\"Les nouvelles de l&#039;industrie qu\u00e9b\u00e9coise des communications\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/adriana-novoa.jpeg\"  data-item_date=\"2023-03-23T05:58:00-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><\/p>\n<hr size=\"3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sid Lee, Adviso, Web \u00e0 Qu\u00e9bec, Stylissime, Franchir, Cossette&#8230; Voici les nouvelles marquantes de l\u2019industrie des communications et du marketing au Qu\u00e9bec cette semaine.<\/p>\n<div class=\"likebtn_container\" style=\"clear:both;text-align:center;\"><!-- LikeBtn.com BEGIN --><span class=\"likebtn-wrapper\"  data-identifier=\"post_98618\"  data-site_id=\"5cc1ecd16fd08b776710d1e9\"  data-theme=\"drop\"  data-btn_size=\"100\"  data-icon_l=\"false\"  data-icon_d=\"false\"  data-icon_l_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/happy.png#64794\"  data-icon_d_url=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2019\/04\/sleep.png#64796\"  data-icon_size=\"58\"  data-icon_l_c=\"#771414\"  data-bg_c=\"#ffffff\"  data-bg_c_v=\"#ffffff\"  data-brdr_c=\"#ffffff\"  data-f_size=\"11\"  data-f_family=\"Tahoma\"  data-counter_fs=\"b\"  data-lang=\"fr\"  data-ef_voting=\"wobble\"  data-dislike_enabled=\"false\"  data-counter_type=\"percent\"  data-counter_show=\"false\"  data-tooltip_enabled=\"false\"  data-tooltip_like_show_always=\"true\"  data-white_label=\"true\"  data-i18n_like=\"Aimer \/ Partager\"  data-i18n_dislike=\"Pas aim\u00e9\"  data-style=\"\"  data-unlike_allowed=\"\"  data-show_copyright=\"\"  data-item_url=\"https:\/\/isarta.com\/infos\/les-nouvelles-de-lindustrie-quebecoise-des-communications-15-21-2-36-2-23\/\"  data-item_title=\"Les nouvelles de l&#039;industrie qu\u00e9b\u00e9coise des communications\"  data-item_image=\"https:\/\/isarta.com\/infos\/wp-content\/uploads\/2023\/03\/adriana-novoa.jpeg\"  data-item_date=\"2023-03-23T05:58:00-04:00\"  data-engine=\"WordPress\"  data-plugin_v=\"2.6.54\"  data-prx=\"https:\/\/isarta.com\/infos\/wp-admin\/admin-ajax.php?action=likebtn_prx\"  data-event_handler=\"likebtn_eh\" ><\/span><!-- LikeBtn.com END --><hr size=\"3\"><\/div>","protected":false},"author":23,"featured_media":98611,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[175,117,137],"tags":[1176,818],"_links":{"self":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/98618"}],"collection":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/comments?post=98618"}],"version-history":[{"count":1,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/98618\/revisions"}],"predecessor-version":[{"id":98623,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/posts\/98618\/revisions\/98623"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media\/98611"}],"wp:attachment":[{"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/media?parent=98618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/categories?post=98618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isarta.com\/infos\/wp-json\/wp\/v2\/tags?post=98618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}