A talented B2B social media marketer, you're passionate about developing positive, encouraging online communities that elevate brands and drive impressive sales. Strategic and creative, you're always keeping an eye on the latest social trends and best practices to ensure your company's feeds are ahead of the pack. You're a strong copywriter with a keen eye for detail and a knack for collaborating and coaching internal teams on how to support the company's online brand.

We're pleased to partner with our client, a sustainable aquatic start-up, in their search for a Social Media Manager. This individual will be responsible for creating and carrying out a dynamic social media strategy and creating content that builds brand awareness, fosters enthusiastic engagement, and drives sales.

About the workplace

This is an in-person role that requires working 5 days a week from the Richmond, BC office.

About the role

• Develop and manage the company's social content across various platforms (LinkedIn, Facebook, Instagram, X, TikTok, etc.).
• Craft compelling content (text, images and videos) using AI or native tools.
• Foster a positive, engaged online community by initiating conversations, encouraging interactions, responding to comments and messages promptly and professionally.
• Collaborate with the marketing team to ensure social content aligns with overall marketing objectives and brand voice.
• Stay current on the latest social media trends, platforms and best practices, adapting strategies according to maximize engagement.
• Build an internal program to help team members understand how to support and enhance the company's brand.
• Coach senior executives on how to refine and manage their social presence.
• Track and analyze performance metrics to measure success, refine strategies and optimize content.
• Identify and build relationships with relevant social media influences in the relevant industries.

The salary range for this role is $65,000 - $70,000, 2 weeks annual vacation.

About you

• 5+ years' experience in social media, content development and community engagement.
• Excellent verbal and written communication skills.
• Passionate about photography and eager to assist with photo and video shoots.
• A strong, collaborative team player who's enthusiastic about taking on new projects and considering out-of-the-box ideas.
• Proven ability to independently prioritize job tasks and media needs.
• Solid working knowledge of Canva, HubSpot, Facebook Ads. Manager, Google Analytics.
• Experience and technical background in the marine industry is an asset.
• Knowledge of AI tools is a plus.

About Smart, Savvy

• Associates

Smart, Savvy

• Associates is a marketing recruitment agency that connects companies with marketing, communications and creative professionals at all levels, from coordinators to C-suite. Based in Vancouver, BC, this team of marketers-turned-recruiters have an in-depth understanding of the industry and work diligently to find best-in-class talent for each search.