The Canadian Bar Association is the leading professional association for lawyers, judges and law students with 40,000 members nationally, including 8,000 here in BC. We are the essential ally and advocate of lawyers, providing professional development and valuable networking opportunities and serve our members and their interests in advocacy by promoting fair justice systems, facilitating effective law reform, promoting equality in the legal profession, and promoting a modernized self-governing profession. Learn more at cbabc.org.
Come join our team of passionate and energetic individuals who are committed to serving our members and supporting our volunteers. If you like a fast-paced environment and a variety of projects, this could be the place for you.
POSITION OVERVIEW
The Communications Specialist drives communication strategies that position CBABC as an influential voice in the profession. The position is responsible for strategically developing messaging that raises awareness of our initiatives among members and external stakeholders.
Reporting to the Manager, Marketing and Communications, the incumbent works closely with the Graphic & Digital Designer, the Digital Marketing Coordinator and other branch team members to develop and deliver content that increases membership and member engagement. Necessary skills include strong writing capabilities, project management, proactive problem solving and collaboration.
KEY RESPONSIBILITIES
- Develop communications plans and schedules for the rollout of various initiatives.
- Lead the content planning and delivery of CBABC's weekly member newsletter in collaboration with team members.
- Write and edit compelling content for web, emails, newsletters and social media posts.
- Work with the Advocacy team to raise awareness for CBABC consultations, submissions and advocacy achievements.
- Develop speeches for the CEO, President and other Board members as necessary.
- Provide copywriting for corporate publications like Agenda for Justice, Annual Report, etc.
- Provide thorough review and edits for each issue of BarTalk magazine.
- Develop media releases and statements, briefing notes and key messages.
- Coordinate with media to respond to inquiries and pitch news stories.
- Build and send emails through the email marketing software; schedule social posts through scheduling system; update the website content through content management system - in all cases, applying best practices and brand standards.
- Review results from social media, web and email analytics and implement strategies to optimize effectiveness.
- Provide back up support to other members of the Communications and Marketing team during vacations and peak periods.
EXPERIENCE AND QUALIFICATIONS
- 3 - 6 years of work experience in a communications or media relations
- Post-secondary education and training in a related communications field
- Excellent written and verbal communication skills, with a focus on business writing
- Excellent skills in organization, proactive problem solving and collaboration
- Ability to think critically about content, ensuring it meets brand guidelines and conveys messaging goals
- Strong ability to anticipate project needs, prioritize and meet deadlines
- Experience liaising with media and developing material to support public relations beneficial
- Experience with social media platforms and social media management tools beneficial
- Familiarity with email marketing software, such Higher Logic and or web platforms such as Kentico beneficial
OUR COMMITMENT
CBABC is committed to supporting an inclusive work environment. We welcome applications from members identifying with any group including visible minorities, Indigenous Peoples, people living with a disability, people of diverse sexual orientation, gender identity or expression (2SLGBTQ+), and others. Qualified applicants from under-represented groups are encouraged to apply and to indicate in your cover letter if you belong to one of the designated groups.
We want to ensure the application process enables you to share your experience, skills and abilities. We expect the recruitment process will take place virtually. As such, you are invited to reach out to us, confidentially, if you face any barriers to participating in this application process. Contacting us will not impact the evaluation of your application.
Salary range - $57,000 - $67,000
Qualified applicants should submit their cover letter and resumé
We thank all applicants for their interest; however, only applicants selected for an interview will be contacted.