Job Overview

BET99 is Canada's Premiere Online Sportsbook and Casino. Launching in 2020, we have consistently innovated the online gaming landscape every step of the way, exponentially growing our customer base and, in turn, our internal BET99 team! We're a fast-paced company and are looking for individuals who live and breathe our core values: challenging the status quo, trust, transparency, integrity, and collaboration.

We are looking for a dynamic Social Media Coordinator to join our team. In this role, you will be in charge of communicating with customers via social media platforms and working with the marketing team to support with content strategies, including partner and affiliate campaigns. Duties include developing engaging content, helping to create an online community for the brand, and driving an online image that is representative of the brand and what it aims to promote.

Responsibilities

• Develop and create channel specific content that aligns with BET99's marketing strategies and generates engagement, followers/subscribers, views, new acquisition and upsell the base.
• Support on the development of campaign strategies with BET99 partners and affiliates, and help manage content calendars.
• Schedule, create and publish content outside traditional working hours (Nights/Weekends) - Sports never stop and neither does BET99's content.
• Collaborate with the Design team to develop marketing collateral such as promotional and sales support materials.
• Manage and build relationships with content partners.
• Ability to move quickly and create content while news/trends are fresh.
• Ability to recognize trends or viral videos on social media and leverage them to a view of BET99.
• Ability to work with editing software so you can, write, record and post videos directly to media platforms.

Skills and Qualifications:

• 1-3 years in Social Media Management.
• In depth knowledge of sports (the Big 4 - NHL, NBA, NFL, NBA are key). Knowledge in other sports an asset.
• Thorough understanding of how to communicate to each audience, respective to each channel (Instagram, X and TikTok, YouTube).
• Experience creating content for a brand, a property (team or league), website or other media outlet preferred.
• A sizeable following on Twitter & IG is an asset.
• Proficiency in Graphic Design or Video Editing is preferred.
• Proficiency in using social media management tools to track campaign performance.

Benefits:

At BET99, we care about our employees' well-being and happiness. That's why we offer:

• Health & Wellness - Health & Dental benefits from day 1
• Vacation - Time off is also an important part of self-care! We offer generous vacation to help you create a good work-life balance.
• Birthday Off - A day off on your birthday
• Learning & Development - We support your professional growth and development through various training programs and opportunities.
• Fun & Culture - We foster a fun and inclusive culture where you can connect with your colleagues through social events, team building activities, and volunteer initiatives.

We appreciate all applications, but only selected candidates will be contacted for an interview. Thank you for considering a career with BET99. We look forward to hearing from you soon!

The BET99 Team